The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Network Rankings
ogilvy group
Client
Title
Category
Award
Points
#ShaveToRemember
Agency: Ogilvy South Africa / Johannesburg
Client: Philips & The Nelson Mandela Foundation
Category: Experiential / Live Events
Points: 2.0
Phone-Life Balance
Agency: Ogilvy / New York
Client: Motorola
Category: Public Relations
Points: 2.0
Phone-Life Balance
Agency: Ogilvy / New York
Client: Motorola
Category: Out of Home / Health & Wellness
Points: 2.0
Bodybuilder
Agency: Ogilvy & Mather / Singapore + Stink Films / Shanghai + Chimney / Singapore + Fuse Adventures in Audio / Singapore
Client: Ogilvy & Mather Singapore
Category: Film / Health & Wellness
Points: 2.0
The Tiniest Listing
Agency: Ogilvy / Chicago
Client: Cook County Hospital
Category: Direct Marketing
Points: 2.0
The Monthly
Agency: john st. / Toronto
Client: Shoppers Drug Mart
Category: Experiential / Immersive / Events
Points: 2.0
Ricky Brasil
Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo
Client: Forbes Brasil
Category: Craft / Use of Digital Technology
Points: 2.0
31 Bullets
Agency: Ogilvy / Chicago
Client: The Chicago Sun-Times
Category: Craft / Art Direction
Points: 2.0
The Tiniest Listing
Agency: Ogilvy / Chicago
Client: Cook County Hospital
Category: Non-traditional & Guerrilla Marketing
Points: 2.0
Whopper Neutrality
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
The All-In Promo
Agency: DAVID / Buenos Aires
Client: NEWSAN /Noblex
Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
No need to fly – around the world in Germany
Agency: Ogilvy / Germany
Client: German Rail
Category: Digital & Online / Social Media & Viral Marketing - Single
Points: 2.0
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico
Category: Creative Effectiveness
Points: 2.0
savor saver
Agency: Ogilvy Colombia / Bogotá + Plan 9 Media / Bogotá + Dmente Films / Quito + David Studio / Bogotá
Client: MINISTERIO DE SALUD PUBLICA DE ECUADOR
Category: Physical Items
Points: 2.0
Bodybuilder
Agency: Ogilvy & Mather / Singapore + Stink Films / Shanghai + Chimney / Singapore + Fuse Adventures in Audio / Singapore
Client: Ogilvy & Mather Singapore
Category: Craft - Use of Music / Licensed / Adapted Music
Points: 2.0
World's Most Honest Tourism Film
Agency: Ogilvy & Mather / Bengaluru + Hungry Films / Mumbai
Client: Madhya Pradesh Tourism Development Corporation
Category: Craft - Use of Music / Original Music
Points: 2.0
52 Mayors of Danzhai
Agency: Ogilvy / Beijing
Client: DALIAN WANDA GROUP CO.,LTD
Category: Influencer Marketing / Multi-Channel
Points: 2.0
Stand by You
Agency: DAVID The Agency / Miami + AB-Inbev / New York
Client: ABInbev – Budweiser
Category: Brand Voice
Points: 2.0
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico
Category: Brand Voice
Points: 2.0
Stand by You
Agency: DAVID The Agency / Miami + AB-Inbev / New York
Client: ABInbev – Budweiser
Category: Community Building
Points: 2.0
Carling Black Label Soccer Song for Change
Agency: Ogilvy South Africa / Cape Town
Client: Ab-InBev Africa
Category: Events & Experiential
Points: 2.0
Whopper Neutrality
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Social Engagement / Stunts & Activations
Points: 2.0
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico
Category: Social Engagement / Stunts & Activations
Points: 2.0
Drunken Spots
Agency: Ogilvy Colombia / Bogotá
Client: Policia Nacional de Colombia
Category: Experiential Radio & Audio
Points: 2.0
Ricky Brasil
Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo
Client: Forbes Brasil
Category: Craft - Innovation in Digital Craft / Innovation in Digital Craft
Points: 2.0
Ricky Brasil
Agency: Ogilvy Brasil / São Paulo + Forbes Brasil / São Paulo + Trator Filmes / São Paulo + Nexo.AI / São Paulo
Client: Forbes Brasil
Category: Craft - Cross-Channel UX / UI / Digital
Points: 2.0
The Nightmare King
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Innovation in Experiential
Points: 2.0
KINGO. affordable solar energy on demand
Agency: Ogilvy Colombia / Bogotá + Ogilvy Guatemala / Ciudad de Guatemala + KINGO / Ciudad de Guatemala
Client: KINGO
Category: Use of Technology
Points: 2.0
#ShaveToRemember
Agency: Ogilvy South Africa / Johannesburg
Client: Philips & The Nelson Mandela Foundation
Category: Spaces & Immersive / Brand-Owned Experiences
Points: 2.0
The Restaurant With No Food
Agency: Ogilvy UK / London
Client: Unilever
Category: Spaces & Immersive / Brand-Owned Experiences
Points: 2.0
Whopper Neutrality
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Spaces & Immersive / Brand Installations
Points: 2.0
The Restaurant With No Food
Agency: Ogilvy UK / London
Client: Unilever
Category: Spaces & Immersive / Brand Installations
Points: 2.0
Dutch Masterjuices
Agency: Ogilvy & Mather / Singapore + Ogilvy & Mather / Amsterdam + Ogilvy UK / London + We Film / Amsterdam
Client: Ogilvy & Mather Singapore
Category: Spaces & Immersive / Brand Installations
Points: 2.0
Carling Black Label Soccer Song for Change
Agency: Ogilvy South Africa / Cape Town
Client: Ab-InBev Africa
Category: Craft / Use of Music
Points: 2.0
BK Bot
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Craft / Writing - Campaign
Points: 2.0
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico
Category: Social Engagement / Community Building
Points: 2.0
BK Bot
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Broadcast / Campaign
Points: 2.0
Last Germ: Day 5 - Cleaning Syndrome
Agency: Ogilvy / Chicago
Client: SC Johnson - Lysoform
Category: Broadcast / Single
Points: 2.0
Last Germ: Day 1 - Bad Dream
Agency: Ogilvy / Chicago
Client: SC Johnson - Lysoform
Category: Broadcast / Single
Points: 2.0
Lyric Opera Radio: Death
Agency: Ogilvy / Chicago
Client: Lyric Opera
Category: Broadcast / Single
Points: 2.0
BK Bot
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Craft / Writing
Points: 2.0
88 Reasons
Agency: Ogilvy Japan / Tokyo + Hogarth Japan / Tokyo + amana / Tokyo
Client: JFOODO
Category: Craft / Art Direction
Points: 2.0
BK Bot
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Online Video / Online-only Video - Campaign
Points: 2.0
Guns 101
Agency: Ogilvy / Chicago
Client: The Chicago Sun-Times
Category: Online Video / Online-only Video - Single
Points: 2.0
Rohingya - Space on Earth
Agency: Ogilvy & Mather / Singapore + Outsider / London + Cut & Run / London + Jungle Studios / London
Client: BRAC
Category: Online Video / Online-only Video - Single
Points: 2.0
DNA Discounts
Agency: Ogilvy Colombia / Bogotá + Ogilvy Mexico / Mexico City
Client: Aeromexico
Category: Creative Effectiveness / Single Country or Region
Points: 2.0
Bodybuilder
Agency: Ogilvy & Mather / Singapore + Stink Films / Shanghai + Chimney / Singapore + Fuse Adventures in Audio / Singapore
Client: Ogilvy & Mather Singapore
Category: Television & VOD / Long Form - Single
Points: 2.0
First Steps: Lincoln
Agency: Ogilvy / Chicago
Client: SC Johnson - Kiwi
Category: Publishing / Newspaper - Single
Points: 2.0
Opera Deaths Newspaper
Agency: Ogilvy / Chicago
Client: Lyric Opera
Category: Publishing / Newspaper - Single
Points: 2.0
Sex and Drugs Newspaper
Agency: Ogilvy / Chicago
Client: Lyric Opera
Category: Publishing / Newspaper - Single
Points: 2.0
Client:
Philips & The Nelson Mandela Foundation
Title:
#ShaveToRemember
Category:
Experiential / Live Events
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Motorola
Title:
Phone-Life Balance
Category:
Public Relations
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Motorola
Title:
Phone-Life Balance
Category:
Out of Home / Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Ogilvy & Mather Singapore
Title:
Bodybuilder
Category:
Film / Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Cook County Hospital
Title:
The Tiniest Listing
Category:
Direct Marketing
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Shoppers Drug Mart
Title:
The Monthly
Category:
Experiential / Immersive / Events
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Forbes Brasil
Title:
Ricky Brasil
Category:
Craft / Use of Digital Technology
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
The Chicago Sun-Times
Title:
31 Bullets
Category:
Craft / Art Direction
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Cook County Hospital
Title:
The Tiniest Listing
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Burger King
Title:
Whopper Neutrality
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
NEWSAN /Noblex
Title:
The All-In Promo
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
German Rail
Title:
No need to fly – around the world in Germany
Category:
Digital & Online / Social Media & Viral Marketing - Single
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Aeromexico
Title:
DNA Discounts
Category:
Creative Effectiveness
Award:
2019 Creative Effectiveness Merit Award
Points:
2.0
Client:
MINISTERIO DE SALUD PUBLICA DE ECUADOR
Title:
savor saver
Category:
Physical Items
Award:
2019 Direct Marketing Merit Award
Points:
2.0
Client:
Ogilvy & Mather Singapore
Title:
Bodybuilder
Category:
Craft - Use of Music / Licensed / Adapted Music
Award:
2019 Moving Image Craft Merit Award
Points:
2.0
Client:
Madhya Pradesh Tourism Development Corporation
Title:
World's Most Honest Tourism Film
Category:
Craft - Use of Music / Original Music
Award:
2019 Moving Image Craft Merit Award
Points:
2.0
Client:
DALIAN WANDA GROUP CO.,LTD
Title:
52 Mayors of Danzhai
Category:
Influencer Marketing / Multi-Channel
Award:
2019 Social Influencer Marketing Merit Award
Points:
2.0
Client:
ABInbev – Budweiser
Title:
Stand by You
Category:
Brand Voice
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Aeromexico
Title:
DNA Discounts
Category:
Brand Voice
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
ABInbev – Budweiser
Title:
Stand by You
Category:
Community Building
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Ab-InBev Africa
Title:
Carling Black Label Soccer Song for Change
Category:
Events & Experiential
Award:
2019 Public Relations Merit Award
Points:
2.0
Client:
Burger King
Title:
Whopper Neutrality
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Aeromexico
Title:
DNA Discounts
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Policia Nacional de Colombia
Title:
Drunken Spots
Category:
Experiential Radio & Audio
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
Forbes Brasil
Title:
Ricky Brasil
Category:
Craft - Innovation in Digital Craft / Innovation in Digital Craft
Award:
2019 Digital Craft Merit Award
Points:
2.0
Client:
Forbes Brasil
Title:
Ricky Brasil
Category:
Craft - Cross-Channel UX / UI / Digital
Award:
2019 Digital Craft Merit Award
Points:
2.0
Client:
Burger King
Title:
The Nightmare King
Category:
Innovation in Experiential
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
KINGO
Title:
KINGO. affordable solar energy on demand
Category:
Use of Technology
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Philips & The Nelson Mandela Foundation
Title:
#ShaveToRemember
Category:
Spaces & Immersive / Brand-Owned Experiences
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Unilever
Title:
The Restaurant With No Food
Category:
Spaces & Immersive / Brand-Owned Experiences
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Burger King
Title:
Whopper Neutrality
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Unilever
Title:
The Restaurant With No Food
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Ogilvy & Mather Singapore
Title:
Dutch Masterjuices
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
Client:
Ab-InBev Africa
Title:
Carling Black Label Soccer Song for Change
Category:
Craft / Use of Music
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
Burger King
Title:
BK Bot
Category:
Craft / Writing - Campaign
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
Aeromexico
Title:
DNA Discounts
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0
Client:
Burger King
Title:
BK Bot
Category:
Broadcast / Campaign
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
SC Johnson - Lysoform
Title:
Last Germ: Day 5 - Cleaning Syndrome
Category:
Broadcast / Single
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
SC Johnson - Lysoform
Title:
Last Germ: Day 1 - Bad Dream
Category:
Broadcast / Single
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Lyric Opera Radio: Death
Category:
Broadcast / Single
Award:
2019 Radio & Audio Merit Award
Points:
2.0
Client:
Burger King
Title:
BK Bot
Category:
Craft / Writing
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
JFOODO
Title:
88 Reasons
Category:
Craft / Art Direction
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
Burger King
Title:
BK Bot
Category:
Online Video / Online-only Video - Campaign
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
The Chicago Sun-Times
Title:
Guns 101
Category:
Online Video / Online-only Video - Single
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
BRAC
Title:
Rohingya - Space on Earth
Category:
Online Video / Online-only Video - Single
Award:
2019 Interactive & Online Merit Award
Points:
2.0
Client:
Aeromexico
Title:
DNA Discounts
Category:
Creative Effectiveness / Single Country or Region
Award:
2019 Creative Effectiveness Merit Award
Points:
2.0
Client:
Ogilvy & Mather Singapore
Title:
Bodybuilder
Category:
Television & VOD / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0
Client:
SC Johnson - Kiwi
Title:
First Steps: Lincoln
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Opera Deaths Newspaper
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
Client:
Lyric Opera
Title:
Sex and Drugs Newspaper
Category:
Publishing / Newspaper - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0
