The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
Silicone
Agency: Abbott Mead Vickers.BBDO / London
Client: The Economist Category: Trade / Trade Color Full Page or Spread: Single
Pity
Agency: Carmichael Lynch / Minneapolis
Client: American Standard Category: Trade / Trade Color Full Page or Spread: Single
Water Droplets
Agency: Carmichael Lynch / Minneapolis
Client: American Standard Category: Trade / Trade Color Full Page or Spread: Single
Work Police
Agency: Cramer-Krasselt / Chicago
Client: Hyatt Category: Trade / Trade Color Full Page or Spread: Single
Anti War
Agency: Fallon / New York
Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Bush/Kennedy
Agency: Fallon / New York
Client: Time Category: Trade / Trade Color Full Page or Spread: Single
God Bless
Agency: Fallon / New York
Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Guiliani
Agency: Fallon / New York
Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Pakistan
Agency: Fallon / New York
Client: Time Category: Trade / Trade Color Full Page or Spread: Single
Invader
Agency: Ogilvy & Mather / Frankfurt
Client: IBM Germany Category: Trade / Trade Color Full Page or Spread: Single
Suicide Hotline
Agency: Palmer Jarvis DDB / Vancouver
Client: Docusystems Category: Trade / Trade Color Full Page or Spread: Single
Beat up magazine
Agency: Rethink / Vancouver
Client: Maclean's Category: Trade / Trade Color Full Page or Spread: Single
Antoni
Agency: Saatchi & Saatchi / Hong Kong
Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Cecilia
Agency: Saatchi & Saatchi / Hong Kong
Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Marco
Agency: Saatchi & Saatchi / Hong Kong
Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Single
Cards
Agency: Saatchi & Saatchi / Singapore
Client: Changi Cargo Category: Trade / Trade Color Full Page or Spread: Single
Books
Agency: Taxi / Toronto
Client: Association of Universities and Colleges of Canada Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Earl
Agency: VitroRobertson / San Diego
Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Nancy
Agency: VitroRobertson / San Diego
Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Ask Bob - Paul
Agency: VitroRobertson / San Diego
Client: Taylor Guitars Category: Trade / Trade Color Full Page or Spread: Single
Stationery
Agency: BBDO / Hong Kong
Client: Film Factory Limited, The Category: Brand and Corporate Identity / Corporate Identity
El Zanjon
Agency: Blok Design / Toronto
Client: El Zanjon Category: Brand and Corporate Identity / Corporate Identity
Steam Films
Agency: Blok Design / Toronto
Client: Steam Films Category: Brand and Corporate Identity / Corporate Identity
Words
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: Catherine Bowen Category: Brand and Corporate Identity / Corporate Identity
Identity
Agency: PeñaBrand/Butler Shine & Stern / Sausalito
Client: PeñaBrand Category: Brand and Corporate Identity / Corporate Identity
Identity System
Agency: Colle + McVoy / Minneapolis
Client: Colle + McVoy Category: Brand and Corporate Identity / Corporate Identity
Wolf Corporate Identity
Agency: Duffy Design / Minneapolis
Client: Sub Zero Category: Brand and Corporate Identity / Corporate Identity
Stories
Agency: Highwood Communications / Calgary
Client: Highwood Communications Category: Brand and Corporate Identity / Corporate Identity
Yellowbox
Agency: Kinetic Interactive / Singapore
Client: Yellowbox Studios Category: Brand and Corporate Identity / Corporate Identity
Corporate ID
Agency: Kohnke Hanneken / Milwaukee
Client: Church in the City Category: Brand and Corporate Identity / Corporate Identity
brooklyn woods corporate identity system
Agency: Powell / New York
Client: Brooklyn Woods Category: Brand and Corporate Identity / Corporate Identity
Powell identity system
Agency: Powell / New York
Client: Powell Category: Brand and Corporate Identity / Corporate Identity
Recycled business card
Agency: Rethink / Vancouver
Client: Rethink Category: Brand and Corporate Identity / Corporate Identity
Letterhead Package
Agency: Rick Johnson & Company / Albuquerque
Client: Crusty Underwear Category: Brand and Corporate Identity / Corporate Identity
Kombucha Wonder Drink Corporate Identity
Agency: Sandstrom Design / Portland
Client: Kombucha Wonder Drink Category: Brand and Corporate Identity / Corporate Identity
Portland Advertising Federation Corporate Identity
Agency: Sandstrom Design / Portland
Client: Portland Advertising Federation Category: Brand and Corporate Identity / Corporate Identity
Surround Collaborative Architects Corporate Identity
Agency: Sandstrom Design / Portland
Client: Surround Collaborative Architects Category: Brand and Corporate Identity / Corporate Identity
GR8 Design
Agency: TBWA Gavin Reddy / Houghton
Client: GR8 Design Category: Brand and Corporate Identity / Corporate Identity
Surgeon
Agency: Abbott Mead Vickers.BBDO / London
Client: Kaliber Category: Consumer Television / Consumer Television :30/:25 Single
Aqueduct
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Consumer Television / Consumer Television :30/:25 Single
White Man Dancing
Agency: BBDO / New York
Client: Guinness/Red Stripe Category: Consumer Television / Consumer Television :30/:25 Single
Heads
Agency: Carmichael Lynch / Minneapolis
Client: IKEA Category: Consumer Television / Consumer Television :30/:25 Single
Budget.com Man
Agency: Cliff Freeman and Partners / New York
Client: Budget Category: Consumer Television / Consumer Television :30/:25 Single
Time
Agency: DM9 DDB Publicidade / São Paulo
Client: Johnson & Johnson - Neutrogena Category: Consumer Television / Consumer Television :30/:25 Single
Apartment
Agency: Fallon / Minneapolis
Client: Lee Apparel Co./Buddy Lee, The Category: Consumer Television / Consumer Television :30/:25 Single
Award:
2002 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Silicone
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02303A
Award:
2002 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
American Standard
Title:
Pity
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02304A
Award:
2002 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
American Standard
Title:
Water Droplets
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02305A
Award:
2002 Advertising Merit Award
Agency:
Cramer-Krasselt / Chicago
Client:
Hyatt
Title:
Work Police
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02306A
Award:
2002 Advertising Merit Award
Agency:
Fallon / New York
Client:
Time
Title:
Anti War
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02307A
Award:
2002 Advertising Merit Award
Agency:
Fallon / New York
Client:
Time
Title:
Bush/Kennedy
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02308A
Award:
2002 Advertising Merit Award
Agency:
Fallon / New York
Client:
Time
Title:
God Bless
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02309A
Award:
2002 Advertising Merit Award
Agency:
Fallon / New York
Client:
Time
Title:
Guiliani
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02310A
Award:
2002 Advertising Merit Award
Agency:
Fallon / New York
Client:
Time
Title:
Pakistan
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02311A
Award:
2002 Advertising Merit Award
Agency:
Ogilvy & Mather / Frankfurt
Client:
IBM Germany
Title:
Invader
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02312A
Award:
2002 Advertising Merit Award
Agency:
Palmer Jarvis DDB / Vancouver
Client:
Docusystems
Title:
Suicide Hotline
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02313A
Award:
2002 Advertising Merit Award
Agency:
Rethink / Vancouver
Client:
Maclean's
Title:
Beat up magazine
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02314A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / Hong Kong
Client:
Campaign Brief Asia
Title:
Antoni
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02315A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / Hong Kong
Client:
Campaign Brief Asia
Title:
Cecilia
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02316A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / Hong Kong
Client:
Campaign Brief Asia
Title:
Marco
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02317A
Award:
2002 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
Changi Cargo
Title:
Cards
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02318A
Award:
2002 Advertising Merit Award
Agency:
Taxi / Toronto
Client:
Association of Universities and Colleges of Canada
Title:
Books
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02319A
Award:
2002 Advertising Merit Award
Agency:
VitroRobertson / San Diego
Client:
Taylor Guitars
Title:
Ask Bob - Earl
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02320A
Award:
2002 Advertising Merit Award
Agency:
VitroRobertson / San Diego
Client:
Taylor Guitars
Title:
Ask Bob - Nancy
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02321A
Award:
2002 Advertising Merit Award
Agency:
VitroRobertson / San Diego
Client:
Taylor Guitars
Title:
Ask Bob - Paul
Category:
Trade / Trade Color Full Page or Spread: Single
Annual ID:
02322A
Award:
2002 Design Merit Award
Agency:
BBDO / Hong Kong
Client:
Film Factory Limited, The
Title:
Stationery
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02069D
Award:
2002 Design Merit Award
Agency:
Blok Design / Toronto
Client:
El Zanjon
Title:
El Zanjon
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02070D
Award:
2002 Design Merit Award
Agency:
Blok Design / Toronto
Client:
Steam Films
Title:
Steam Films
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02071D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
Catherine Bowen
Title:
Words
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02072D
Award:
2002 Design Merit Award
Agency:
PeñaBrand/Butler Shine & Stern / Sausalito
Client:
PeñaBrand
Title:
Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02073D
Award:
2002 Design Merit Award
Agency:
Colle + McVoy / Minneapolis
Client:
Colle + McVoy
Title:
Identity System
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02074D
Award:
2002 Design Merit Award
Agency:
Duffy Design / Minneapolis
Client:
Sub Zero
Title:
Wolf Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02075D
Award:
2002 Design Merit Award
Agency:
Highwood Communications / Calgary
Client:
Highwood Communications
Title:
Stories
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02076D
Award:
2002 Design Merit Award
Agency:
Kinetic Interactive / Singapore
Client:
Yellowbox Studios
Title:
Yellowbox
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02077D
Award:
2002 Design Merit Award
Agency:
Kohnke Hanneken / Milwaukee
Client:
Church in the City
Title:
Corporate ID
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02078D
Award:
2002 Design Merit Award
Agency:
Powell / New York
Client:
Brooklyn Woods
Title:
brooklyn woods corporate identity system
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02079D
Award:
2002 Design Merit Award
Agency:
Powell / New York
Client:
Powell
Title:
Powell identity system
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02080D
Award:
2002 Design Merit Award
Agency:
Rethink / Vancouver
Client:
Rethink
Title:
Recycled business card
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02081D
Award:
2002 Design Merit Award
Agency:
Rick Johnson & Company / Albuquerque
Client:
Crusty Underwear
Title:
Letterhead Package
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02082D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Kombucha Wonder Drink
Title:
Kombucha Wonder Drink Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02083D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Portland Advertising Federation
Title:
Portland Advertising Federation Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02084D
Award:
2002 Design Merit Award
Agency:
Sandstrom Design / Portland
Client:
Surround Collaborative Architects
Title:
Surround Collaborative Architects Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02085D
Award:
2002 Design Merit Award
Agency:
TBWA Gavin Reddy / Houghton
Client:
GR8 Design
Title:
GR8 Design
Category:
Brand and Corporate Identity / Corporate Identity
Annual ID:
02086D
Award:
2002 Interactive Merit Award
Agency:
AGI GmbH / Stuttgart
Client:
Phoenix Product Design
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02150N
Award:
2002 Interactive Merit Award
Agency:
Leopard / Boulder
Client:
Leopard
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02151N
Award:
2002 Interactive Merit Award
Agency:
O'Donnell Advertising Inc. / San Diego
Client:
O'Donnell Advertising Inc.
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02152N
Award:
2002 Interactive Merit Award
Agency:
Pentagram Design, Inc. / San Francisco
Client:
Potlatch Paper
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02153N
Award:
2002 Interactive Merit Award
Agency:
Winning Strategies Advertising / Mt. Laurel
Client:
Winning Strategies Advertising
Title:
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Annual ID:
02154N
Award:
2002 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
Kaliber
Title:
Surgeon
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02477A
Award:
2002 Advertising Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Volkswagen of America
Title:
Aqueduct
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02478A
Award:
2002 Advertising Merit Award
Agency:
BBDO / New York
Client:
Guinness/Red Stripe
Title:
White Man Dancing
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02479A
Award:
2002 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
IKEA
Title:
Heads
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02480A
Award:
2002 Advertising Merit Award
Agency:
Cliff Freeman and Partners / New York
Client:
Budget
Title:
Budget.com Man
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02481A
Award:
2002 Advertising Merit Award
Agency:
DM9 DDB Publicidade / São Paulo
Client:
Johnson & Johnson - Neutrogena
Title:
Time
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02482A
Award:
2002 Advertising Merit Award
Agency:
Fallon / Minneapolis
Client:
Lee Apparel Co./Buddy Lee, The
Title:
Apartment
Category:
Consumer Television / Consumer Television :30/:25 Single
Annual ID:
02483A