Old School | New School / Retroviral
Submitted By Tyler Jade
Brand refresh and refinement across the digital and real world space.
Retroviral is a South African digital media agency specialising in giving brands a social edge and creating viral content - as we approach the 10 year mark and moved into a bigger and better office space we allowed ourselves to have more fun with the brand and represent it in an old school trusted aesthetic.
The technical challenges faced in the refresh were ; creating a parallell between something with a strong digital and new age focus and giving it an authentic aesthetic. Producing fun and high quality merchandise and a creatively friendly workspace, that is uniquely us.
Old School | New School
Publications & Media