The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
White annual report
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: White Architects
Category: Brand and Corporate Identity Design / Annual Report
Points: 5.0
Safe Food Book Jacket
Agency: Volume Design, Inc. / San Francisco
Client: University of California Press
Category: Publication Design / Book Jacket Design
Points: 5.0
Brand
Agency: DPZ / São Paulo
Client: Francesc Petit
Category: Publication Design / Book Jacket Design
Points: 5.0
Young Guns Annual
Agency: Leo Burnett / McMahons Point
Client: Young Guns International Advertising Award
Category: Publication Design / Book Jacket Design
Points: 5.0
X-MAS TREES
Agency: John A. LaMacchia / Kew Gardens
Client: John A. LaMacchia
Category: Publication Design / Book Jacket Design
Points: 5.0
Memento
Agency: Getty Images / London
Client: Getty Images Creative Studio
Category: Publication Design / Book Jacket Design
Points: 5.0
Mobiliteit (Mobility)
Agency: samenwerkende ontwerpers / 1016 BN Amsterdam
Client: Grafische Cultuurstichting
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Balanço Social
Agency: DPZ Propaganda Ltda / Rio de Janeiro
Client: Coca-Cola
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Fish Eagle "A Different Perspective"
Agency: FCB South Africa Cape Town / Cape Town
Client: Flight of the Fish Eagle Brandy
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
BT Home Computing - Tax Break
Agency: Duffy London / London
Client: BT/Sputnik Communications
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Wood on Wood
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arctic Paper
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Report-of-environmental-protection-2003"
Agency: Scholz & Friends / Berlin
Client: DaimlerChrysler AG, DCVD
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
601 SPACE PROJECT
Agency: communication design 601 Bisang / Seoul
Client: 601 BISANG Publications
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Brochure
Agency: DGWB Advertising / Santa Ana
Client: Triad Financial
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
smart roadster & smart roadster-coupé main catalogue 2003
Agency: Springer & Jacoby Werbung GmbH / Hamburg
Client: smart gmbh
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Brandbook"
Agency: Springer & Jacoby Werbung GmbH / Hamburg
Client: smart gmbh
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Ion Launch Kit
Agency: Goodby Silverstein & Partners / San Francisco
Client: Saturn Corporation
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Der Mausetod (The Death of the Mouse)
Agency: Ogilvy & Mather Frankfurt / Frankfurt
Client: Ogilvy & Mather Frankfurt
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
The Global City
Agency: MORI Building / Minato-Ku
Client: MORI Building Co., Ltd.
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 5.0
Nick robot 1, Nick robot 4, Nick robot 2, Nick robot 5, Nick robot 3
Agency: Lobo / São Paulo
Client: Nickelodeon MTV
Category: Broadcast Design / Broadcast Design: Network Identity
Points: 5.0
Openings
Agency: la comunidad / Miami Beach
Client: MTV
Category: Broadcast Design / Broadcast Design: Network Identity
Points: 5.0
Fox Sports NFL "Shockey"
Agency: Motion Theory / Venice
Client: Fox Sports
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 5.0
mtvU: Rock "N" Roll
Agency: MTV Networks / New York
Client: mtvU
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 5.0
VMA's Best R&B
Agency: Lobo / São Paulo
Client: MTV
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 5.0
3fm Alarm Clock
Agency: Lobo / São Paulo
Client: Bates not just films
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 5.0
Barbie Archetypal Motion Tool Kit
Agency: Ogilvy & Mather / Culver City
Client: Mattel
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 5.0
Classic Festivita & Classic Gran dia
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arvid Nordquist
Category: Package Design / Commercial Product Packaging
Points: 5.0
Talking Heads, Once in a Lifetime
Agency: sagmeister inc. / new york
Client: Rhino
Category: Package Design / Commercial Product Packaging
Points: 5.0
Fashion Drink
Agency: Loducca Publicidade Ltda / São Paulo
Client: The Coca-Cola Company
Category: Package Design / Commercial Product Packaging
Points: 5.0
Musical Bottle
Agency: Saatch & Saatch Singapore / Singapore
Client: Brewerkz
Category: Package Design / Commercial Product Packaging
Points: 5.0
Stanley Packaging
Agency: Hornall Anderson Design Works, Inc. / Seattle
Client: PMI
Category: Package Design / Commercial Product Packaging
Points: 5.0
Lilt
Agency: Turner Duckworth / San Francisco
Client: Coca-Cola Great Britian
Category: Package Design / Commercial Product Packaging
Points: 5.0
Stylis
Agency: Design Temple Pvt. Ltd / Mumbai
Client: Arjun Bhasin
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Limbo Films Identity
Agency: Sandstrom Design / Portland
Client: Limbo Films
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
noodlin' Restaurant Corporate Identity
Agency: Sandstrom Design / Portland
Client: noodlin' Restaurant
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Tenderloin Rare Books Identity
Agency: Sandstrom Design / Portland
Client: Tenderloin Rare Books
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Business Card
Agency: Naga DDB Malaysia / Kuala Lumpur
Client: Image Circle
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Unity
Agency: Duffy London / London
Client: Unity
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Health Dept.
Agency: Duffy London / London
Client: Pete Williams
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
o+co identity
Agency: olson + company / Minneapolis
Client: olson and company advertising
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Photographer
Agency: Team Young & Rubicam / Dubai
Client: Suresh Photographer
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Flavour
Agency: Flavour / Toronto
Client: Flavour
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Cards
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Blackhawk Plastic Surgery
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Creative Painted Environments
Agency: Publicis / Toronto
Client: Creative Painted Environments
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Ryan and Deslauriers Identity
Agency: Ryan & Deslauriers / Montreal
Client: Ryan & Deslauriers
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
stationery
Agency: graham clifford design / new york
Client: working class
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Frank Dat Pack
Agency: Mother Advertising Ltd / London
Client: The Home Office
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Divorce Lawyer
Agency: freelancer / Bangalore
Client: R.Thean Moli
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Times Square Alliance Identity
Agency: Ogilvy & Mather/The Brand Integration Group / New York
Client: Times Square Alliance
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Shine Identity
Agency: Shine Advertising / Madison
Client: Shine Advertising
Category: Brand and Corporate Identity / Corporate Identity
Points: 5.0
Client:
White Architects
Title:
White annual report
Category:
Brand and Corporate Identity Design / Annual Report
Award:
2004 Design Merit Award
Points:
5.0
Client:
University of California Press
Title:
Safe Food Book Jacket
Category:
Publication Design / Book Jacket Design
Award:
2004 Design Merit Award
Points:
5.0
Client:
Francesc Petit
Title:
Brand
Category:
Publication Design / Book Jacket Design
Award:
2004 Design Merit Award
Points:
5.0
Client:
Young Guns International Advertising Award
Title:
Young Guns Annual
Category:
Publication Design / Book Jacket Design
Award:
2004 Design Merit Award
Points:
5.0
Client:
John A. LaMacchia
Title:
X-MAS TREES
Category:
Publication Design / Book Jacket Design
Award:
2004 Design Merit Award
Points:
5.0
Client:
Getty Images Creative Studio
Title:
Memento
Category:
Publication Design / Book Jacket Design
Award:
2004 Design Merit Award
Points:
5.0
Client:
Grafische Cultuurstichting
Title:
Mobiliteit (Mobility)
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Coca-Cola
Title:
Balanço Social
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Flight of the Fish Eagle Brandy
Title:
Fish Eagle "A Different Perspective"
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
BT/Sputnik Communications
Title:
BT Home Computing - Tax Break
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Arctic Paper
Title:
Wood on Wood
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
DaimlerChrysler AG, DCVD
Title:
Report-of-environmental-protection-2003"
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
601 BISANG Publications
Title:
601 SPACE PROJECT
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Triad Financial
Title:
Brochure
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
smart gmbh
Title:
smart roadster & smart roadster-coupé main catalogue 2003
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
smart gmbh
Title:
Brandbook"
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Saturn Corporation
Title:
Ion Launch Kit
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Ogilvy & Mather Frankfurt
Title:
Der Mausetod (The Death of the Mouse)
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
MORI Building Co., Ltd.
Title:
The Global City
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Merit Award
Points:
5.0
Client:
Nickelodeon MTV
Title:
Nick robot 1, Nick robot 4, Nick robot 2, Nick robot 5, Nick robot 3
Category:
Broadcast Design / Broadcast Design: Network Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
MTV
Title:
Openings
Category:
Broadcast Design / Broadcast Design: Network Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Fox Sports
Title:
Fox Sports NFL "Shockey"
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Merit Award
Points:
5.0
Client:
mtvU
Title:
mtvU: Rock "N" Roll
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Merit Award
Points:
5.0
Client:
MTV
Title:
VMA's Best R&B
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Merit Award
Points:
5.0
Client:
Bates not just films
Title:
3fm Alarm Clock
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Merit Award
Points:
5.0
Client:
Mattel
Title:
Barbie Archetypal Motion Tool Kit
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Merit Award
Points:
5.0
Client:
Arvid Nordquist
Title:
Classic Festivita & Classic Gran dia
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
Rhino
Title:
Talking Heads, Once in a Lifetime
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Fashion Drink
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
Brewerkz
Title:
Musical Bottle
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
PMI
Title:
Stanley Packaging
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
Coca-Cola Great Britian
Title:
Lilt
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Merit Award
Points:
5.0
Client:
Arjun Bhasin
Title:
Stylis
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Limbo Films
Title:
Limbo Films Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
noodlin' Restaurant
Title:
noodlin' Restaurant Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Tenderloin Rare Books
Title:
Tenderloin Rare Books Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Image Circle
Title:
Business Card
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Unity
Title:
Unity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Pete Williams
Title:
Health Dept.
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
olson and company advertising
Title:
o+co identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Suresh Photographer
Title:
Photographer
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Flavour
Title:
Flavour
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Blackhawk Plastic Surgery
Title:
Cards
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Creative Painted Environments
Title:
Creative Painted Environments
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Ryan & Deslauriers
Title:
Ryan and Deslauriers Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
working class
Title:
stationery
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
The Home Office
Title:
Frank Dat Pack
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
R.Thean Moli
Title:
Divorce Lawyer
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Times Square Alliance
Title:
Times Square Alliance Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
Client:
Shine Advertising
Title:
Shine Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Merit Award
Points:
5.0
