The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
ogilvy group
Client
Title
Category
Award
Points
Philips LED Day Light - Storm
Agency: Ogilvy & Mather India / Gurgaon
Client: Philips India
Category: Consumer - Collateral Design / Posters - Single
Points: 5.0
IKEA. It?s that affordable.
Agency: Memac Ogilvy & Mather / Dubai + Memac Ogilvy & Mather / Jeddah
Client: IKEA
Category: Consumer - Collateral Design / Posters - Series
Points: 5.0
The Floating Bottles
Agency: Ogilvy Germany /
Client: Coca-Cola
Category: Consumer - Collateral Design / P.O.P. & In-Store - Single
Points: 5.0
Handle on Hygiene
Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai
Client: Unilever
Category: Consumer - Collateral Design / P.O.P. & In-Store - Single
Points: 5.0
Define the Difference
Agency: Ogilvy Group Thailand / Bangkok
Client: Noble Development Public
Category: Consumer - Collateral Design / P.O.P. & In-Store - Series
Points: 5.0
IKEA. It's that affordable.
Agency: Memac Ogilvy & Mather / Dubai + Memac Ogilvy & Mather / Jeddah
Client: IKEA
Category: Consumer - Collateral Design / P.O.P. & In-Store - Series
Points: 5.0
Champions League Pubs
Agency: OgilvyOne / London
Client: BT Sport
Category: Consumer - Environmental / Immersive Design / Ambient Media - Series
Points: 5.0
Handle on Hygiene
Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai
Client: Unilever
Category: Consumer - Collateral Design / Promotional Items - Single or Series
Points: 5.0
Netflix Festival
Agency: Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris + Parallel / Paris
Client: Netflix
Category: Consumer - Environmental / Immersive Design / Brand Installations
Points: 5.0
The Violent Coasters
Agency: Ogilvy & Mather Japan GK / Tokyo
Client: Yaocho Bar
Category: CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
Points: 5.0
Piano Coin Donation Box
Agency: Ogilvy & Mather,Taipei / Taipei city
Client: President 7-11 Chain Store
Category: CSR - Environmental / Immersive Design / Environmental / Immersive Design
Points: 5.0
It Happens Here
Agency: Ogilvy & Mather / London
Client: 28 Too Many
Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series
Points: 5.0
Mein Kampf - Against Racism
Agency: Ogilvy Germany /
Client: Gesicht Zeigen! Association For A Cosmopolitan, Liberal-Minded Germany
Category: Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series
Points: 5.0
Mt. Fuji Rubbish Billboards
Agency: Ogilvy & Mather Japan GK / Tokyo
Client: The Fujisan Club
Category: Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
Points: 5.0
Handle on Hygiene
Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai
Client: Unilever
Category: Innovation - Collateral Design / Collateral Design
Points: 5.0
The Shape of Imagination
Agency: Ogilvy & Mather / Singapore + Magic Angle Sculpture LLC / USA + Freeflow Productions / Singapore
Client: LEGO
Category: Innovation - Environmental / Immersive Design / Environmental / Immersive Design
Points: 5.0
Define the Difference
Agency: Ogilvy Group Thailand / Bangkok
Client: Noble Development Public
Category: Innovation - Package Design / Package Design
Points: 5.0
Less Car. More Space.
Agency: Ogilvy & Mather Group HK / Hong Kong
Client: Mercedes-Benz Hong Kong
Category: Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series
Points: 5.0
Jeep Was Here
Agency: Ogilvy & Mather Group HK / Hong Kong
Client: JPFreek Adventure Publications
Category: Craft - Photography - Single or Series / Photography - Single or Series
Points: 5.0
Philips LED Day Light - Storm
Agency: Ogilvy & Mather India / Gurgaon
Client: Philips India
Category: Craft - Photography - Single or Series / Photography - Single or Series
Points: 5.0
Man With Machine: THINK Series
Agency: Ogilvy / New York
Client: IBM
Category: Craft - Typography - Single or Series / Typography - Single or Series
Points: 5.0
ScrollPong
Agency: Ogilvy & Mather Africa / Nairobi + Ogilvy One / Nairobi
Client: KitKat
Category: Consumer - Advertising / Banners
Points: 5.0
Mums and Maids
Agency: Ogilvy & Mather / Singapore
Client: TWC2
Category: Non-Profit - Advertising / Advertising
Points: 5.0
#ShareHumanity
Agency: Ogilvy / New York
Client: United Nations
Category: Non-Profit - Advertising / Advertising
Points: 5.0
Museum of Feelings
Agency: Ogilvy & Mather / Chicago + Radical Media / New York
Client: Glade
Category: Innovation - Advertising / Advertising
Points: 5.0
Bug Configurator
Agency: Ogilvy / Beijing
Client: Volkswagen
Category: Craft - Sound Design / Sound Design
Points: 5.0
Netflix Fest
Agency: Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris
Client: Netflix
Category: Consumer - Other Branded Content / Custom Content
Points: 5.0
Beer Tooth Implant
Agency: Ogilvy & Mather / Buenos Aires + Huinca Cine / Buenos Aires + ControlZ / Buenos Aires + TDL Music / Buenos Aires
Client: CCU - Compañía Cervecerías Unidas
Category: Consumer - Other Branded Content / Custom Content
Points: 5.0
Mein Kampf - Against Racism
Agency: Ogilvy Germany /
Client: Gesicht Zeigen! Association For A Cosmopolitan, Liberal-Minded Germany
Category: Consumer - Other Branded Content / Co-Promotions
Points: 5.0
The Softtest
Agency: Ogilvy & Mather / Singapore
Client: Unilever
Category: Consumer - Other Branded Content / Live Events
Points: 5.0
The Tweeting Pothole
Agency: P4 Ogilvy&Mather / Panama
Client: Medcom
Category: Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment
Points: 5.0
Breathless Choir
Agency: Ogilvy & Mather / London
Client: Philips
Category: Craft - Music / Sound / Music / Sound
Points: 5.0
SmartBowl
Agency: Ogilvy Germany / Düsseldorf
Client: Fressnapf Tiernahrungs
Category: Consumer - Physical Product / Physical Product
Points: 5.0
Handle on Hygiene
Agency: Geometry Global / Dubai + Memac Ogilvy / Dubai
Client: Unilever
Category: Consumer - Physical Product / Physical Product
Points: 5.0
The Shape of Imagination
Agency: Ogilvy & Mather / Singapore + Magic Angle Sculpture LLC / USA + Freeflow Productions / Singapore
Client: LEGO
Category: Consumer - Architecture / Architecture
Points: 5.0
KFC Soundbite
Agency: Gloo@Ogilvy / Johannesburg + Ogilvy & Mather / Johannesburg
Client: KFC
Category: Consumer - Immersive / Retail
Points: 5.0
SmartBowl
Agency: Ogilvy Germany / Düsseldorf + Dreikant GbR / Köln + Solute Elektronik GmbH / Köln
Client: Fressnapf Tiernahrungs
Category: Innovation - Use of Technology / Use of Technology
Points: 5.0
The Softtest
Agency: Ogilvy & Mather / Singapore
Client: Unilever
Category: Consumer - Experiential Advertising / Events & Competitions
Points: 5.0
Rabbit Race
Agency: Ogilvy Germany /
Client: Media Markt Management
Category: Consumer - Experiential Advertising / Events & Competitions
Points: 5.0
Netflix Festival
Agency: Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris + Parallel / Paris
Client: Netflix
Category: Consumer - Experiential Advertising / Events & Competitions
Points: 5.0
The Shape of Imagination
Agency: Ogilvy & Mather / Singapore + Magic Angle Sculpture LLC / USA + Freeflow Productions / Singapore
Client: LEGO
Category: Consumer - Experiential Advertising / Installations
Points: 5.0
Museum of Feelings
Agency: Ogilvy & Mather / Chicago + Radical Media / New York
Client: Glade
Category: Consumer - Experiential Advertising / Installations
Points: 5.0
Great Chinese Names for Great Britain
Agency: Ogilvy / Beijing
Client: Visit Britain
Category: Consumer - Integrated Branding / Online
Points: 5.0
Beauty Tips by Reshma
Agency: Ogilvy & Mather / Mumbai, India
Client: Make Love Not Scars
Category: Non-Profit - Integrated Branding / Integrated Branding
Points: 5.0
Rabbit Race
Agency: Ogilvy Germany /
Client: Media Markt Management
Category: Consumer - Digital / Websites, Microsites & Banners
Points: 5.0
Great Chinese Names for Great Britain
Agency: Ogilvy / Beijing
Client: Visit Britain
Category: Consumer - Digital / Social Media & Viral Marketing
Points: 5.0
Beer Tooth Implant
Agency: Ogilvy & Mather / Buenos Aires + Huinca Cine / Buenos Aires + ControlZ / Buenos Aires + TDL Music / Buenos Aires
Client: CCU - Compañía Cervecerías Unidas
Category: Consumer - Digital / Social Media & Viral Marketing
Points: 5.0
Netflix Festival
Agency: Ogilvy&Mather / Paris + We Love Art / Paris + Big District / Paris + L'Affreux Bonhomme / Paris
Client: Netflix
Category: Consumer - Ambient / Environmental / Ambient / Environmental
Points: 5.0
#ShareHumanity
Agency: Ogilvy / New York
Client: United Nations
Category: Non-Profit - Digital (Websites, Mobile, Social Media) / Digital (Websites, Mobile, Social Media)
Points: 5.0
The Tweeting Pothole
Agency: P4 Ogilvy & Mather / Panama
Client: Medcom
Category: Innovation - Innovation in Direct Marketing / Innovation in Direct Marketing
Points: 5.0
Client:
Philips India
Title:
Philips LED Day Light - Storm
Category:
Consumer - Collateral Design / Posters - Single
Award:
2016 Design Merit Award
Points:
5.0
Client:
IKEA
Title:
IKEA. It?s that affordable.
Category:
Consumer - Collateral Design / Posters - Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Coca-Cola
Title:
The Floating Bottles
Category:
Consumer - Collateral Design / P.O.P. & In-Store - Single
Award:
2016 Design Merit Award
Points:
5.0
Client:
Unilever
Title:
Handle on Hygiene
Category:
Consumer - Collateral Design / P.O.P. & In-Store - Single
Award:
2016 Design Merit Award
Points:
5.0
Client:
Noble Development Public
Title:
Define the Difference
Category:
Consumer - Collateral Design / P.O.P. & In-Store - Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
IKEA
Title:
IKEA. It's that affordable.
Category:
Consumer - Collateral Design / P.O.P. & In-Store - Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
BT Sport
Title:
Champions League Pubs
Category:
Consumer - Environmental / Immersive Design / Ambient Media - Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Unilever
Title:
Handle on Hygiene
Category:
Consumer - Collateral Design / Promotional Items - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Netflix
Title:
Netflix Festival
Category:
Consumer - Environmental / Immersive Design / Brand Installations
Award:
2016 Design Merit Award
Points:
5.0
Client:
Yaocho Bar
Title:
The Violent Coasters
Category:
CSR - Collateral Design - Single or Series / Collateral Design - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
President 7-11 Chain Store
Title:
Piano Coin Donation Box
Category:
CSR - Environmental / Immersive Design / Environmental / Immersive Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
28 Too Many
Title:
It Happens Here
Category:
Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Gesicht Zeigen! Association For A Cosmopolitan, Liberal-Minded Germany
Title:
Mein Kampf - Against Racism
Category:
Non-Profit - Collateral Design - Single or Series / Collateral Design - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
The Fujisan Club
Title:
Mt. Fuji Rubbish Billboards
Category:
Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
Unilever
Title:
Handle on Hygiene
Category:
Innovation - Collateral Design / Collateral Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
LEGO
Title:
The Shape of Imagination
Category:
Innovation - Environmental / Immersive Design / Environmental / Immersive Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
Noble Development Public
Title:
Define the Difference
Category:
Innovation - Package Design / Package Design
Award:
2016 Design Merit Award
Points:
5.0
Client:
Mercedes-Benz Hong Kong
Title:
Less Car. More Space.
Category:
Craft - Printing & Paper Craft - Single or Series / Printing & Paper Craft - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
JPFreek Adventure Publications
Title:
Jeep Was Here
Category:
Craft - Photography - Single or Series / Photography - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
Philips India
Title:
Philips LED Day Light - Storm
Category:
Craft - Photography - Single or Series / Photography - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
IBM
Title:
Man With Machine: THINK Series
Category:
Craft - Typography - Single or Series / Typography - Single or Series
Award:
2016 Design Merit Award
Points:
5.0
Client:
KitKat
Title:
ScrollPong
Category:
Consumer - Advertising / Banners
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
TWC2
Title:
Mums and Maids
Category:
Non-Profit - Advertising / Advertising
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
United Nations
Title:
#ShareHumanity
Category:
Non-Profit - Advertising / Advertising
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
Glade
Title:
Museum of Feelings
Category:
Innovation - Advertising / Advertising
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Bug Configurator
Category:
Craft - Sound Design / Sound Design
Award:
2016 Interactive Merit Award
Points:
5.0
Client:
Netflix
Title:
Netflix Fest
Category:
Consumer - Other Branded Content / Custom Content
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
CCU - Compañía Cervecerías Unidas
Title:
Beer Tooth Implant
Category:
Consumer - Other Branded Content / Custom Content
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Gesicht Zeigen! Association For A Cosmopolitan, Liberal-Minded Germany
Title:
Mein Kampf - Against Racism
Category:
Consumer - Other Branded Content / Co-Promotions
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Unilever
Title:
The Softtest
Category:
Consumer - Other Branded Content / Live Events
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Medcom
Title:
The Tweeting Pothole
Category:
Innovation - Innovation in Branded Entertainment / Innovation in Branded Entertainment
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Philips
Title:
Breathless Choir
Category:
Craft - Music / Sound / Music / Sound
Award:
2016 Branded Entertainment Merit Award
Points:
5.0
Client:
Fressnapf Tiernahrungs
Title:
SmartBowl
Category:
Consumer - Physical Product / Physical Product
Award:
2016 Intellectual Property Merit Award
Points:
5.0
Client:
Unilever
Title:
Handle on Hygiene
Category:
Consumer - Physical Product / Physical Product
Award:
2016 Intellectual Property Merit Award
Points:
5.0
Client:
LEGO
Title:
The Shape of Imagination
Category:
Consumer - Architecture / Architecture
Award:
2016 Responsive Environments Merit Award
Points:
5.0
Client:
KFC
Title:
KFC Soundbite
Category:
Consumer - Immersive / Retail
Award:
2016 Responsive Environments Merit Award
Points:
5.0
Client:
Fressnapf Tiernahrungs
Title:
SmartBowl
Category:
Innovation - Use of Technology / Use of Technology
Award:
2016 Responsive Environments Merit Award
Points:
5.0
Client:
Unilever
Title:
The Softtest
Category:
Consumer - Experiential Advertising / Events & Competitions
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Media Markt Management
Title:
Rabbit Race
Category:
Consumer - Experiential Advertising / Events & Competitions
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Netflix
Title:
Netflix Festival
Category:
Consumer - Experiential Advertising / Events & Competitions
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
LEGO
Title:
The Shape of Imagination
Category:
Consumer - Experiential Advertising / Installations
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Glade
Title:
Museum of Feelings
Category:
Consumer - Experiential Advertising / Installations
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Visit Britain
Title:
Great Chinese Names for Great Britain
Category:
Consumer - Integrated Branding / Online
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Make Love Not Scars
Title:
Beauty Tips by Reshma
Category:
Non-Profit - Integrated Branding / Integrated Branding
Award:
2016 Cross-Platform Merit Award
Points:
5.0
Client:
Media Markt Management
Title:
Rabbit Race
Category:
Consumer - Digital / Websites, Microsites & Banners
Award:
2016 Direct Merit Award
Points:
5.0
Client:
Visit Britain
Title:
Great Chinese Names for Great Britain
Category:
Consumer - Digital / Social Media & Viral Marketing
Award:
2016 Direct Merit Award
Points:
5.0
Client:
CCU - Compañía Cervecerías Unidas
Title:
Beer Tooth Implant
Category:
Consumer - Digital / Social Media & Viral Marketing
Award:
2016 Direct Merit Award
Points:
5.0
Client:
Netflix
Title:
Netflix Festival
Category:
Consumer - Ambient / Environmental / Ambient / Environmental
Award:
2016 Direct Merit Award
Points:
5.0
Client:
United Nations
Title:
#ShareHumanity
Category:
Non-Profit - Digital (Websites, Mobile, Social Media) / Digital (Websites, Mobile, Social Media)
Award:
2016 Direct Merit Award
Points:
5.0
Client:
Medcom
Title:
The Tweeting Pothole
Category:
Innovation - Innovation in Direct Marketing / Innovation in Direct Marketing
Award:
2016 Direct Merit Award
Points:
5.0
