The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Guest Parking Agency: Palmer Jarvis DDB / Vancouver Client: KVOS TV Category: Newspaper / Newspaper 600 Lines or Less: Single
Baywatch Agency: Palmer Jarvis DDB / Vancouver Client: KVOS TV Category: Newspaper / Newspaper 600 Lines or Less: Single
Twist Agency: Saatchi & Saatchi / Johannesburg Client: Engen Category: Newspaper / Newspaper 600 Lines or Less: Single
Dancers Die Agency: Sawyer Riley Compton / Atlanta Client: Atlanta Ballet Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Bent Media / New Orleans Client: Healthy Lifestyle Choices Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
Cigarette, Billboard, Grocery Store Agency: Robaire and Hogshead / Los Angeles Client: Michael Ruppert Studios Category: Trade / Trade Color Full Page or Spread: Campaign
Trade Agency: Carmichael Lynch / Minneapolis Client: American Standard Category: Trade / Trade Color Full Page or Spread: Campaign
Bus Driver Agency: Fallon / Minneapolis Client: International Category: Trade / Trade Color Full Page or Spread: Campaign
Hanging Skates Agency: Fallon / Minneapolis Client: The Hockey School Category: Trade / Trade Color Full Page or Spread: Campaign
Dr. Ho/Greenspan/Hillary Agency: Fallon / New York Client: Time Category: Trade / Trade Color Full Page or Spread: Campaign
FISCHER AMERICA 18 unexpected years. Agency: Fischer America / São Paulo Client: Fischer America Category: Trade / Trade Color Full Page or Spread: Campaign
Brain Surgery/Nuclear Reactor/Human Cloning Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Velux America Category: Trade / Trade Color Full Page or Spread: Campaign
Helmut, Distance, Rear Agency: Merkley Newman Harty / New York Client: BMW Motorcycles Category: Trade / Trade Color Full Page or Spread: Campaign
Business Rules Agency: Mullen / Wenham Client: Fortune Magazine Category: Trade / Trade Color Full Page or Spread: Campaign
Schematic, Slide Rule, 1969, Frankenstein Agency: Mullen / Wenham Client: Genuity Category: Trade / Trade Color Full Page or Spread: Campaign
Collating/Kicking the Copier/Suicide Hotline Agency: Palmer Jarvis DDB / Vancouver Client: Docusystems Category: Trade / Trade Color Full Page or Spread: Campaign
Bubbles/Castle/Cards Agency: Saatchi & Saatchi / Singapore Client: CAAS Category: Trade / Trade Color Full Page or Spread: Campaign
Hack/Merit/Seen It Agency: Taxi / Toronto Client: Marketing Awards+ Category: Trade / Trade Color Full Page or Spread: Campaign
Magazines Agency: Young & Rubicam / São Paulo Client: About Category: Trade / Trade Color Full Page or Spread: Campaign
Agency: Grey Interactive / New York Client: Robert Allen Group Category: E-Commerce / E-Commerce B2B - Web Sites
Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin Agency: Brand Architecture International / New York Client: The Economist Category: Outdoor / Outdoor: Campaign
Morning Paper, Keeping An Eye, Hospital Bed Agency: Forsman & Bodenfors / Göthenburg Client: Göteborgs Posten Category: Outdoor / Outdoor: Campaign
Road Signs Agency: Forsman & Bodenfors / Göthenburg Client: Volvo of Sweden Category: Outdoor / Outdoor: Campaign
London/Paris/NewYork Agency: Leo Burnett / Oslo Client: SAS Category: Outdoor / Outdoor: Campaign
We're Watching Agency: Modernista! / Boston Client: MTV Category: Outdoor / Outdoor: Campaign
We're Watching 2 Agency: Modernista! / Boston Client: MTV Category: Outdoor / Outdoor: Campaign
Exit Agency: Publicis in the West / Seattle Client: Washington State Lottery Category: Outdoor / Outdoor: Campaign
Beach, Bar, Pool Agency: Saatchi & Saatchi / London Client: Club 18-30 Category: Outdoor / Outdoor: Campaign
How Much Is This? Agency: TBWAChiatDay / Los Angeles Client: MOCA Category: Outdoor / Outdoor: Campaign
Agency: AKQA / London Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
vw.com Agency: Arnold Worldwide / Boston Client: Volkswagen of America Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Bent Media / New Orleans Client: McIlhenny Company Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Digital@JWT / New York Client: Lipton Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Fusebox / New York Client: Universal Records Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: hillmancurtis, inc. / New York Client: Adobe Systems Incorporated Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Hummer Website Agency: IdentityOne/Moderista! / Boston Client: GM/Hummer Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Focus 247 Agency: J. Walter Thompson / Detroit Client: Ford Motor Company Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Kinetic Interactive Pte Ltd / Singapore Client: Iteru.net Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Milk Creative Source / Athens Client: Freestyle Salons Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Millenium 3 website Agency: Paris France / Portland Client: Millenium 3 Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Periscope / Minneapolis Client: Arctic Cat Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: Periscope / Minneapolis Client: Arctic Cat Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: POP / New York Client: Bendable Rubber Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: POP / New York Client: Cartoon Network Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Clairol.com Site Redesign Agency: R/GA / New York Client: Clairol Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Shox XT Module Agency: R/GA / New York Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Nike Triax Speed/Stamina Module Agency: R/GA / New York Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
NikeGoddess.com Agency: R/GA / New York Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
NikeRunning.com Agency: R/GA / New York Client: Nike Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Agency: SCHOLZ & VOLKMER / Wiesbaden Client: Mercedes-Benz Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

2002 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

KVOS TV

Guest Parking

Newspaper / Newspaper 600 Lines or Less: Single

02150A

2002 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

KVOS TV

Baywatch

Newspaper / Newspaper 600 Lines or Less: Single

02151A

2002 Advertising Merit Award

Saatchi & Saatchi / Johannesburg

Engen

Twist

Newspaper / Newspaper 600 Lines or Less: Single

02152A

2002 Advertising Merit Award

Sawyer Riley Compton / Atlanta

Atlanta Ballet

Dancers Die

Newspaper / Newspaper 600 Lines or Less: Single

02153A

2002 Interactive Merit Award

Bent Media / New Orleans

Healthy Lifestyle Choices

Non-Profit Organizations / Non-Profit - Other Digital Advertising

02177N

2002 Advertising Merit Award

Robaire and Hogshead / Los Angeles

Michael Ruppert Studios

Cigarette, Billboard, Grocery Store

Trade / Trade Color Full Page or Spread: Campaign

02323A

2002 Advertising Merit Award

Carmichael Lynch / Minneapolis

American Standard

Trade

Trade / Trade Color Full Page or Spread: Campaign

02324A

2002 Advertising Merit Award

Fallon / Minneapolis

International

Bus Driver

Trade / Trade Color Full Page or Spread: Campaign

02325A

2002 Advertising Merit Award

Fallon / Minneapolis

The Hockey School

Hanging Skates

Trade / Trade Color Full Page or Spread: Campaign

02326A

2002 Advertising Merit Award

Fallon / New York

Time

Dr. Ho/Greenspan/Hillary

Trade / Trade Color Full Page or Spread: Campaign

02327A

2002 Advertising Merit Award

Fischer America / São Paulo

Fischer America

FISCHER AMERICA 18 unexpected years.

Trade / Trade Color Full Page or Spread: Campaign

02328A

2002 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Velux America

Brain Surgery/Nuclear Reactor/Human Cloning

Trade / Trade Color Full Page or Spread: Campaign

02329A

2002 Advertising Merit Award

Merkley Newman Harty / New York

BMW Motorcycles

Helmut, Distance, Rear

Trade / Trade Color Full Page or Spread: Campaign

02330A

2002 Advertising Merit Award

Mullen / Wenham

Fortune Magazine

Business Rules

Trade / Trade Color Full Page or Spread: Campaign

02331A

2002 Advertising Merit Award

Mullen / Wenham

Genuity

Schematic, Slide Rule, 1969, Frankenstein

Trade / Trade Color Full Page or Spread: Campaign

02332A

2002 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Docusystems

Collating/Kicking the Copier/Suicide Hotline

Trade / Trade Color Full Page or Spread: Campaign

02333A

2002 Advertising Merit Award

Saatchi & Saatchi / Singapore

CAAS

Bubbles/Castle/Cards

Trade / Trade Color Full Page or Spread: Campaign

02334A

2002 Advertising Merit Award

Taxi / Toronto

Marketing Awards+

Hack/Merit/Seen It

Trade / Trade Color Full Page or Spread: Campaign

02335A

2002 Advertising Merit Award

Young & Rubicam / São Paulo

About

Magazines

Trade / Trade Color Full Page or Spread: Campaign

02336A

2002 Interactive Merit Award

Grey Interactive / New York

Robert Allen Group

E-Commerce / E-Commerce B2B - Web Sites

02157N

2002 Advertising Merit Award

Brand Architecture International / New York

The Economist

Depth Gauge, Polygraph, Bell Curve, Litmus Paper, Section of Skin

Outdoor / Outdoor: Campaign

02282A

2002 Advertising Merit Award

Forsman & Bodenfors / Göthenburg

Göteborgs Posten

Morning Paper, Keeping An Eye, Hospital Bed

Outdoor / Outdoor: Campaign

02283A

2002 Advertising Merit Award

Forsman & Bodenfors / Göthenburg

Volvo of Sweden

Road Signs

Outdoor / Outdoor: Campaign

02284A

2002 Advertising Merit Award

Leo Burnett / Oslo

SAS

London/Paris/NewYork

Outdoor / Outdoor: Campaign

02285A

2002 Advertising Merit Award

Modernista! / Boston

MTV

We're Watching

Outdoor / Outdoor: Campaign

02286A

2002 Advertising Merit Award

Modernista! / Boston

MTV

We're Watching 2

Outdoor / Outdoor: Campaign

02287A

2002 Advertising Merit Award

Publicis in the West / Seattle

Washington State Lottery

Exit

Outdoor / Outdoor: Campaign

02288A

2002 Advertising Merit Award

Saatchi & Saatchi / London

Club 18-30

Beach, Bar, Pool

Outdoor / Outdoor: Campaign

02289A

2002 Advertising Merit Award

TBWAChiatDay / Los Angeles

MOCA

How Much Is This?

Outdoor / Outdoor: Campaign

02290A

2002 Interactive Merit Award

AKQA / London

Nike

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02123N

2002 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen of America

vw.com

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02124N

2002 Interactive Merit Award

Bent Media / New Orleans

McIlhenny Company

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02125N

2002 Interactive Merit Award

Digital@JWT / New York

Lipton

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02126N

2002 Interactive Merit Award

Fusebox / New York

Universal Records

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02127N

2002 Interactive Merit Award

hillmancurtis, inc. / New York

Adobe Systems Incorporated

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02128N

2002 Interactive Merit Award

IdentityOne/Moderista! / Boston

GM/Hummer

Hummer Website

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02129N

2002 Interactive Merit Award

J. Walter Thompson / Detroit

Ford Motor Company

Focus 247

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02130N

2002 Interactive Merit Award

Kinetic Interactive Pte Ltd / Singapore

Iteru.net

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02131N

2002 Interactive Merit Award

Milk Creative Source / Athens

Freestyle Salons

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02132N

2002 Interactive Merit Award

Paris France / Portland

Millenium 3

Millenium 3 website

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02133N

2002 Interactive Merit Award

Periscope / Minneapolis

Arctic Cat

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02134N

2002 Interactive Merit Award

Periscope / Minneapolis

Arctic Cat

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02135N

2002 Interactive Merit Award

POP / New York

Bendable Rubber

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02136N

2002 Interactive Merit Award

POP / New York

Cartoon Network

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02137N

2002 Interactive Merit Award

R/GA / New York

Clairol

Clairol.com Site Redesign

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02138N

2002 Interactive Merit Award

R/GA / New York

Nike

Nike Shox XT Module

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02139N

2002 Interactive Merit Award

R/GA / New York

Nike

Nike Triax Speed/Stamina Module

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02140N

2002 Interactive Merit Award

R/GA / New York

Nike

NikeGoddess.com

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02141N

2002 Interactive Merit Award

R/GA / New York

Nike

NikeRunning.com

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02142N

2002 Interactive Merit Award

SCHOLZ & VOLKMER / Wiesbaden

Mercedes-Benz

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02143N

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