The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Design

Beat the elements

Agency Bold / Stockholm

Client Haglöfs

Category

Branding / Identity System

Annual ID

OS_DE18080M

2018 Awards

Total Points: 2

Merit

Credits

Design Firm

Bold / Stockholm

Director

Jonas Hedegard

Producer

Emma Andersson Glaas

Creative Director

Nick Greening

Executive Creative Director

Oskar Lubeck

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