The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2023 One Show - Music & Sound Craft


Agency Jordan Brand Creative Team + Smuggler / London + Heyfrosty + No.8 Sound & Visions Ltd / London

Client Nike Jordan Brand


Sound Design

Annual ID


About the Work

It’s a cinematic approach for the brand with a subtly funny undertone. Contrary to other big sportswear commercials, branding isn’t front and center. With its grainy tones and surreal style, the series is more akin to an indie short film

2023 Awards

Total Points: 3




Jordan Brand Creative Team

Production Company

Smuggler / London

Music / Sound Production Company

No.8 Sound & Visions Ltd / London


Rubber Band

Director of Photography

Patrick Golan

Sound Designer

Sam Robson

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