The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Guinness Draught in a Bottle - Un Agency: BBDO / Singapore Client: Asia Pacific Breweries Singapore Category: Collateral Design / Point of Purchase and In-Store - Single
Guinness Draught in a Bottle - Deux Agency: BBDO / Singapore Client: Asia Pacific Breweries Singapore Category: Collateral Design / Point of Purchase and In-Store - Single
Smith Oyster Bar Agency: Leo Burnett / Toronto Client: Smith Restaurant + Bar Category: Collateral Design / Point of Purchase and In-Store - Single
Prodigy Agency: Leo Burnett / Toronto Client: Prodigy Pictures Inc. Category: Brand Identity / Logo Design
Project Bush Agency: Mother / London Client: Mother Category: Brand Identity / Logo Design
Kengo Kuma Exhibition 2013 "Between Particles" Agency: Nippon Design Center / Tokyo Client: Kengo Kuma & Associates Category: Brand Identity / Logo Design
Mesut Oezil Brand Identity Agency: Ogilvy Germany Client: Mesut Oezil Category: Brand Identity / Logo Design
Divide & Rule Agency: Out of the Box / New Delhi Client: Out of the Box / Marvel Group Category: Brand Identity / Logo Design
Pinch Logo Agency: Sandstrom Partners / Portland Client: Cole Haan Category: Brand Identity / Logo Design
Hudnotts Agency: Taxi Studio Ltd / Bristol Client: Kate Hudnott Category: Brand Identity / Logo Design
Grandma Agency: BBH India / Mumbai Client: Skoda Rapid Leisure Category: Broadcast and Moving Image / Craft Animation
Music Unleashed Agency: Being / Boulogne-Billancourt, France + WIZZdesign / Paris, France Client: Deezer Category: Broadcast and Moving Image / Craft Animation
Datagrams Agency: Ogilvy / New York Client: IBM Category: Broadcast and Moving Image / Craft Animation
Ninja Polymers Agency: Ogilvy / New York Client: IBM Category: Broadcast and Moving Image / Craft Animation
Unite All Originals Run DMC + A-Trak Agency: Sid Lee / Montreal Client: Adidas Category: Broadcast and Moving Image / Craft Animation
Daydream Agency: The Martin Agency / Richmond Client: Mondelez International Category: Broadcast and Moving Image / Craft Animation
Bedtime Agency: The Martin Agency / Richmond Client: Mondelez International Category: Broadcast and Moving Image / Craft Animation
Coil Lamp Agency: Castor / Toronto Client: Castor Category: Product Design / Single or Series
adidas miCoach Smart Run Agency: Fjord - Accenture Interactive / Helsinki + adidas Interactive / Nurnberg Client: Adidas Category: Product Design / Single or Series
Minimal Bookshelf Agency: Grey Group China / Beijing Client: 50K Category: Product Design / Single or Series
THE JAPAN PILL-HARMONIC Agency: I&S BBDO / Tokyo Client: Japan Philharmonic Orchestra Category: Product Design / Single or Series
ASAHIMATSUHIKARI Agency: Sakura / Tokyo Client: Koike rice store Category: Product Design / Single or Series
SURGE Agency: Abbott Mead Vickers BBDO / London Client: Diageo / Guinness Category: Craft / Photography - Single or Series
Rolling Eggs Agency: CREATIVE POWER UNIT / Tokyo Client: Shiga Art School Category: Craft / Photography - Single or Series
4 Year old Bucket List Agency: DDB / New York Client: WATERisLIFE Category: Craft / Photography - Single or Series
Brand Campaign Agency: Marcel / Paris Client: Ray-Ban Category: Craft / Photography - Single or Series
Share My Dabba Agency: McCann Worldgroup India / Mumbai Client: Happy Life Welfare & Dabbawala Foundation Category: Craft / Photography - Single or Series
Eating Out Agency: Y&R / Dubai Client: Land Rover Category: Craft / Photography - Single or Series
Kigo Kitchen Typography Agency: Creature / Seattle Client: Kigo Kitchen Category: Craft / Typography - Single or Series
Celebrating A Small World Agency: Dentsu Malaysia / Kuala Lumpur Client: Dentsu Malaysia Category: Craft / Typography - Single or Series
Football Type Agency: Face37 / London Client: Football Foundation Category: Craft / Typography - Single or Series
Beyond Rubik's Cube Agency: Google Creative Lab / New York Client: Google, Liberty Science Center Category: Craft / Typography - Single or Series
AMAMI HOME Agency: Grand Deluxe / Matsuyama Client: Amami Home Category: Craft / Typography - Single or Series
Letters: Alphabet Agency: Leo Burnett Tailor Made / Sao Paulo Client: Fiat Category: Craft / Typography - Single or Series
JUDGE! Agency: MR_DESIGN / Tokyo Client: SHOCHIKU Co., Ltd Category: Craft / Typography - Single or Series
Musashino Art University Agency: Nippon Design Center / Tokyo Client: Musashino Art University Category: Craft / Typography - Single or Series
Think Patent x 20 Posters Agency: Ogilvy / New York Client: IBM Category: Craft / Typography - Single or Series
Tsuzuki's Golden Eraser for bad copywriters Agency: Peace Graphics / Nagoya Client: Sendenkaigi Co. Category: Craft / Typography - Single or Series
Five Phrase elements of Taoism Agency: Studio M / Hong Kong Client: Studio M Category: Craft / Typography - Single or Series
Halation Agency: AD&D / Tokyo Client: Toppan Printing Category: Collateral Design / Posters - Series
Retrospektive Heinz Beier Agency: beierarbeit / Bielefeld Client: Haus Wellensiek Category: Collateral Design / Posters - Series
Kigo Kitchen Poster Series Agency: Creature / Seattle Client: Kigo Kitchen Category: Collateral Design / Posters - Series
GLASS BOTTLE AWARD 2012 POSTER Agency: DENTSU / Tokyo Client: Japan Glass Bottle Association Category: Collateral Design / Posters - Series
Embroidery poster for "100 year warranty coat" Agency: DENTSU / Tokyo Client: SANYO SHOKAI Category: Collateral Design / Posters - Series
Neenah in San Francisco Agency: Design Army / Washington, DC Client: Neenah Paper Category: Collateral Design / Posters - Series
Duracell Positive & Negative Agency: Grey India / Mumbai Client: Duracell Category: Collateral Design / Posters - Series
White Shadow Agency: Hakuhodo Inc. / Tokyo + HAKUHODO PRODUCTS / Tokyo + Jaianto / Tokyo + Nikko Process / Tokyo Client: dmg::events Japan Category: Collateral Design / Posters - Series
SGHR New Design Preview Agency: iyamadesign inc. / Tokyo Client: Sugahara Glassworks Inc. Category: Collateral Design / Posters - Series
2013-2014 Campaign for the Segal Center Agency: lg2boutique / Montreal Client: Segal Center Category: Collateral Design / Posters - Series
Jiyu Kitchen Agency: Nippon Design Center / Tokyo Client: Matsuoka Seisakusho Category: Collateral Design / Posters - Series

2014 Design Merit Award

BBDO / Singapore

Asia Pacific Breweries Singapore

Guinness Draught in a Bottle - Un

Collateral Design / Point of Purchase and In-Store - Single

140131D

2014 Design Merit Award

BBDO / Singapore

Asia Pacific Breweries Singapore

Guinness Draught in a Bottle - Deux

Collateral Design / Point of Purchase and In-Store - Single

140132D

2014 Design Merit Award

Leo Burnett / Toronto

Smith Restaurant + Bar

Smith Oyster Bar

Collateral Design / Point of Purchase and In-Store - Single

140728D

2014 Design Merit Award

Leo Burnett / Toronto

Prodigy Pictures Inc.

Prodigy

Brand Identity / Logo Design

140731D

2014 Design Merit Award

Mother / London

Mother

Project Bush

Brand Identity / Logo Design

140832D

2014 Design Merit Award

Nippon Design Center / Tokyo

Kengo Kuma & Associates

Kengo Kuma Exhibition 2013 "Between Particles"

Brand Identity / Logo Design

140868D

2014 Design Merit Award

Ogilvy Germany

Mesut Oezil

Mesut Oezil Brand Identity

Brand Identity / Logo Design

140946D

2014 Design Merit Award

Out of the Box / New Delhi

Out of the Box / Marvel Group

Divide & Rule

Brand Identity / Logo Design

141009D

2014 Design Merit Award

Sandstrom Partners / Portland

Cole Haan

Pinch Logo

Brand Identity / Logo Design

141124D

2014 Design Merit Award

Taxi Studio Ltd / Bristol

Kate Hudnott

Hudnotts

Brand Identity / Logo Design

141162D

2014 Design Merit Award

BBH India / Mumbai

Skoda Rapid Leisure

Grandma

Broadcast and Moving Image / Craft Animation

140155D

2014 Design Merit Award

Being / Boulogne-Billancourt, France + WIZZdesign / Paris, France

Deezer

Music Unleashed

Broadcast and Moving Image / Craft Animation

140165D

2014 Design Merit Award

Ogilvy / New York

IBM

Datagrams

Broadcast and Moving Image / Craft Animation

140961D

2014 Design Merit Award

Ogilvy / New York

IBM

Ninja Polymers

Broadcast and Moving Image / Craft Animation

140962D

2014 Design Merit Award

Sid Lee / Montreal

Adidas

Unite All Originals Run DMC + A-Trak

Broadcast and Moving Image / Craft Animation

141137D

2014 Design Merit Award

The Martin Agency / Richmond

Mondelez International

Daydream

Broadcast and Moving Image / Craft Animation

141208D

2014 Design Merit Award

The Martin Agency / Richmond

Mondelez International

Bedtime

Broadcast and Moving Image / Craft Animation

141209D

2014 Design Merit Award

Castor / Toronto

Castor

Coil Lamp

Product Design / Single or Series

140197D

2014 Design Merit Award

Fjord - Accenture Interactive / Helsinki + adidas Interactive / Nurnberg

Adidas

adidas miCoach Smart Run

Product Design / Single or Series

140427D

2014 Design Merit Award

Grey Group China / Beijing

50K

Minimal Bookshelf

Product Design / Single or Series

140492D

2014 Design Merit Award

I&S BBDO / Tokyo

Japan Philharmonic Orchestra

THE JAPAN PILL-HARMONIC

Product Design / Single or Series

140563D

2014 Design Merit Award

Sakura / Tokyo

Koike rice store

ASAHIMATSUHIKARI

Product Design / Single or Series

141116D

2014 Design Merit Award

Abbott Mead Vickers BBDO / London

Diageo / Guinness

SURGE

Craft / Photography - Single or Series

140029D

2014 Design Merit Award

CREATIVE POWER UNIT / Tokyo

Shiga Art School

Rolling Eggs

Craft / Photography - Single or Series

140259D

2014 Design Merit Award

DDB / New York

WATERisLIFE

4 Year old Bucket List

Craft / Photography - Single or Series

140280D

2014 Design Merit Award

Marcel / Paris

Ray-Ban

Brand Campaign

Craft / Photography - Single or Series

140770D

2014 Design Merit Award

McCann Worldgroup India / Mumbai

Happy Life Welfare & Dabbawala Foundation

Share My Dabba

Craft / Photography - Single or Series

140787D

2014 Design Merit Award

Y&R / Dubai

Land Rover

Eating Out

Craft / Photography - Single or Series

141292D

2014 Design Merit Award

Creature / Seattle

Kigo Kitchen

Kigo Kitchen Typography

Craft / Typography - Single or Series

140263D

2014 Design Merit Award

Dentsu Malaysia / Kuala Lumpur

Dentsu Malaysia

Celebrating A Small World

Craft / Typography - Single or Series

140320D

2014 Design Merit Award

Face37 / London

Football Foundation

Football Type

Craft / Typography - Single or Series

140405D

2014 Design Merit Award

Google Creative Lab / New York

Google, Liberty Science Center

Beyond Rubik's Cube

Craft / Typography - Single or Series

140459D

2014 Design Merit Award

Grand Deluxe / Matsuyama

Amami Home

AMAMI HOME

Craft / Typography - Single or Series

140469D

2014 Design Merit Award

Leo Burnett Tailor Made / Sao Paulo

Fiat

Letters: Alphabet

Craft / Typography - Single or Series

140721D

2014 Design Merit Award

MR_DESIGN / Tokyo

SHOCHIKU Co., Ltd

JUDGE!

Craft / Typography - Single or Series

140841D

2014 Design Merit Award

Nippon Design Center / Tokyo

Musashino Art University

Musashino Art University

Craft / Typography - Single or Series

140871D

2014 Design Merit Award

Ogilvy / New York

IBM

Think Patent x 20 Posters

Craft / Typography - Single or Series

140959D

2014 Design Merit Award

Peace Graphics / Nagoya

Sendenkaigi Co.

Tsuzuki's Golden Eraser for bad copywriters

Craft / Typography - Single or Series

141021D

2014 Design Merit Award

Studio M / Hong Kong

Studio M

Five Phrase elements of Taoism

Craft / Typography - Single or Series

141155D

2014 Design Merit Award

AD&D / Tokyo

Toppan Printing

Halation

Collateral Design / Posters - Series

140039D

2014 Design Merit Award

beierarbeit / Bielefeld

Haus Wellensiek

Retrospektive Heinz Beier

Collateral Design / Posters - Series

140161D

2014 Design Merit Award

Creature / Seattle

Kigo Kitchen

Kigo Kitchen Poster Series

Collateral Design / Posters - Series

140262D

2014 Design Merit Award

DENTSU / Tokyo

Japan Glass Bottle Association

GLASS BOTTLE AWARD 2012 POSTER

Collateral Design / Posters - Series

140336D

2014 Design Merit Award

DENTSU / Tokyo

SANYO SHOKAI

Embroidery poster for "100 year warranty coat"

Collateral Design / Posters - Series

140337D

2014 Design Merit Award

Design Army / Washington, DC

Neenah Paper

Neenah in San Francisco

Collateral Design / Posters - Series

140339D

2014 Design Merit Award

Grey India / Mumbai

Duracell

Duracell Positive & Negative

Collateral Design / Posters - Series

140493D

2014 Design Merit Award

Hakuhodo Inc. / Tokyo + HAKUHODO PRODUCTS / Tokyo + Jaianto / Tokyo + Nikko Process / Tokyo

dmg::events Japan

White Shadow

Collateral Design / Posters - Series

140521D

2014 Design Merit Award

iyamadesign inc. / Tokyo

Sugahara Glassworks Inc.

SGHR New Design Preview

Collateral Design / Posters - Series

140587D

2014 Design Merit Award

lg2boutique / Montreal

Segal Center

2013-2014 Campaign for the Segal Center

Collateral Design / Posters - Series

140742D

2014 Design Merit Award

Nippon Design Center / Tokyo

Matsuoka Seisakusho

Jiyu Kitchen

Collateral Design / Posters - Series

140866D

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