The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The dancing Traffic Light Agency: BBDO Group Germany GmbH / Berlin Client: Daimler AG, smart/MM Category: Direct Marketing / Ambient Media
Not A Bug Splat Agency: BBDO Pakistan / Lahore Client: Reprieve/Foundation for Fundamental Rights Category: Direct Marketing / Ambient Media
Proud Whopper Agency: DAVID / Miami Client: Burger King Category: Direct Marketing / Ambient Media
Set In Stone Agency: Leo Burnett Melbourne / Southbank Client: Crikey Category: Direct Marketing / Ambient Media
Kings and Queens of the Court Agency: Leo Burnett, Toronto / Toronto Client: Bell Media/TSN Category: Direct Marketing / Ambient Media
The Street Store Agency: M&C Saatchi Abel / Cape Town Client: The Haven Night Shelter on Napier Category: Direct Marketing / Ambient Media
Inglorious Fruits and Vegetables Agency: Marcel / Paris Client: Intermarché Category: Direct Marketing / Ambient Media
The Non-Violence Bus Agency: McCann Mexico City / Mexico, D.F. Client: The Non-Violence Project Mexico Category: Direct Marketing / Ambient Media
Vroom Ring Boom Agency: Ogilvy & Mather Guatemala / Guatemala Client: Claro Category: Direct Marketing / Ambient Media
RAFA NADAL'S SEAT Agency: OgilvyOne Madrid / Madrid Client: IBERIA Category: Direct Marketing / Ambient Media
Pay Per Laugh Agency: The Cyranos//McCann / Barcelona Client: Teatreneu Category: Direct Marketing / Ambient Media
ANZ GAYTMs Agency: Whybin\\TBWA Group Melbourne / South Melbourne Client: ANZ Category: Direct Marketing / Ambient Media

2015 Direct Merit Award

BBDO Group Germany GmbH / Berlin

Daimler AG, smart/MM

The dancing Traffic Light

Direct Marketing / Ambient Media

150112A

2015 Direct Merit Award

BBDO Pakistan / Lahore

Reprieve/Foundation for Fundamental Rights

Not A Bug Splat

Direct Marketing / Ambient Media

150167A

2015 Direct Merit Award

DAVID / Miami

Burger King

Proud Whopper

Direct Marketing / Ambient Media

150257A

2015 Direct Merit Award

Leo Burnett Melbourne / Southbank

Crikey

Set In Stone

Direct Marketing / Ambient Media

150644A

2015 Direct Merit Award

Leo Burnett, Toronto / Toronto

Bell Media/TSN

Kings and Queens of the Court

Direct Marketing / Ambient Media

150681A

2015 Direct Merit Award

M&C Saatchi Abel / Cape Town

The Haven Night Shelter on Napier

The Street Store

Direct Marketing / Ambient Media

150730A

2015 Direct Merit Award

Marcel / Paris

Intermarché

Inglorious Fruits and Vegetables

Direct Marketing / Ambient Media

150739A

2015 Direct Merit Award

McCann Mexico City / Mexico, D.F.

The Non-Violence Project Mexico

The Non-Violence Bus

Direct Marketing / Ambient Media

150759A

2015 Direct Merit Award

Ogilvy & Mather Guatemala / Guatemala

Claro

Vroom Ring Boom

Direct Marketing / Ambient Media

150849A

2015 Direct Merit Award

OgilvyOne Madrid / Madrid

IBERIA

RAFA NADAL'S SEAT

Direct Marketing / Ambient Media

150916A

2015 Direct Merit Award

The Cyranos//McCann / Barcelona

Teatreneu

Pay Per Laugh

Direct Marketing / Ambient Media

151118A

2015 Direct Merit Award

Whybin\\TBWA Group Melbourne / South Melbourne

ANZ

ANZ GAYTMs

Direct Marketing / Ambient Media

151174A

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