The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
James Ready Coupon Billboard - "Pants"
Agency: Leo Burnett, Toronto / Toronto
Client: James Ready Category: Out Of Home / Single
"Colour tackle" – Alcro Paint (official sponsor of the Swedish national ice hockey team).
Agency: Lowe Brindfors / Stockholm
Client: Alcro Category: Out Of Home / Single
The Friendship Machine
Agency: Ogilvy & Mather Argentina / Buenos Aires
Client: Coca-Cola Category: Out Of Home / Single
The Most Interesting Man
Agency: Euro RSCG New York / New York
Client: Dos Equis Category: Consumer Television / :20 and Under - Campaign
Achieve What's Ahead
Agency: Firstborn / NY
Client: The Hartford for Rodgers Townsend Category: Craft / Interface Design
Sea Weather (App)
Agency: Forsman & Bodenfors / Gothenburg
Client: The Swedish Sea Rescue Society Category: Craft / Interface Design
Sea Weather (Site)
Agency: Forsman & Bodenfors / Gothenburg
Client: The Swedish Sea Rescue Society Category: Craft / Interface Design
WRANGLER EUROPE FALL/WINTER 2010 COLLECTION
Agency: KOKOKAKA / Gothenburg
Client: VF Europe Category: Craft / Interface Design
Asher Roth Official Website
Agency: Masa & Hal & Brad & Lindsay & David / Tokyo
Client: Asher Roth Category: Craft / Interface Design
Central Park Conservancy iPhone Application
Agency: mcgarrybowen / New York
Client: Central Park Conservancy Category: Craft / Interface Design
Boulder Digital Works Website
Agency: Modernista! / Boston
Client: Boulder Digital Works Category: Craft / Interface Design
TBWA.com - iPhone & iPad
Agency: TBWA Worldwide / New York
Client: TBWA Worldwide Category: Craft / Interface Design
Breast Fest
Agency: The Hive / Toronto
Client: Rethink Breast Cancer Category: Craft / Interface Design
Inside the box thinking
Agency: Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai
Client: pioma industries Pvt. Ltd. Category: Package Design / Campaign
Shiner Beers Oktoberfest Packaging
Agency: McGarrah Jessee / Austin
Client: Spoetzl Brewery Category: Package Design / Campaign
Miller High Life
Agency: Landor Associates / San Francisco
Client: MillerCoors Category: Package Design / Campaign
iPad and iPad Accessories Packaging
Agency: Apple / Cupertino
Client: Apple Category: Package Design / Campaign
Shiner Beers Frost Packaging
Agency: McGarrah Jessee / Austin
Client: Spoetzl Brewery Category: Package Design / Campaign
Ica Good Life
Agency: King Solutions / Stockholm
Client: ICA Grocery Store Category: Package Design / Campaign
Red Brick Specialty Packaging
Agency: 22squared / Atlanta
Client: Atlanta Brewing Company Category: Package Design / Campaign
Single Origin Chocolate Bar Collection
Agency: Sandstrom Partners / Portland
Client: Moonstruck Chocolate Category: Package Design / Campaign
Sir Richard's Package Design
Agency: TDA_Boulder / Boulder
Client: Sir Richard's Condom Company Category: Package Design / Campaign
Waitrose Regional Pizzas
Agency: Turner Duckworth / San Francisco
Client: Waitrose Category: Package Design / Campaign
MERCURY
Agency: McCann Worldgroup Mumbai / mumbai
Client: Nirlep Category: Outdoor Design / Campaign
Land Rover Phone
Agency: Y&R Lima/RKCR Y&R/London
Client: Land Rover Category: Outdoor Design / Campaign
Evil Costs
Agency: BBDO Germany GmbH / Duesseldorf
Client: Daimler AG, Mercedes-Benz Vertrieb Deutschland Category: Outdoor Design / Campaign
Jelly Belly
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: LC Lüscher Cake Category: Outdoor Design / Campaign
Baggage Tags
Agency: BBDO Germany GmbH / Duesseldorf
Client: Bayer Vital GmbH Category: Outdoor Design / Campaign
Warriors
Agency: Scholz & Friends / Berlin
Client: ANDREAS STIHL AG & Co. KG Category: Outdoor Design / Campaign
Nanshan ABCDance Cards
Agency: BBH China / Shanghai
Client: AVA DAIRY Category: Direct Mail / Single
Winnie the Pooh!
Agency: DRAFT Co.,Ltd / Tokyo
Client: Walt Disney Japan Category: Direct Mail / Single
Concert Tickets
Agency: Jung von Matt/Donau Werbeagentur GmbH / Wien
Client: Neuroth Category: Direct Mail / Single
C+M/CHS Cutting Board Invite
Agency: Colle+McVoy / Minneapolis
Client: CHS Category: Direct Mail / Single
Mr. Lee, tailor to superheroes and villains
Agency: Leo Burnett Iberia / Madrid
Client: Sony Playstation Category: Direct Mail / Single
Tape Measure
Agency: Ireland/Davenport / Johannesburg
Client: The War Museum Category: Direct Mail / Single
Draftfcb Design Portfolio
Agency: Draftfcb Cape Town / Cape Town
Client: Draftfcb Cape Town Category: Direct Mail / Single
Love vs Hate
Agency: Leo Burnett, Toronto / Toronto
Client: The Advertising & Design Club of Canada Category: Direct Mail / Single
Crossfox. The compact off-road
Agency: AlmapBBDO / São Paulo
Client: Volkswagen Category: Collateral / Posters - Single
You're not you when you're hungry - Peacelord
Agency: BBDO Germany GmbH / Duesseldorf
Client: Mars GmbH, Snickers Category: Collateral / Posters - Single
Opera
Agency: DDB DM9JaymeSyfu / Makati
Client: Pharex Health Corp. Category: Collateral / Posters - Single
Freshlock : Cornflakes
Agency: DDB Group Hong Kong / Hong Kong
Client: FreshLock China Ltd. Category: Collateral / Posters - Single
Award:
2011 Advertising Merit Award
Agency:
Leo Burnett, Toronto / Toronto
Client:
James Ready
Title:
James Ready Coupon Billboard - "Pants"
Category:
Out Of Home / Single
Annual ID:
11191A
Award:
2011 Advertising Merit Award
Agency:
Lowe Brindfors / Stockholm
Client:
Alcro
Title:
"Colour tackle" – Alcro Paint (official sponsor of the Swedish national ice hockey team).
Category:
Out Of Home / Single
Annual ID:
11192A
Award:
2011 Advertising Merit Award
Agency:
Mullen / Boston
Client:
Bruins
Title:
Moustache
Category:
Out Of Home / Single
Annual ID:
11193A
Award:
2011 Advertising Merit Award
Agency:
Ogilvy & Mather Argentina / Buenos Aires
Client:
Coca-Cola
Title:
The Friendship Machine
Category:
Out Of Home / Single
Annual ID:
11194A
Award:
2011 Advertising Merit Award
Agency:
Euro RSCG New York / New York
Client:
Dos Equis
Title:
The Most Interesting Man
Category:
Consumer Television / :20 and Under - Campaign
Annual ID:
11377T
Award:
2011 Interactive Merit Award
Agency:
Cartelle / Amsterdam
Client:
ASEM
Title:
Imagining Mozambique
Category:
Craft / Interface Design
Annual ID:
11312N
Award:
2011 Interactive Merit Award
Agency:
Dare / London
Client:
Penguin Books
Title:
myFry
Category:
Craft / Interface Design
Annual ID:
11313N
Award:
2011 Interactive Merit Award
Agency:
Firstborn / NY
Client:
The Hartford for Rodgers Townsend
Title:
Achieve What's Ahead
Category:
Craft / Interface Design
Annual ID:
11314N
Award:
2011 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
The Swedish Sea Rescue Society
Title:
Sea Weather (App)
Category:
Craft / Interface Design
Annual ID:
11315N
Award:
2011 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
The Swedish Sea Rescue Society
Title:
Sea Weather (Site)
Category:
Craft / Interface Design
Annual ID:
11316N
Award:
2011 Interactive Merit Award
Agency:
Grip Limited / Toronto
Client:
N/A
Title:
Grip Limited Website
Category:
Craft / Interface Design
Annual ID:
11317N
Award:
2011 Interactive Merit Award
Agency:
KOKOKAKA / Gothenburg
Client:
VF Europe
Title:
WRANGLER EUROPE FALL/WINTER 2010 COLLECTION
Category:
Craft / Interface Design
Annual ID:
11318N
Award:
2011 Interactive Merit Award
Agency:
Masa & Hal & Brad & Lindsay & David / Tokyo
Client:
Asher Roth
Title:
Asher Roth Official Website
Category:
Craft / Interface Design
Annual ID:
11319N
Award:
2011 Interactive Merit Award
Agency:
mcgarrybowen / New York
Client:
Central Park Conservancy
Title:
Central Park Conservancy iPhone Application
Category:
Craft / Interface Design
Annual ID:
11320N
Award:
2011 Interactive Merit Award
Agency:
Modernista! / Boston
Client:
Boulder Digital Works
Title:
Boulder Digital Works Website
Category:
Craft / Interface Design
Annual ID:
11321N
Award:
2011 Interactive Merit Award
Agency:
Publicis London / London
Client:
Depaul UK
Title:
iHobo
Category:
Craft / Interface Design
Annual ID:
11322N
Award:
2011 Interactive Merit Award
Agency:
TBWA Worldwide / New York
Client:
TBWA Worldwide
Title:
TBWA.com - iPhone & iPad
Category:
Craft / Interface Design
Annual ID:
11323N
Award:
2011 Interactive Merit Award
Agency:
The Hive / Toronto
Client:
Rethink Breast Cancer
Title:
Breast Fest
Category:
Craft / Interface Design
Annual ID:
11324N
Award:
2011 Interactive Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Nike Better World
Category:
Craft / Interface Design
Annual ID:
11325N
Award:
2011 Design Merit Award
Agency:
Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai
Client:
pioma industries Pvt. Ltd.
Title:
Inside the box thinking
Category:
Package Design / Campaign
Annual ID:
11123D
Award:
2011 Design Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Spoetzl Brewery
Title:
Shiner Beers Oktoberfest Packaging
Category:
Package Design / Campaign
Annual ID:
11124D
Award:
2011 Design Merit Award
Agency:
Landor Associates / San Francisco
Client:
MillerCoors
Title:
Miller High Life
Category:
Package Design / Campaign
Annual ID:
11125D
Award:
2011 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
iPad and iPad Accessories Packaging
Category:
Package Design / Campaign
Annual ID:
11126D
Award:
2011 Design Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Spoetzl Brewery
Title:
Shiner Beers Frost Packaging
Category:
Package Design / Campaign
Annual ID:
11127D
Award:
2011 Design Merit Award
Agency:
King Solutions / Stockholm
Client:
ICA Grocery Store
Title:
Ica Good Life
Category:
Package Design / Campaign
Annual ID:
11128D
Award:
2011 Design Merit Award
Agency:
22squared / Atlanta
Client:
Atlanta Brewing Company
Title:
Red Brick Specialty Packaging
Category:
Package Design / Campaign
Annual ID:
11129D
Award:
2011 Design Merit Award
Agency:
Sandstrom Partners / Portland
Client:
Moonstruck Chocolate
Title:
Single Origin Chocolate Bar Collection
Category:
Package Design / Campaign
Annual ID:
11130D
Award:
2011 Design Merit Award
Agency:
TDA_Boulder / Boulder
Client:
Sir Richard's Condom Company
Title:
Sir Richard's Package Design
Category:
Package Design / Campaign
Annual ID:
11131D
Award:
2011 Design Merit Award
Agency:
Turner Duckworth / San Francisco
Client:
Waitrose
Title:
Waitrose Regional Pizzas
Category:
Package Design / Campaign
Annual ID:
11132D
Award:
2011 Design Merit Award
Agency:
McCann Worldgroup Mumbai / mumbai
Client:
Nirlep
Title:
MERCURY
Category:
Outdoor Design / Campaign
Annual ID:
11225D
Award:
2011 Design Merit Award
Agency:
Y&R Lima/RKCR Y&R/London
Client:
Land Rover
Title:
Land Rover Phone
Category:
Outdoor Design / Campaign
Annual ID:
11226D
Award:
2011 Design Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Daimler AG, Mercedes-Benz Vertrieb Deutschland
Title:
Evil Costs
Category:
Outdoor Design / Campaign
Annual ID:
11227D
Award:
2011 Design Merit Award
Agency:
Serviceplan Gruppe GmbH & Co. KG / Munich
Client:
LC Lüscher Cake
Title:
Jelly Belly
Category:
Outdoor Design / Campaign
Annual ID:
11228D
Award:
2011 Design Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Bayer Vital GmbH
Title:
Baggage Tags
Category:
Outdoor Design / Campaign
Annual ID:
11229D
Award:
2011 Design Merit Award
Agency:
Scholz & Friends / Berlin
Client:
ANDREAS STIHL AG & Co. KG
Title:
Warriors
Category:
Outdoor Design / Campaign
Annual ID:
11230D
Award:
2011 Design Merit Award
Agency:
BBH China / Shanghai
Client:
AVA DAIRY
Title:
Nanshan ABCDance Cards
Category:
Direct Mail / Single
Annual ID:
11241D
Award:
2011 Design Merit Award
Agency:
DRAFT Co.,Ltd / Tokyo
Client:
Walt Disney Japan
Title:
Winnie the Pooh!
Category:
Direct Mail / Single
Annual ID:
11242D
Award:
2011 Design Merit Award
Agency:
303 / Sydney
Client:
Harley Davidson
Title:
Harley Damage Control
Category:
Direct Mail / Single
Annual ID:
11243D
Award:
2011 Design Merit Award
Agency:
Jung von Matt/Donau Werbeagentur GmbH / Wien
Client:
Neuroth
Title:
Concert Tickets
Category:
Direct Mail / Single
Annual ID:
11244D
Award:
2011 Design Merit Award
Agency:
Joe Public / Rivonia
Client:
Rock4AIDS
Title:
Spark Hope Matchbook
Category:
Direct Mail / Single
Annual ID:
11245D
Award:
2011 Design Merit Award
Agency:
Colle+McVoy / Minneapolis
Client:
CHS
Title:
C+M/CHS Cutting Board Invite
Category:
Direct Mail / Single
Annual ID:
11246D
Award:
2011 Design Merit Award
Agency:
Leo Burnett Iberia / Madrid
Client:
Sony Playstation
Title:
Mr. Lee, tailor to superheroes and villains
Category:
Direct Mail / Single
Annual ID:
11247D
Award:
2011 Design Merit Award
Agency:
Rethink / Vancouver
Client:
Offsetters
Title:
Ice Cube Tray
Category:
Direct Mail / Single
Annual ID:
11248D
Award:
2011 Design Merit Award
Agency:
Ireland/Davenport / Johannesburg
Client:
The War Museum
Title:
Tape Measure
Category:
Direct Mail / Single
Annual ID:
11249D
Award:
2011 Design Merit Award
Agency:
Draftfcb Cape Town / Cape Town
Client:
Draftfcb Cape Town
Title:
Draftfcb Design Portfolio
Category:
Direct Mail / Single
Annual ID:
11250D
Award:
2011 Design Merit Award
Agency:
Leo Burnett, Toronto / Toronto
Client:
The Advertising & Design Club of Canada
Title:
Love vs Hate
Category:
Direct Mail / Single
Annual ID:
11251D
Award:
2011 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Volkswagen
Title:
Crossfox. The compact off-road
Category:
Collateral / Posters - Single
Annual ID:
11212A
Award:
2011 Advertising Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Mars GmbH, Snickers
Title:
You're not you when you're hungry - Peacelord
Category:
Collateral / Posters - Single
Annual ID:
11214A
Award:
2011 Advertising Merit Award
Agency:
DDB DM9JaymeSyfu / Makati
Client:
Pharex Health Corp.
Title:
Opera
Category:
Collateral / Posters - Single
Annual ID:
11215A
Award:
2011 Advertising Merit Award
Agency:
DDB Group Hong Kong / Hong Kong
Client:
FreshLock China Ltd.
Title:
Freshlock : Cornflakes
Category:
Collateral / Posters - Single
Annual ID:
11216A