The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Innovation in Health & Wellness
Points: 25.0
ThisAbles
Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Health & Wellness
Points: 25.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Products
Points: 25.0
ThisAbles
Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Products
Points: 25.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Out of Home / Health & Wellness
Points: 15.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Public Relations
Points: 15.0
5B
Agency: UM Studios / New York + Johnson & Johnson / New Brunswick + Verizon Media / RYOT / New York + Rogers & Cowan / Los Angeles Client: Johnson & Johnson Category: Branded Content
Points: 10.0
Generation Lockdown
Agency: McCann / New York + March For Our Lives / Parkland Client: March For Our Lives Category: Digital / Social Media
Points: 10.0
Baby Blocker
Agency: McCann / Manchester + Craft / Manchester + Lab13 MRM//McCann / Manchester + Skyn / Brussles Client: SKYN Category: Digital / Social Media
Points: 10.0
Street-Vet
Agency: McCann Paris / Neuilly sur Seine + Craft / Neully sur Seine + Weber Shandwick Paris / Neuilly sur Seine Client: Nestlé Purina Pet Care Category: Out of Home / Health & Wellness
Points: 2.0
Generation Lockdown
Agency: McCann / New York + March For Our Lives / Parkland Client: March For Our Lives Category: Public Relations
Points: 2.0
Street-Vet
Agency: McCann Paris / Neuilly sur Seine + Craft / Neully sur Seine + Weber Shandwick Paris / Neuilly sur Seine Client: Nestlé Purina Pet Care Category: Innovation in Health & Wellness
Points: 2.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Packaging
Points: 2.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Direct Marketing
Points: 2.0
Street-Vet
Agency: McCann Paris / Neuilly sur Seine + Craft / Neully sur Seine + Weber Shandwick Paris / Neuilly sur Seine Client: Nestlé Purina Pet Care Category: Direct Marketing
Points: 2.0
LoFI Beats Suicide
Agency: McCann / London + Vice UK / London + College Music / Reading + Craft/McCann / London Client: Vice UK Category: Direct Marketing
Points: 2.0
1 minute 46 seconds
Agency: McCann Health / São Paulo + McCANN Health / New York + Vetor Zero / São Paulo + Punch Audio / São Paulo Client: Hospital Leforte Category: Film / Health & Wellness
Points: 2.0
Generation Lockdown
Agency: McCann / New York + March For Our Lives / Parkland Client: March For Our Lives Category: Film / Health & Wellness
Points: 2.0
Breath of life
Agency: McCann Health / Shanghai + Craft / Shanghai + GSK China / Shanghai Client: GlaxoSmithKline Category: Digital / Web & Mobile
Points: 2.0
Breath of life
Agency: McCann Health / Shanghai + Craft / Shanghai + GSK China / Shanghai Client: GlaxoSmithKline Category: Digital / Use of Technology
Points: 2.0
Baby Blocker
Agency: McCann / Manchester + Craft / Manchester + Lab13 MRM//McCann / Manchester + Skyn / Brussles Client: SKYN Category: Digital / Use of Technology
Points: 2.0
Client:
Microsoft
Title:
Changing the Game
Category:
Innovation in Health & Wellness
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
IKEA
Title:
ThisAbles
Category:
Innovation in Health & Wellness
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
Microsoft
Title:
Changing the Game
Category:
Products
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
IKEA
Title:
ThisAbles
Category:
Products
Award:
2020 Health, Wellness & Pharma Gold Pencil
Points:
25.0
Client:
Donate Life California
Title:
Second Chances
Category:
Out of Home / Health & Wellness
Award:
2020 Health, Wellness & Pharma Silver Pencil
Points:
15.0
Client:
Donate Life California
Title:
Second Chances
Category:
Public Relations
Award:
2020 Health, Wellness & Pharma Silver Pencil
Points:
15.0
Client:
Johnson & Johnson
Title:
5B
Category:
Branded Content
Award:
2020 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
March For Our Lives
Title:
Generation Lockdown
Category:
Digital / Social Media
Award:
2020 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
SKYN
Title:
Baby Blocker
Category:
Digital / Social Media
Award:
2020 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
Nestlé Purina Pet Care
Title:
Street-Vet
Category:
Out of Home / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
March For Our Lives
Title:
Generation Lockdown
Category:
Public Relations
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Nestlé Purina Pet Care
Title:
Street-Vet
Category:
Innovation in Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Microsoft
Title:
Changing the Game
Category:
Packaging
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Donate Life California
Title:
Second Chances
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Nestlé Purina Pet Care
Title:
Street-Vet
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Vice UK
Title:
LoFI Beats Suicide
Category:
Direct Marketing
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Hospital Leforte
Title:
1 minute 46 seconds
Category:
Film / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
March For Our Lives
Title:
Generation Lockdown
Category:
Film / Health & Wellness
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
GlaxoSmithKline
Title:
Breath of life
Category:
Digital / Web & Mobile
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
GlaxoSmithKline
Title:
Breath of life
Category:
Digital / Use of Technology
Award:
2020 Health, Wellness & Pharma Merit Award
Points:
2.0