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GRAMMYs 2018 'The Middle' / Target

Submitted By Rachel Ellam

Description

For the 2018 GRAMMYs, Target wanted to contribute to the night of music rather than interrupt it. So, we launched Zedd & Maren Morris' hit song 'The Middle' with a branded music video that played during the commercial break.

Client

Target

Agency

Mother New York
https://mothernewyork.com/w...

Media

Television

Market

Entertainment

Credits

Art Director

Rachel Ellam, Tanner Shae

Writer

Sarah Sharp, Jackie Meyers

Creative Director

Michael Ian Kay

Director

Dave Meyers

Views

21

 

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