The One Show
The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.
The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!
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One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Integrated Branding / Public Service Campaign
Points: 100.0
Queen Mao
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
Points: 25.0
Western Union Demo Posters
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Campaign
Points: 25.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Radio - Single
Points: 25.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Cinema Advertising / Long Form - :90 and Over - Single
Points: 25.0
Clouds Over Cuba
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: Mobile Applications/Sites / Public Service/Non-Profit
Points: 25.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Online Films & Video / Music Videos
Points: 25.0
The Verizon COLOR Live Broadcast Application
Agency: McCann Erickson New York / New York Client: Verizon Wireless Category: Branded Apps / Single
Points: 25.0
Dumb Ways To Die
Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Non-Broadcast / Short-form
Points: 25.0
Dumb Ways To Die
Agency: McCann Melbourne / Melbourne Client: Metro Trains Category: Creative Use of Music Supporting A Brand
Points: 25.0
Nature Valley Trail View
Agency: McCann Erickson New York / New York Client: General Mills Category: Best Branded Content Channel / Single
Points: 25.0
Queen Mao
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Out Of Home / Billboards - Single
Points: 15.0
Athletes
Agency: McCann Germany / Frankfurt Client: The Coca-Cola Company Category: Collateral Design / Outdoor - Series
Points: 15.0
Clouds Over Cuba
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: Online Films & Video / Public Service/Non-Profit
Points: 15.0
Clouds Over Cuba
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: User Experience Design / Information Architecture
Points: 15.0
Clouds Over Cuba
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: Non-Broadcast / Long-form
Points: 15.0
Clouds Over Cuba
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: Film / Documentaries - Shorts
Points: 15.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Campaign
Points: 10.0
Open Happiness
Agency: McCann Berlin / Frankfurt Client: The Coca-Cola Company Category: Collateral Design / Outdoor - Single
Points: 10.0
Nature Valley Trail View
Agency: McCann Erickson / New York Client: General Mills Category: Websites / Consumer Goods
Points: 10.0
The 2013 IKEA Catalog Application
Agency: McCann Erickson / New York Client: IKEA Category: Mobile Applications/Sites / Augmented Reality
Points: 10.0
Color Live Video Broadcast Application
Agency: McCann Erickson / New York Client: Verizon Category: Mobile Applications/Sites / Social Networks/Community
Points: 10.0
Broken Night
Agency: McCann Erickson New York / New York Client: Nikon, Inc. Category: Film / Theatrical and DVD Releases
Points: 10.0
Open Happiness
Agency: McCann Berlin / Frankfurt Client: The Coca-Cola Company Category: Newspaper / Full Page or Spread - Single
Points: 5.0
Open Happiness
Agency: McCann Berlin / Frankfurt Client: The Coca-Cola Company Category: Out Of Home / Billboards - Single
Points: 5.0
Lincoln Fahd
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Out Of Home / Billboards - Single
Points: 5.0
Athletes
Agency: McCann Germany / Frankfurt Client: The Coca-Cola Company Category: Out Of Home / Billboards - Campaign
Points: 5.0
Western Union Demo Billboards
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Out Of Home / Billboards - Campaign
Points: 5.0
Franklyn Gandhi
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
Points: 5.0
Lincoln Fahd
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
Points: 5.0
Healthy Business Cards
Agency: McCann Health / Sydney Client: McCann Health Category: Self-Promotion / Single or Campaign
Points: 5.0
Dumb Ways To Die - Moose
Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Single
Points: 5.0
Dumb Ways To Die - Toast
Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Newspaper or Magazine - Single
Points: 5.0
THE PRIVATES PROJECT : Meat Popsicle / The Date / Dear Gentlemen
Agency: McCann Worldgroup/McCann Erickson Malaysia / Petaling Jaya Client: National Cancer Society Malaysia Category: Public Service / Collateral - Campaign
Points: 5.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Public Service / Radio - Campaign
Points: 5.0
Basket
Agency: The Martin Agency / Richmond Client: Geico Category: Consumer Television / :30/:25 - Single
Points: 5.0
Taste Test
Agency: The Martin Agency / Richmond Client: GEICO Category: Consumer Television / :30/:25 - Campaign
Points: 5.0
Romanians are smart
Agency: Bv Mccann Erickson / Bucharest Client: Kandia Dulce Category: Integrated Branding / Consumer Campaign
Points: 5.0
The Fountain of Electrolytenment
Agency: McCann New York / New York Client: Nestle Resource Water Category: Experiential Advertising / Installations
Points: 5.0
The Fountain of Electrolytenment
Agency: McCann New York / New York Client: Nestle Resource Water Category: Out Of Home / Digital / Electronic
Points: 5.0
The 2013 IKEA Catalog Application
Agency: McCann New York / New York Client: Inter IKEA Systems Category: Brand Transformation / Single
Points: 5.0
Tyre Patch Card
Agency: McCann Worldgroup / Mumbai Client: BOTS Cycling Category: Brand Identity / Brand Identity - Single
Points: 5.0
Lincoln Fahd
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral Design / Posters - Single
Points: 5.0
Western Union Demo Billboards
Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral Design / Outdoor - Series
Points: 5.0
Awesomecross
Agency: The Martin Agency / Richmond Client: BFGoodrich Category: Data Visualization / Online - Interactive and Real-time
Points: 5.0
Dumb Ways To Die
Agency: McCann / Melbourne Client: Metro Trains Category: Websites / Public Service/Non-Profit
Points: 5.0
One Small Tweet
Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: Websites / Public Service/Non-Profit
Points: 5.0
The Pinch Banner
Agency: McCann Digital Israel / Tel-Aviv Client: Opticana Category: Interactive Advertising / Banners - Dynamic - Single
Points: 5.0
The Fountain of Electrolytenment
Agency: McCann New York / New York Client: Nestle Resource Water Category: Interactive Advertising / Environmental/Experiential - Single
Points: 5.0
Awesomcross
Agency: The Martin Agency / Richmond Client: BFGoodrich Category: Integrated Branding / Integrated Branding Campaign - 360
Points: 5.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Integrated Branding / Public Service Campaign
Award:
2013 Advertising Gold Pencil
Points:
100.0
Client:
Western Union Money Transfer
Title:
Queen Mao
Category:
Collateral / Posters - Single
Award:
2013 Advertising Gold Pencil
Points:
25.0
Client:
Western Union Money Transfer
Title:
Western Union Demo Posters
Category:
Collateral / Posters - Campaign
Award:
2013 Advertising Gold Pencil
Points:
25.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Public Service / Radio - Single
Award:
2013 Advertising Gold Pencil
Points:
25.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Cinema Advertising / Long Form - :90 and Over - Single
Award:
2013 Advertising Gold Pencil
Points:
25.0
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
Mobile Applications/Sites / Public Service/Non-Profit
Award:
2013 Interactive Gold Pencil
Points:
25.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Online Films & Video / Music Videos
Award:
2013 Interactive Gold Pencil
Points:
25.0
Client:
Verizon Wireless
Title:
The Verizon COLOR Live Broadcast Application
Category:
Branded Apps / Single
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Non-Broadcast / Short-form
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Creative Use of Music Supporting A Brand
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
General Mills
Title:
Nature Valley Trail View
Category:
Best Branded Content Channel / Single
Award:
2013 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Western Union Money Transfer
Title:
Queen Mao
Category:
Out Of Home / Billboards - Single
Award:
2013 Advertising Silver Pencil
Points:
15.0
Client:
The Coca-Cola Company
Title:
Athletes
Category:
Collateral Design / Outdoor - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
Online Films & Video / Public Service/Non-Profit
Award:
2013 Interactive Silver Pencil
Points:
15.0
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
User Experience Design / Information Architecture
Award:
2013 Interactive Silver Pencil
Points:
15.0
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
Non-Broadcast / Long-form
Award:
2013 Branded Entertainment Silver Pencil
Points:
15.0
Client:
The JFK Presidential Library & Museum
Title:
Clouds Over Cuba
Category:
Film / Documentaries - Shorts
Award:
2013 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Public Service / Newspaper or Magazine - Campaign
Award:
2013 Advertising Bronze Pencil
Points:
10.0
Client:
The Coca-Cola Company
Title:
Open Happiness
Category:
Collateral Design / Outdoor - Single
Award:
2013 Design Bronze Pencil
Points:
10.0
Client:
General Mills
Title:
Nature Valley Trail View
Category:
Websites / Consumer Goods
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
IKEA
Title:
The 2013 IKEA Catalog Application
Category:
Mobile Applications/Sites / Augmented Reality
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Verizon
Title:
Color Live Video Broadcast Application
Category:
Mobile Applications/Sites / Social Networks/Community
Award:
2013 Interactive Bronze Pencil
Points:
10.0
Client:
Nikon, Inc.
Title:
Broken Night
Category:
Film / Theatrical and DVD Releases
Award:
2013 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
The Coca-Cola Company
Title:
Open Happiness
Category:
Newspaper / Full Page or Spread - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Open Happiness
Category:
Out Of Home / Billboards - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Lincoln Fahd
Category:
Out Of Home / Billboards - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Athletes
Category:
Out Of Home / Billboards - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Western Union Demo Billboards
Category:
Out Of Home / Billboards - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Franklyn Gandhi
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Lincoln Fahd
Category:
Collateral / Posters - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
McCann Health
Title:
Healthy Business Cards
Category:
Self-Promotion / Single or Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Metro Trains
Title:
Dumb Ways To Die - Moose
Category:
Public Service / Newspaper or Magazine - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Metro Trains
Title:
Dumb Ways To Die - Toast
Category:
Public Service / Newspaper or Magazine - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
National Cancer Society Malaysia
Title:
THE PRIVATES PROJECT : Meat Popsicle / The Date / Dear Gentlemen
Category:
Public Service / Collateral - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Public Service / Radio - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Geico
Title:
Basket
Category:
Consumer Television / :30/:25 - Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
GEICO
Title:
Taste Test
Category:
Consumer Television / :30/:25 - Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Kandia Dulce
Title:
Romanians are smart
Category:
Integrated Branding / Consumer Campaign
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Nestle Resource Water
Title:
The Fountain of Electrolytenment
Category:
Experiential Advertising / Installations
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Nestle Resource Water
Title:
The Fountain of Electrolytenment
Category:
Out Of Home / Digital / Electronic
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
Inter IKEA Systems
Title:
The 2013 IKEA Catalog Application
Category:
Brand Transformation / Single
Award:
2013 Advertising Merit Award
Points:
5.0
Client:
BOTS Cycling
Title:
Tyre Patch Card
Category:
Brand Identity / Brand Identity - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Lincoln Fahd
Category:
Collateral Design / Posters - Single
Award:
2013 Design Merit Award
Points:
5.0
Client:
Western Union Money Transfer
Title:
Western Union Demo Billboards
Category:
Collateral Design / Outdoor - Series
Award:
2013 Design Merit Award
Points:
5.0
Client:
BFGoodrich
Title:
Awesomecross
Category:
Data Visualization / Online - Interactive and Real-time
Award:
2013 Design Merit Award
Points:
5.0
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Websites / Public Service/Non-Profit
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
The JFK Presidential Library & Museum
Title:
One Small Tweet
Category:
Websites / Public Service/Non-Profit
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Opticana
Title:
The Pinch Banner
Category:
Interactive Advertising / Banners - Dynamic - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
Nestle Resource Water
Title:
The Fountain of Electrolytenment
Category:
Interactive Advertising / Environmental/Experiential - Single
Award:
2013 Interactive Merit Award
Points:
5.0
Client:
BFGoodrich
Title:
Awesomcross
Category:
Integrated Branding / Integrated Branding Campaign - 360
Award:
2013 Interactive Merit Award
Points:
5.0
