Denver Awards

2023 Denver Awards - Student

"reBay" Pop-up: Experiential Campaign

Agency University of Colorado / Boulder

Client eBay

Category

Student / Campaign

Annual ID

DEN23_ST019S

Description

reBay prepares your items to sell easily and land in good hands. By repairing, restoring, photographing, and listing well-worn clothing on the eBay marketplace, employees at reBay pop up locations provide visitors with a simple and seamless resale experience.

The challenge for this project was to entice Gen Z to sell their used clothing on the eBay marketplace. We created the Concept for the reBay pop-up campaign to bring the best aspects of the eBay experience to university campuses across the country in a sustainable, exciting, and eco-friendly footprint.

2023 Awards

Student Silver Winner

Credits

Designer

Brevitt Livingston
Tanner Moore
Lily Mcgrain

Writer

Daniel Girten

College / University

University of Colorado / Boulder
Share To

Related Awards

 

 

 

 

Follow Us