Creative Showcase

Will you reallly miss it? RADIO / Greater Cleveland Regional Transit Authority

Submitted By Craig Norris

Description

How do we get Clevelanders to end their love affair with their automobiles and take our client’s busses and trains instead? We create a radio campaign that celebrates the joys of driving:

Gas prices. Parallel parking. That little bit of coffee that spills when you take a fast left. Traffic cops. Traffic lights. Speed cameras. Merging. Blind spots. Bikers. Traffic circles.

Will you really miss it?

RTA. Join the ride.

Client

Greater Cleveland Regional Transit Authority

Agency

Brokaw - Cleveland
www.brokaw.com

Media

Radio

Credits

Account Executive

John McCauley, Vanessa Miller, Jena Lesar

Agency Producer

Michelle Snyder

Art Director

Steve McKeown

Creative Director

Tim Brokaw, Pat Pujolas

Information Architect

Craig Norris

Music & Sound

Commercial Recording

Writer

Mark McKenzie, Erin Pollock, Tim Brokaw, Steve McKeown

Views

292

 

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