The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

Tonka Toys - Open Cut Sandpit

Agency DDB Sydney Pty Limited / ULTIMO

Client Hasbro

Category

Consumer Newspaper / Full Page or Spread - Single

Annual ID

08102A

2008 Awards

Total Points: 5

Merit

Credits

Art Director

Tim Green

Writer

Tim Cairns

Photographer

George Scott

Creative Director

Matt Eastwood
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