The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Public Relations
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
-
Award
All
- All
- Silver Pencil
- Bronze Pencil
- Merit
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One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
ThisAbles
Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Community Building
Points: 15.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Reputation Management
Points: 15.0
Love Calls Back
Agency: McCann / New York + Verizon / Baskin Ridge Client: Verizon Category: Community Building
Points: 10.0
ThisAbles
Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Brand Voice
Points: 10.0
The Non-Issue
Agency: McCann / London + McCann / Paris + Facebook France / Paris + Craft/McCann / London Client: L'Oréal Paris Category: Co-Promotions
Points: 10.0
Generation Lockdown
Agency: McCann / New York + March For Our Lives / Parkland Client: March For Our Lives Category: Events & Experiential
Points: 2.0
Only on Airbnb
Agency: Airbnb / San Francisco + Weber Shandwick / San Francisco Client: Airbnb Category: Events & Experiential
Points: 2.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Community Building
Points: 2.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Community Building
Points: 2.0
Delivering Hope
Agency: MRM//McCann / New York Client: United States Postal Service Category: Brand Voice
Points: 2.0
Generation Lockdown
Agency: McCann / New York + March For Our Lives / Parkland Client: March For Our Lives Category: Brand Voice
Points: 2.0
The Team That Wouldn't Be Here
Agency: McCann / New York + Verizon / Baskin Ridge + Film Forites / Los Angeles + JSM Music / New York Client: Verizon Category: Brand Voice
Points: 2.0
Love Calls Back
Agency: McCann / New York + Verizon / Baskin Ridge Client: Verizon Category: Brand Voice
Points: 2.0
The Team That Wouldn't Be Here
Agency: McCann / New York + Verizon / Baskin Ridge + Film Forites / Los Angeles + JSM Music / New York Client: Verizon Category: Reputation Management
Points: 2.0
Delivering Hope
Agency: MRM//McCann / New York Client: United States Postal Service Category: Current Event Response
Points: 2.0
The Team That Wouldn't Be Here
Agency: McCann / New York + Verizon / Baskin Ridge + Film Forites / Los Angeles + JSM Music / New York Client: Verizon Category: Integrated PR Campaign
Points: 2.0
She's in Business
Agency: Weber Shandwick / Chicago + DOVE Chocolate / Newark Client: DOVE Chocolate Category: Integrated PR Campaign
Points: 2.0
Second Chances
Agency: McCann / New York + McCann Canada / Toronto + Casanova // McCann / Costa Mesa Client: Donate Life California Category: Innovation in Public Relations
Points: 2.0
Delivering Hope
Agency: MRM//McCann / New York Client: United States Postal Service Category: Media Relations
Points: 2.0