The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
-
Discipline
Design
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Cultural Driver
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Interactive & Online
- IP & Products
- Mobile
- Moving Image Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
- Sustainable Development Goals Pencil
Award
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Innovation in Design
Points: 50.0
ThisAbles
Agency: McCann / Tel Aviv + McCann Worldgroup Client: IKEA Category: Innovation in Design
Points: 25.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Innovation in Design
Points: 25.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Branding / Branded Item
Points: 15.0
Acceptance Street
Agency: Mastercard / Purchase + McCann / New York Client: Mastercard Category: Branding / Corporate Communications
Points: 10.0
Changing the Game
Agency: McCann / New York + Microsoft / Seattle Client: Microsoft Category: Packaging / Specialty
Points: 10.0
Acceptance Street
Agency: Mastercard / Purchase + McCann / New York Client: Mastercard Category: Out of Home / Single
Points: 10.0
40,000 Strong
Agency: McCann / London + McCann Enterprise / London + Eight Engines / Manchester + Facebook / London Client: Help for Heroes Category: Out of Home / Brand Installations
Points: 10.0
Think Inside The Box
Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Spatial Design / Architecture
Points: 2.0
The Non-Issue
Agency: McCann / London + McCann / Paris + Facebook France / Paris + Craft/McCann / London Client: L'Oréal Paris Category: Editorial / Magazines & Newspapers
Points: 2.0
Think Inside The Box
Agency: McCann / New York + Lockheed Martin / D.C. Client: Lockheed Martin Category: Out of Home / Brand Installations
Points: 2.0