The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Fingerprint
Agency: Highwood Communications / Calgary
Client: Braille It
Category: Brand and Corporate Identity Design / Logo/Trademark
Points: 5.0
National Poetry Slam Identity
Agency: Carmichael Lynch Thorburn / Minneapolis
Client: National Poetry Slam
Category: Brand and Corporate Identity Design / Logo/Trademark
Points: 5.0
quote;KRASS-eyewear-campaignquote;-Cup, quote;KRASS-eyewear-campaignquote;-Door, quote;KRASS-eyewear-campaignquote;-Pear, quote;KRASS-eyewear-campaignquote;-Canister, quote;KRASS-eyewear-campaignquote;-Pot
Agency: Scholz & Friends / Berlin
Client: Goertz + Krass Optik GmbH
Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 5.0
Manure, Great Lengths, Horseshoes
Agency: Carmichael Lynch / Minneapolis
Client: Cargill
Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 5.0
Bridge, Hay, Rowers
Agency: McKinney + Silver / Raleigh
Client: Audi of America, Inc.
Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 5.0
Vino, Handmade Pasta, Ristorante Italiano
Agency: GSD&M / Austin
Client: Vespaio
Category: Collateral Design / Point-of-Purchase and In-Store: Campaign
Points: 5.0
Converse Dr. J POS
Agency: Sandstrom Design / Portland
Client: Converse
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
Any Tattoo You Can Imagine
Agency: weigertpirouzwolf / Hamburg
Client: Endless Pain Tattoo&Piercing Studio
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
Audi Quattro Calendar
Agency: Philipp und Keuntje GmbH / Hamburg
Client: Audi AG Ingolstadt
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
Crucifix
Agency: Saatchi & Saatchi / London
Client: Coco de Mer
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
Hay
Agency: McKinney + Silver / Raleigh
Client: Audi of America, Inc.
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 5.0
'Iris' 40w, 'Iris' 60w, 'Iris' 100w
Agency: Saatchi & Saatchi / Cape Town
Client: Osram
Category: Package Design / Product Packaging: Campaign
Points: 5.0
Converse Shoe Box - Black, Converse Shoe Box - Blue, Converse Shoe Box - Tan
Agency: Sandstrom Design / Portland
Client: Converse
Category: Package Design / Product Packaging: Campaign
Points: 5.0
Compact Sport Multi-Plier, Mini Covert Blade, Lock Back Blade
Agency: Sandstrom Design / Portland
Client: Gerber Blades
Category: Package Design / Product Packaging: Campaign
Points: 5.0
Orange, Raisin, Minty, Toffee
Agency: Turner Duckworth / San Francisco
Client: Fox's Confectionery
Category: Package Design / Product Packaging: Campaign
Points: 5.0
Harmony, Bliss, Comfort
Agency: Turner Duckworth / San Francisco
Client: Liz Earle Cosmetics
Category: Package Design / Product Packaging: Campaign
Points: 5.0
Chalk, Elephant, Cue
Agency: IA Collaborative / Chicago
Client: Brunswick Billiards
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Nothing But Passion-Dong Po Meat, Nothing But Passion-Ai Lijima, Nothing But Passion-Leslie Cheung, Nothing But Passion-Pope Lollipop, Nothing But Passion-Ma Ying Jeou
Agency: J. Walter Thompson / Hong Kong
Client: 4As
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Motiv 1: Everyone wants to come for 20 euro a night., Motiv 2: 20 euro a night on top or on the bottom., Motiv 3: Single room for two: 20 euro.
Agency: Springer & Jacoby Werbung GmbH / Hamburg
Client: Hotel St. Pauli
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Bowl, Candleholder, Kettle
Agency: Foote Cone & Belding Singapore / Singapore
Client: Royal Selangor
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Sprite Camouflage I, Sprite Camouflage II, Sprite Camouflage III
Agency: Ogilvy & Mather/The Brand Integration Group / New York
Client: Sprite
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Jonah Lomu, Martin Johnson, Tana Umaga, Ritchie McCaw
Agency: 180 Amsterdam / Amsterdam
Client: adidas International
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 5.0
Dot Poster
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arctic Paper
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Japanese sake Gokyo-Cherry blossom-
Agency: Freelancer / TOKYO
Client: SAKAI SAKE BREWING CO,.Ltd
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
El centro
Agency: bl?k design / Mexico DF
Client: El centro
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Nothing But Passion-Pope Lollipop
Agency: J. Walter Thompson / Hong Kong
Client: 4As
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Poster for the Year of Monkey
Agency: Grey Wba HK Limited / Hong Kong
Client: Grey Wba HK Limited
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Paul Davis
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Noah Woods
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
ADULTS
Agency: Ogilvy & Mather Budapest / Budapest
Client: London Studio
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Eddie Guy
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Greg Clarke
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Jason Holley
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Johnny Hannah
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 5.0
Miracle Drive
Agency: Network BBDO / Johannesburg
Client: Chabad House
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 5.0
Cardboard Sofa
Agency: Saatchi & Saatchi / London
Client: Saatchi & Saatchi
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 5.0
Cocaine Wrap
Agency: Abbott Mead Vickers BBDO / London
Client: DfT (Department for Transport)
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 5.0
Scissors, Crayon, Pencil
Agency: Freelancer / Shanghai
Client: China Children.net.cn
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Points: 5.0
Suicide Prevention/Cancer, Suicide Prevention/Tumor, Suicide Prevention/Aids
Agency: Margeotes Fertitta + Partners / New York
Client: American Foundation for Suicide Prevention
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Points: 5.0
Hype, Grass Stains, Rope Tricks, Human Cannonball
Agency: Carmichael Lynch / Minneapolis
Client: Cub Scouts
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Campaign
Points: 5.0
Grand Opening Newspaper Ad, Grand Opening Invitations, Site Guide
Agency: Little & Company / Minneapolis
Client: Minnesota Historical Society
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Campaign
Points: 5.0
Jonas Bohlin
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Röhsska Museum
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 5.0
2003 NW Film Festival Poster
Agency: Sandstrom Design / Portland
Client: NW Film Center
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 5.0
Brand Legends and Modern Myths
Agency: Ogilvy & Mather/Brand Integration Group / New York
Client: CSCA and ADFED Columbus
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 5.0
ANAYI/Spring Summer 2003
Agency: dentsu inc. / TOKYO
Client: Far East Company
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
Do-It-Yourself Network "Upfront" Kit
Agency: Tricycle / Chattanooga
Client: Scripps Networks
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
Xmas Party Invite/Stickers
Agency: davidandgoliath / Los Angeles
Client: davidandgoliath
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
Truly Chinese
Agency: Naga DDB Malaysia / Kuala Lumpur
Client: Naga DDB Malaysia
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
PERCENTAGE OF LIFE book
Agency: HAKUHODO Inc. + HAKUHODO DESIGN Inc. / MINATO-KU
Client: GG
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
bransch #2
Agency: bransch inc. / new york
Client: bransch
Category: Collateral Design / Self-Promotion - Single Only
Points: 5.0
Client:
Braille It
Title:
Fingerprint
Category:
Brand and Corporate Identity Design / Logo/Trademark
Award:
2004 Design Merit Award
Points:
5.0
Client:
National Poetry Slam
Title:
National Poetry Slam Identity
Category:
Brand and Corporate Identity Design / Logo/Trademark
Award:
2004 Design Merit Award
Points:
5.0
Client:
Goertz + Krass Optik GmbH
Title:
quote;KRASS-eyewear-campaignquote;-Cup, quote;KRASS-eyewear-campaignquote;-Door, quote;KRASS-eyewear-campaignquote;-Pear, quote;KRASS-eyewear-campaignquote;-Canister, quote;KRASS-eyewear-campaignquote;-Pot
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Cargill
Title:
Manure, Great Lengths, Horseshoes
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
Bridge, Hay, Rowers
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Vespaio
Title:
Vino, Handmade Pasta, Ristorante Italiano
Category:
Collateral Design / Point-of-Purchase and In-Store: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Converse
Title:
Converse Dr. J POS
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Endless Pain Tattoo&Piercing Studio
Title:
Any Tattoo You Can Imagine
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Audi AG Ingolstadt
Title:
Audi Quattro Calendar
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Coco de Mer
Title:
Crucifix
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
Hay
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Osram
Title:
'Iris' 40w, 'Iris' 60w, 'Iris' 100w
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Converse
Title:
Converse Shoe Box - Black, Converse Shoe Box - Blue, Converse Shoe Box - Tan
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Gerber Blades
Title:
Compact Sport Multi-Plier, Mini Covert Blade, Lock Back Blade
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Fox's Confectionery
Title:
Orange, Raisin, Minty, Toffee
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Liz Earle Cosmetics
Title:
Harmony, Bliss, Comfort
Category:
Package Design / Product Packaging: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Brunswick Billiards
Title:
Chalk, Elephant, Cue
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
4As
Title:
Nothing But Passion-Dong Po Meat, Nothing But Passion-Ai Lijima, Nothing But Passion-Leslie Cheung, Nothing But Passion-Pope Lollipop, Nothing But Passion-Ma Ying Jeou
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Hotel St. Pauli
Title:
Motiv 1: Everyone wants to come for 20 euro a night., Motiv 2: 20 euro a night on top or on the bottom., Motiv 3: Single room for two: 20 euro.
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Royal Selangor
Title:
Bowl, Candleholder, Kettle
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Sprite
Title:
Sprite Camouflage I, Sprite Camouflage II, Sprite Camouflage III
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
adidas International
Title:
Jonah Lomu, Martin Johnson, Tana Umaga, Ritchie McCaw
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Arctic Paper
Title:
Dot Poster
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
SAKAI SAKE BREWING CO,.Ltd
Title:
Japanese sake Gokyo-Cherry blossom-
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
El centro
Title:
El centro
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
4As
Title:
Nothing But Passion-Pope Lollipop
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Grey Wba HK Limited
Title:
Poster for the Year of Monkey
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Paul Davis
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Noah Woods
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
London Studio
Title:
ADULTS
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Eddie Guy
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Greg Clarke
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Jason Holley
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Merrydown
Title:
Johnny Hannah
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Chabad House
Title:
Miracle Drive
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2004 Design Merit Award
Points:
5.0
Client:
Saatchi & Saatchi
Title:
Cardboard Sofa
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2004 Design Merit Award
Points:
5.0
Client:
DfT (Department for Transport)
Title:
Cocaine Wrap
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2004 Design Merit Award
Points:
5.0
Client:
China Children.net.cn
Title:
Scissors, Crayon, Pencil
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Award:
2004 Design Merit Award
Points:
5.0
Client:
American Foundation for Suicide Prevention
Title:
Suicide Prevention/Cancer, Suicide Prevention/Tumor, Suicide Prevention/Aids
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Award:
2004 Design Merit Award
Points:
5.0
Client:
Cub Scouts
Title:
Hype, Grass Stains, Rope Tricks, Human Cannonball
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Minnesota Historical Society
Title:
Grand Opening Newspaper Ad, Grand Opening Invitations, Site Guide
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Campaign
Award:
2004 Design Merit Award
Points:
5.0
Client:
Röhsska Museum
Title:
Jonas Bohlin
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
NW Film Center
Title:
2003 NW Film Festival Poster
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
CSCA and ADFED Columbus
Title:
Brand Legends and Modern Myths
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2004 Design Merit Award
Points:
5.0
Client:
Far East Company
Title:
ANAYI/Spring Summer 2003
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
Client:
Scripps Networks
Title:
Do-It-Yourself Network "Upfront" Kit
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
Client:
davidandgoliath
Title:
Xmas Party Invite/Stickers
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
Client:
Naga DDB Malaysia
Title:
Truly Chinese
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
Client:
GG
Title:
PERCENTAGE OF LIFE book
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
Client:
bransch
Title:
bransch #2
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Merit Award
Points:
5.0
