The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Print & Promotional
- All
- Brand-Side / In-House
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Design
- Direct Marketing
- Experiential & Immersive
- Film & Video
- Gaming
- Health & Wellness
- Integrated
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Product Design
- Moving Image Craft & Production
- Music & Sound Craft
- Out of Home
- Pharma
- Print & Promotional
- Public Relations
- Radio & Audio
- Social Media
Award
-
Award
Silver Pencil
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Last Photo
Agency: adam&eveDDB / London + the7stars / London + Hope&Glory / London + cain&abelDDB / London
Client: CALM + ITV
Category: Posters / Series
Points: 21.0
#flutwein - Our Worst Vintage
Agency: Seven.One Ad Factory / Creative House / Unterföhring + White Rabbit Budapest
Client: Flutwein
Category: Physical Products & Apparel
Points: 21.0
Ban private jets
Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Billancourt
Client: Greenpeace
Category: Magazine / Series
Points: 21.0
Dream Drop
Agency: FCB / Toronto
Client: Lotto Max
Category: Physical Products & Apparel
Points: 21.0
Melting Icon
Agency: LOLA MullenLowe / Madrid + Unilever / Rotterdam
Client: Unilever / Magnum
Category: Craft / Illustration
Points: 21.0
The Five Great Mountains of China
Agency: Centre Design / Zhongshan
Client: Caobu Public Library
Category: Craft / Typography
Points: 21.0