The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
bbdo worldwide
Client
Title
Category
Award
Points
Distraction
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil
Category: Cinema Advertising / Short Form - :90 and Under - Single
Points: 15.0
Lowe's Vine Fix in Six Campaign
Agency: BBDO / New York
Client: Lowe's
Category: Digital Direct Marketing / Social Media & Viral Marketing
Points: 15.0
Guinness Draught in a Bottle
Agency: BBDO / Singapore
Client: Asia Pacific Breweries Singapore
Category: Collateral Design / Point of Purchase and In-Store - Series
Points: 15.0
Phone Stack
Agency: BBDO Proximity Malaysia / Kuala Lumpur
Client: KFC
Category: Mobile Applications/Sites / Branded Games
Points: 15.0
Phone Stack
Agency: BBDO Proximity Malaysia / Kuala Lumpur
Client: KFC
Category: Mobile / Branded Content
Points: 15.0
From One Second to the Next
Agency: BBDO / New York
Client: AT&T
Category: Online / Long-Form
Points: 15.0
CHRISTMAS IN A DAY
Agency: Abbott Mead Vickers BBDO / London
Client: Sainsnury's
Category: User Generated Content / Long-Form
Points: 15.0
Client:
Volkswagen Do Brasil
Title:
Distraction
Category:
Cinema Advertising / Short Form - :90 and Under - Single
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
Lowe's
Title:
Lowe's Vine Fix in Six Campaign
Category:
Digital Direct Marketing / Social Media & Viral Marketing
Award:
2014 Advertising Silver Pencil
Points:
15.0
Client:
Asia Pacific Breweries Singapore
Title:
Guinness Draught in a Bottle
Category:
Collateral Design / Point of Purchase and In-Store - Series
Award:
2014 Design Silver Pencil
Points:
15.0
Client:
KFC
Title:
Phone Stack
Category:
Mobile Applications/Sites / Branded Games
Award:
2014 Interactive Silver Pencil
Points:
15.0
Client:
KFC
Title:
Phone Stack
Category:
Mobile / Branded Content
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0
Client:
AT&T
Title:
From One Second to the Next
Category:
Online / Long-Form
Award:
2014 Branded Entertainment Silver Pencil
Points:
15.0