The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Dot Go
Agency: SERVICEPLAN GERMANY / Munich
Client: Dot Incorporation
Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 21.0
Backup Ukraine
Agency: VIRTUE / Copenhagen + Blue Shield / Copenhagen + Polycam / San Fransicsco + Unesco Denmark / Copenhagen
Client: Polycam + Unesco + Blue Shield
Category: Innovation & Transformation / Innovation in Interactive, Online, & Mobile
Points: 21.0
Chatpat
Agency: FCB India Group / Gurugram + Kinnect / Mumbai + FCB / Chicago + Lord + Thomas / Chicago
Client: SOS Children's Villages
Category: Online & Mobile Video / Online-only Video - Series
Points: 21.0
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf
Client: Mondelēz Europe / Oreo
Category: Physical Product & Mobile Integration
Points: 21.0
Google Black-owned Friday Every Day
Agency: BBH USA
Client: Google
Category: Online & Mobile Video / Interactive Video
Points: 21.0
Gun Survivor Reviews
Agency: Energy BBDO / Chicago + Guns Down America / Youngstown + CANJA Audio Culture / Curitiba
Client: Guns Down America
Category: Online & Mobile Video / Online-only Video - Series
Points: 21.0
Knock Knock
Agency: Cheil Worldwide / Seoul
Client: Korean National Police Agency
Category: Customer Experience / CX
Points: 21.0
Non-Fungible Testicles
Agency: MRM / New York + Versus / New York + MISHKA NYC / Willowick + Ritmika Audio Arts / São Paulo
Client: Movember
Category: NFTs
Points: 21.0
Quest for Dyslexia
Agency: Cheil Hong Kong + Cheil PengTai Beijing
Client: Samsung
Category: Gaming / Mobile
Points: 21.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Mobile Applications
Points: 21.0
The Desk Snatch Pre-Rolls
Agency: Animal / Stockholm + Rulla Bandet / Stockholm + Curamando / Stockholm
Client: Evoko
Category: Online & Mobile Video / Pre-Roll
Points: 21.0
Client:
Dot Incorporation
Title:
Dot Go
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Polycam + Unesco + Blue Shield
Title:
Backup Ukraine
Category:
Innovation & Transformation / Innovation in Interactive, Online, & Mobile
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
SOS Children's Villages
Title:
Chatpat
Category:
Online & Mobile Video / Online-only Video - Series
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Physical Product & Mobile Integration
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Google
Title:
Google Black-owned Friday Every Day
Category:
Online & Mobile Video / Interactive Video
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Guns Down America
Title:
Gun Survivor Reviews
Category:
Online & Mobile Video / Online-only Video - Series
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Google
Title:
Interview Warmup
Category:
Utility
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Korean National Police Agency
Title:
Knock Knock
Category:
Customer Experience / CX
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Movember
Title:
Non-Fungible Testicles
Category:
NFTs
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Samsung
Title:
Quest for Dyslexia
Category:
Gaming / Mobile
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Mobile Applications
Award:
2023 Interactive, Online & Mobile Silver Pencil
Points:
21.0