ONE Asia Creative Awards
ONE Asia Creative Awards celebrates the best creative work of the year from the Asia Pacific region. Formerly known as the One Show Greater China Awards, which was founded in 2014 by The One Club for Creativity, the awards were established because of the tremendous growth and evolution of creativity in the Asia Pacific market. It presents an unparalleled level of prestige and honor for creatives, designers and innovators in the region. The awards are a fusion of culture where East meets West that brings the creativity of the region to the global stage.
Category
Physical Product
Annual ID
OA23_IP002B
Description
Kids in Gifu Prefecture, Japan, weren’t finishing their daily milk. So, leveraging kids' love for manga (Japanese comics), Seki Milk bottles were painted with four framed illustrations in white ink, revealing more of the story as the kids drank up. The entertaining manga, gradually exposed, led the kids to finish the manga, the milk and all the nutrition within.
2023 Awards
Total Points: 6
Bronze Award
Credits
Agency
Geometry Ogilvy Japan / Tokyo
Art Director
Wataru Saito
Chief Creative Officer
Doug Schiff
Executive Creative Director
Fumitaka Takano
Photographer
Yasuyuki Akiba
Senior Account Director
Hiroki Hibi
Videographer
Masanori Toba
Account Manager
Mika Ishii
Copywriter / Planner
Hirohisa Fujiwara
Creative Service Manager
Chiharu Ozaki
Creative Video Director
Morris Ku
Manga Artist
Ami Kanze
PR Director
Shima Hayashi
Print Director
Masayuki Matsubara
Production Producer
Yoji Ikeshita
Senior Art Director / Project Lead
Tomohiko Setoyama
Related Awards
