The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Step Inside KG Agency: EVB / San Francisco Client: adidas Category: Web Sites / Business to Consumer
FLY Pentop Computer Agency: EVB / San Francisco Client: LeapFrog Category: Web Sites / Business to Consumer
The All - New 3 Agency: Fallon / Minneapolis Client: BMW Category: Web Sites / Business to Consumer
Green Room Sessions Agency: Farfar / Stockholm Client: Heineken Category: Web Sites / Business to Consumer
Dickorations Agency: Fitzgerald+CO / Atlanta Client: Durex Category: Web Sites / Business to Consumer
Nike Rockstar Workout SOL Agency: Framfab Denmark / Copenhagen Client: Nike Category: Web Sites / Business to Consumer
MINI Technical Terms Agency: Interone Worldwide, Hamburg / Hamburg Client: BMW AG - MINI Brand Management Category: Web Sites / Business to Consumer
Nestea Ice Website Agency: juxt interactive / Newport Beach Client: Coca-Cola Company Category: Web Sites / Business to Consumer
Just for the F of it Website Agency: juxt interactive / Newport Beach Client: Fuse TV Category: Web Sites / Business to Consumer
www.leoburnett.ca Agency: Leo Burnett / Chicago Client: Leo Burnett Company, Limited Category: Web Sites / Business to Consumer
anyfilms.net Agency: MargeotesFertittaPowell / New York Client: Samsung Category: Web Sites / Business to Consumer
Olympus Brand Campaign Agency: NEUE DIGITALE / Frankfurt Client: Olympus Category: Web Sites / Business to Consumer
2005 Summary website Agency: PRISACOM / Madrid Client: PRISACOM Category: Web Sites / Business to Consumer
Floss Yo Grill Agency: Publicis & Hal Riney / San Francisco Client: Peter Kim Jewelry Category: Web Sites / Business to Consumer
Causing fashion Agency: RECRUIT MEDIA COMMUNICATIONS CO.,LTD / Nagoya Client: TAKISADA-NAGOYA CO,.LTD. Category: Web Sites / Business to Consumer
Website R-Class Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden Client: Mercedes-Benz Category: Web Sites / Business to Consumer
drinkmilk.ca (It's Always Been Survival of the Fittest) Agency: TribalDDB Canada / Vancouver Client: BC Dairy Foundation Category: Web Sites / Business to Consumer
RBK Answer IX Agency: Zugara / Los Angeles Client: Reebok Category: Web Sites / Business to Consumer
3M Everywhere Agency: AKQA / London Client: 3M Corporate Category: Beyond the Banner / Business to Business - Single
Retouch Agency: Forsman & Bodenfors / Gothenburg Client: Ministry of Health and Social Affairs Category: Beyond the Banner / Business to Business - Single
Help Desk II Agency: OgilvyOne / New York Client: IBM Category: Beyond the Banner / Business to Business - Single
Which side are you on Agency: OgilvyOne / New York Client: Lenovo Category: Beyond the Banner / Business to Business - Single
Accident Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Non-Broadcast / Single
Fly Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Non-Broadcast / Single
Mountain II Agency: Leo Burnett / Frankfurt am Main Client: Care International Category: Non-Broadcast / Single
Levi's Agency: McCann Erickson / New York Client: World Gone Pretty Category: Non-Broadcast / Single
TBS "Very Funny" Cinema Agency: Mother New York / New York Client: Turner Broadcasting System (TBS) Category: Non-Broadcast / Single
John Adams Agency: Batey (Pte) Ltd / Singapore Client: Sphere Category: Small Space - Print / Color: Less than a Page - Single
Don't Drink & Drive - Black Seat Leon Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Don't Drink & Drive - Vauxhall Astra Agency: JWT / london Client: Trader Media - Autotrader Category: Small Space - Print / Color: Less than a Page - Single
Eraser Agency: Saatchi & Saatchi / Mumbai Client: Procter & Gamble Category: Small Space - Print / Color: Less than a Page - Single
Bulbs Agency: Saatchi & Saatchi Singapore / Singapore Client: Lego Singapore Pte Ltd Category: Small Space - Print / Color: Less than a Page - Single
Lizard Agency: The Martin Agency / Richmond Client: CBS Category: Small Space - Print / Color: Less than a Page - Single
What Happens Between Runs Agency: 180 Amsterdam / Amsterdam Client: adidas International Category: Consumer Magazine / Color: Full Page or Spread - Campaign
BBC WORLD Agency: Abbott Mead Vickers BBDO / London NW1 5QE Client: BBC TELEVISION Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Names Agency: AlmapBBDO / São Paulo Client: Editora Abril Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Crossfox Agency: AlmapBBDO / São Paulo Client: Volkswagen Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Lightning Bolt/Paper Airplane/Unsubscribe Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Consumer Magazine / Color: Full Page or Spread - Campaign
AXE Shower Gel Agency: Bartle Bogle Hegarty / New York Client: Unilever - AXE Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Animals Agency: Bassat Ogilvy & Mather S.A. / Bacrelona Client: Dinopolis Teruel Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Nike Run Agency: DDB / Paris Client: Nike Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Volkswagen Range Agency: DDB / Paris Client: Volkswagen LT Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Roadwork, Traffic Cop, Traffic Jam Agency: Fallon / Singapore Client: Volkswagen Asia Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Man Vs. Bass Agency: Fort Franklin / Boston Client: ESPN, Inc Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Nike - Run Free: Road Agency: JWT / Shanghai Client: Nike Hong Kong Ltd. Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Jinxed Agency: JWT Brazil / São Paulo Client: Kimberly-Clark Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Karate Agency: JWT Paris / Levallois Perret Client: Reckitt Benckiser O Cedar Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Wafer thin Agency: KNSK Werbeagentur GmbH / Hamburg Client: WMF AG Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Danger Agency: Ogilvy & Mather / Mexico, D.F. Client: Volvo Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Milo - Football, Graduation, Frisbee Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore Client: Nestle Category: Consumer Magazine / Color: Full Page or Spread - Campaign

2006 Interactive Merit Award

EVB / San Francisco

adidas

Step Inside KG

Web Sites / Business to Consumer

06150N

2006 Interactive Merit Award

EVB / San Francisco

LeapFrog

FLY Pentop Computer

Web Sites / Business to Consumer

06151N

2006 Interactive Merit Award

Fallon / Minneapolis

BMW

The All - New 3

Web Sites / Business to Consumer

06152N

2006 Interactive Merit Award

Farfar / Stockholm

Heineken

Green Room Sessions

Web Sites / Business to Consumer

06153N

2006 Interactive Merit Award

Fitzgerald+CO / Atlanta

Durex

Dickorations

Web Sites / Business to Consumer

06154N

2006 Interactive Merit Award

Framfab Denmark / Copenhagen

Nike

Nike Rockstar Workout SOL

Web Sites / Business to Consumer

06155N

2006 Interactive Merit Award

Interone Worldwide, Hamburg / Hamburg

BMW AG - MINI Brand Management

MINI Technical Terms

Web Sites / Business to Consumer

06156N

2006 Interactive Merit Award

juxt interactive / Newport Beach

Coca-Cola Company

Nestea Ice Website

Web Sites / Business to Consumer

06157N

2006 Interactive Merit Award

juxt interactive / Newport Beach

Fuse TV

Just for the F of it Website

Web Sites / Business to Consumer

06158N

2006 Interactive Merit Award

Leo Burnett / Chicago

Leo Burnett Company, Limited

www.leoburnett.ca

Web Sites / Business to Consumer

06159N

2006 Interactive Merit Award

MargeotesFertittaPowell / New York

Samsung

anyfilms.net

Web Sites / Business to Consumer

06160N

2006 Interactive Merit Award

NEUE DIGITALE / Frankfurt

Olympus

Olympus Brand Campaign

Web Sites / Business to Consumer

06161N

2006 Interactive Merit Award

PRISACOM / Madrid

PRISACOM

2005 Summary website

Web Sites / Business to Consumer

06162N

2006 Interactive Merit Award

Publicis & Hal Riney / San Francisco

Peter Kim Jewelry

Floss Yo Grill

Web Sites / Business to Consumer

06163N

2006 Interactive Merit Award

RECRUIT MEDIA COMMUNICATIONS CO.,LTD / Nagoya

TAKISADA-NAGOYA CO,.LTD.

Causing fashion

Web Sites / Business to Consumer

06164N

2006 Interactive Merit Award

SCHOLZ & VOLKMER GmbH / Wiesbaden

Mercedes-Benz

Website R-Class

Web Sites / Business to Consumer

06165N

2006 Interactive Merit Award

TribalDDB Canada / Vancouver

BC Dairy Foundation

drinkmilk.ca (It's Always Been Survival of the Fittest)

Web Sites / Business to Consumer

06166N

2006 Interactive Merit Award

Zugara / Los Angeles

Reebok

RBK Answer IX

Web Sites / Business to Consumer

06167N

2006 Interactive Merit Award

AKQA / London

3M Corporate

3M Everywhere

Beyond the Banner / Business to Business - Single

06129N

2006 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

Ministry of Health and Social Affairs

Retouch

Beyond the Banner / Business to Business - Single

06130N

2006 Interactive Merit Award

OgilvyOne / New York

IBM

Help Desk II

Beyond the Banner / Business to Business - Single

06131N

2006 Interactive Merit Award

OgilvyOne / New York

Lenovo

Which side are you on

Beyond the Banner / Business to Business - Single

06132N

2006 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Accident

Non-Broadcast / Single

06110T

2006 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Fly

Non-Broadcast / Single

06111T

2006 Advertising Merit Award

Leo Burnett / Frankfurt am Main

Care International

Mountain II

Non-Broadcast / Single

06112T

2006 Advertising Merit Award

McCann Erickson / New York

World Gone Pretty

Levi's

Non-Broadcast / Single

06113T

2006 Advertising Merit Award

Mother New York / New York

Turner Broadcasting System (TBS)

TBS "Very Funny" Cinema

Non-Broadcast / Single

06114T

2006 Advertising Merit Award

Batey (Pte) Ltd / Singapore

Sphere

John Adams

Small Space - Print / Color: Less than a Page - Single

06116A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive - Black Seat Leon

Small Space - Print / Color: Less than a Page - Single

06117A

2006 Advertising Merit Award

JWT / london

Trader Media - Autotrader

Don't Drink & Drive - Vauxhall Astra

Small Space - Print / Color: Less than a Page - Single

06118A

2006 Advertising Merit Award

Saatchi & Saatchi / Mumbai

Procter & Gamble

Eraser

Small Space - Print / Color: Less than a Page - Single

06119A

2006 Advertising Merit Award

Saatchi & Saatchi Singapore / Singapore

Lego Singapore Pte Ltd

Bulbs

Small Space - Print / Color: Less than a Page - Single

06120A

2006 Advertising Merit Award

The Martin Agency / Richmond

CBS

Lizard

Small Space - Print / Color: Less than a Page - Single

06121A

2006 Advertising Merit Award

180 Amsterdam / Amsterdam

adidas International

What Happens Between Runs

Consumer Magazine / Color: Full Page or Spread - Campaign

06092A

2006 Advertising Merit Award

Abbott Mead Vickers BBDO / London NW1 5QE

BBC TELEVISION

BBC WORLD

Consumer Magazine / Color: Full Page or Spread - Campaign

06093A

2006 Advertising Merit Award

AlmapBBDO / São Paulo

Editora Abril

Names

Consumer Magazine / Color: Full Page or Spread - Campaign

06094A

2006 Advertising Merit Award

AlmapBBDO / São Paulo

Volkswagen

Crossfox

Consumer Magazine / Color: Full Page or Spread - Campaign

06095A

2006 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen

Lightning Bolt/Paper Airplane/Unsubscribe

Consumer Magazine / Color: Full Page or Spread - Campaign

06096A

2006 Advertising Merit Award

Bartle Bogle Hegarty / New York

Unilever - AXE

AXE Shower Gel

Consumer Magazine / Color: Full Page or Spread - Campaign

06097A

2006 Advertising Merit Award

Bassat Ogilvy & Mather S.A. / Bacrelona

Dinopolis Teruel

Animals

Consumer Magazine / Color: Full Page or Spread - Campaign

06098A

2006 Advertising Merit Award

DDB / Paris

Nike

Nike Run

Consumer Magazine / Color: Full Page or Spread - Campaign

06099A

2006 Advertising Merit Award

DDB / Paris

Volkswagen LT

Volkswagen Range

Consumer Magazine / Color: Full Page or Spread - Campaign

06100A

2006 Advertising Merit Award

Fallon / Singapore

Volkswagen Asia

Roadwork, Traffic Cop, Traffic Jam

Consumer Magazine / Color: Full Page or Spread - Campaign

06101A

2006 Advertising Merit Award

Fort Franklin / Boston

ESPN, Inc

Man Vs. Bass

Consumer Magazine / Color: Full Page or Spread - Campaign

06102A

2006 Advertising Merit Award

JWT / Shanghai

Nike Hong Kong Ltd.

Nike - Run Free: Road

Consumer Magazine / Color: Full Page or Spread - Campaign

06103A

2006 Advertising Merit Award

JWT Brazil / São Paulo

Kimberly-Clark

Jinxed

Consumer Magazine / Color: Full Page or Spread - Campaign

06104A

2006 Advertising Merit Award

JWT Paris / Levallois Perret

Reckitt Benckiser O Cedar

Karate

Consumer Magazine / Color: Full Page or Spread - Campaign

06105A

2006 Advertising Merit Award

KNSK Werbeagentur GmbH / Hamburg

WMF AG

Wafer thin

Consumer Magazine / Color: Full Page or Spread - Campaign

06106A

2006 Advertising Merit Award

Ogilvy & Mather / Mexico, D.F.

Volvo

Danger

Consumer Magazine / Color: Full Page or Spread - Campaign

06107A

2006 Advertising Merit Award

Ogilvy & Mather (Singapore) Pte Ltd / Singapore

Nestle

Milo - Football, Graduation, Frisbee

Consumer Magazine / Color: Full Page or Spread - Campaign

06108A

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