The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
DDB Worldwide
Client
Title
Category
Award
Points
Let her run
Agency: Santería / São Paulo + Africa / São Paulo
Client: SporTV
Category: Online Films & Video / Long Form - Single
Points: 3.00
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Long Form Video / Single
Points: 3.00
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Innovation & Transformation / Innovation in Branded Entertainment
Points: 3.00
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite
Category: Out of Home / Brand Installations
Points: 3.00
Farewell, Work Holiday Parties
Agency: DDB / Chicago + LIME Studios + Arcade + Arts & Sciences
Client: Miller Lite
Category: Experiential / Brand Installations
Points: 3.00
VAR Discount
Agency: NORD DDB / Stockholm
Client: Elkjøp
Category: Experiential / Live Events
Points: 3.00
Calorie Burning URL
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Craft / Writing
Points: 3.00
McDo
Agency: NORD DDB / Stockholm
Client: McDonald's Scandinavia
Category: Events / Stunts / Competitions / Live / In-Person
Points: 3.00
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Innovation & Transformation / Innovation in Experiential
Points: 3.00
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Online Films & Video / Long Form - Single
Points: 3.00
Cantenna
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Miller Lite
Category: Social Channel / Multi-Platform
Points: 3.00
McDo
Agency: NORD DDB / Stockholm
Client: McDonald's Scandinavia
Category: Low Budget / Under 50K Budget
Points: 3.00
Living the High Life at Home
Agency: adam&eveNYC / New York + Exile + The Mill + Biscuit Filmworks
Client: Miller High Life
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.00
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Innovation & Transformation / Innovation in Integrated
Points: 3.00
Tipping Point
Agency: DDB / Paris + Pinkman.tv / Paris + Machine / London
Client: Ubisoft
Category: Production Design / Single or Series
Points: 3.00
Tag Heuer "The Longest Night"
Agency: Barking Owl / Los Angeles + DDB / Paris
Client: Tag Heuer
Category: Sound Mixing
Points: 3.00
Reflections
Agency: DDB Aotearoa New Zealand / Auckland + McDonald's New Zealand / Auckland + The Collective Force / Auckland + oOH! / Auckland
Client: McDonald's New Zealand
Category: Billboards & Transit / Series
Points: 3.00
Big Game Dream
Agency: DDB / Chicago + Connect + Alison Brod Marketing + Communications / New York
Client: Coors Light
Category: Events & Experiential
Points: 3.00
America Could Use a Beer
Agency: DDB / Chicago + Alma DDB / Miami + Connect + ICF Next
Client: Molson Coors/ Coors Lite
Category: Brand Voice
Points: 3.00
It's kind of delicious and wonderful (Print)
Agency: DDB / Paris
Client: Glenmorangie
Category: Craft / Photography
Points: 3.00
The Bad Influencers
Agency: Alma DDB / Miami
Client: Change the Ref
Category: Social Channel / Single Platform
Points: 3.00
Client:
SporTV
Title:
Let her run
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Cantenna
Category:
Long Form Video / Single
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Coors Light
Title:
Big Game Dream
Category:
Innovation & Transformation / Innovation in Branded Entertainment
Award:
2021 Branded Entertainment Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Farewell, Work Holiday Parties
Category:
Out of Home / Brand Installations
Award:
2021 Design Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Farewell, Work Holiday Parties
Category:
Experiential / Brand Installations
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Elkjøp
Title:
VAR Discount
Category:
Experiential / Live Events
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Calorie Burning URL
Category:
Craft / Writing
Award:
2021 Direct Marketing Merit Award
Points:
3.00
Client:
McDonald's Scandinavia
Title:
McDo
Category:
Events / Stunts / Competitions / Live / In-Person
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Elkjøp
Title:
VAR Discount
Category:
Ecommerce
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Coors Light
Title:
Big Game Dream
Category:
Innovation & Transformation / Innovation in Experiential
Award:
2021 Experiential & Immersive Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Cantenna
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.00
Client:
Miller Lite
Title:
Cantenna
Category:
Social Channel / Multi-Platform
Award:
2021 Social Media Merit Award
Points:
3.00
Client:
McDonald's Scandinavia
Title:
McDo
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Merit Award
Points:
3.00
Client:
Miller High Life
Title:
Living the High Life at Home
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Merit Award
Points:
3.00
Client:
Coors Light
Title:
Big Game Dream
Category:
Innovation & Transformation / Innovation in Integrated
Award:
2021 Integrated Merit Award
Points:
3.00
Client:
Ubisoft
Title:
Tipping Point
Category:
Production Design / Single or Series
Award:
2021 Moving Image Craft Merit Award
Points:
3.00
Client:
Tag Heuer
Title:
Tag Heuer "The Longest Night"
Category:
Sound Mixing
Award:
2021 Music & Sound Craft Merit Award
Points:
3.00
Client:
McDonald's New Zealand
Title:
Reflections
Category:
Billboards & Transit / Series
Award:
2021 Out of Home Merit Award
Points:
3.00
Client:
Coors Light
Title:
Big Game Dream
Category:
Events & Experiential
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
Molson Coors/ Coors Lite
Title:
America Could Use a Beer
Category:
Brand Voice
Award:
2021 Public Relations Merit Award
Points:
3.00
Client:
Glenmorangie
Title:
It's kind of delicious and wonderful (Print)
Category:
Craft / Photography
Award:
2021 Print Merit Award
Points:
3.00