The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Out of Home
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Gold Pencil
- Silver Pencil
- Merit
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Innovation in Out of Home
Points: 25.0
40,000 Strong
Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Experiential & Installations / Brand Installations
Points: 15.0
Street-Vet
Agency: McCann Paris / Neuilly sur Seine + Craft / Neully sur Seine + Weber Shandwick Paris / Neuilly sur Seine Client: Nestlé Purina Pet Care Category: Billboards & Transit / Dynamic Billboards & Transit
Points: 2.0
Everyday Escape
Agency: McCann / London + Craft/McCann / London + MRM//McCann / London + Microsoft / Reading Client: Xbox / Microsoft Category: Billboards & Transit / Dynamic Billboards & Transit
Points: 2.0
Think Inside The Box
Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Experiential & Installations / Brand Installations
Points: 2.0
Acceptance Street
Agency: Mastercard / Purchase + McCann / New York Client: Mastercard Category: Experiential & Installations / Brand Installations
Points: 2.0
Impossible Mascots
Agency: WMcCann / SÃO PAULO + MediaMonks / São Paulo Client: Mastercard Category: Experiential & Installations / Experiential & Immersive
Points: 2.0
Think Inside The Box
Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Innovation in Out of Home
Points: 2.0
Street-Vet
Agency: McCann Paris / Neuilly sur Seine + Craft / Neully sur Seine + Weber Shandwick Paris / Neuilly sur Seine Client: Nestlé Purina Pet Care Category: Innovation in Out of Home
Points: 2.0
Astronomical Sales
Agency: FP7 McCann / Dubai + Carat MENA / Dubai Client: Mastercard Category: Innovation in Out of Home
Points: 2.0