The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
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- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
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- Agency Network
- Independent Agency Network
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- Creative
- Highest Ranked Work
- Country / Region
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Award
Agency
Client
Title
Category
Annual ID
REVIVING LEGENDS
Agency: DENTSU INC. / Tokyo
Client: JAPAN SPORT COUNCIL Category: Experiences / Indoor Spaces
The Eyes of a Child
Agency: LEO BURNETT FRANCE / Saint-Denis
Client: Noemi Category: Experiences / Indoor Spaces
Words Can Be Weapons
Agency: Ogilvy Beijing / Beijing
Client: Center for Psychological Research, Shenyang Category: Experiences / Indoor Spaces
Predator Instinct: The Game
Agency: TBWA\LONDON / London
Client: adidas Category: Experiences / Indoor Spaces
The Rag Bag
Agency: DDB Stockholm / Stockholm
Client: Uniforms For The Dedicated Category: Design for the Greater Good / For-Profit Initiated
The Worlds First Mosquito Repellent Newspaper
Agency: Leo Burnett Solutions Inc / Colombo
Client: Ceylon Newspapers (Pvt) Ltd Category: Design for the Greater Good / For-Profit Initiated
Dons Voice
Agency: Not Impossible Labs / Venice Beach + The Ebeling Group / Venice Beach
Client: Not Impossible Labs Category: Design for the Greater Good / For-Profit Initiated
Google Made with Code
Agency: Red & Co. / Portland
Client: Google Category: Design for the Greater Good / For-Profit Initiated
Penny The Pirate
Agency: Saatchi & Saatchi Sydney / The Rocks
Client: OPSM Category: Design for the Greater Good / For-Profit Initiated
Polarica Delicatessen
Agency: Happy F&B / Gothenburg
Client: Polarica Category: Package Design / Product Line
Visa Saree
Agency: BBDO India / Mumbai
Client: Visa India Category: Design Craft / Typography - Single or Series
Soundlab Posters
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Gallery São Paulo Category: Design Craft / Typography - Single or Series
#UNLEARN
Agency: Grid Worldwide Branding and Design / Johannesburg
Client: ANTI-EST. Category: Design Craft / Typography - Single or Series
Kings and Queens of the Court
Agency: Leo Burnett, Toronto / Toronto
Client: Bell Media/TSN Category: Design Craft / Typography - Single or Series
Language Maze
Agency: Ogilvy & Mather Private Limited / Kolkata + Ogilvy & Mather Private Limited / Mumbai
Client: Ramakrishna Mission School of Languages Category: Design Craft / Typography - Single or Series
BAnQ
Agency: Cossette / Montreal
Client: The Bibliothèque et Archives Nationales du Québec (BAnQ) Category: Public Service - Design / Brand Identity - Series
Tusk Conservation Awards
Agency: The Partners / London
Client: Tusk Conservation Awards Category: Public Service - Design / Brand Identity - Series
Original
Agency: Andrew Vucko / Toronto + CypherAudio / Toronto
Client: Vucko Category: Broadcast & Moving Image / Animation
Trip
Agency: Art&Graft / London + Virgin Atlantic Airways / London
Client: Virgin Atlantic Airways Category: Broadcast & Moving Image / Animation
I Saw Your Willy
Agency: Leo Burnett London / London
Client: NSPCC Category: Broadcast & Moving Image / Animation
Lucy & The Boy
Agency: Leo Burnett London / London
Client: NSPCC Category: Broadcast & Moving Image / Animation
US Open Sessions
Agency: Ogilvy New York / New York
Client: IBM Category: Broadcast & Moving Image / Animation
Pens
Agency: TBWA\PARIS / Boulogne Billancourt + \ELSE / Boulogne Billancourt + Troublemakers TV / Paris
Client: Amnesty International Category: Broadcast & Moving Image / Animation
Wish You Were Here?
Agency: Vetor Zero - Lobo / Sao Paulo
Client: D&AD Category: Broadcast & Moving Image / Animation
Brincante
Agency: Vetor Zero - Lobo / Sao Paulo
Client: Gabriel Nóbrega Category: Broadcast & Moving Image / Animation
Sea Otters
Agency: WONGDOODY / Seattle
Client: Woodland Park Zoo Category: Broadcast & Moving Image / Animation
Long Live New York
Agency: Young & Rubicam / New York
Client: New York Organ Donor Category: Broadcast & Moving Image / Animation
smart POP UP Billboards
Agency: BBDO Group Germany GmbH / Duesseldorf
Client: Mercedes-Benz Cars Vertrieb Deutschland Category: Collateral Design / Outdoor - Series
Sufi Rock
Agency: Ogilvy & Mather India / Gurgaon
Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Series
Man Seeking Woman Main Title
Agency: Digital Kitchen / Chicago
Client: FXX Category: Broadcast & Moving Image / Title Sequences
We Are The Giant: Titles & Graphics
Agency: Passion Pictures / Los Angeles + Motto Pictures / Los Angeles + Prettybird / Los Angeles
Client: We Are The Giant Category: Broadcast & Moving Image / Title Sequences
The Rag Bag
Agency: DDB Stockholm / Stockholm
Client: Uniforms For The Dedicated Category: Brand Identity / Single Element
No. 6 Cider Promotional Materials
Agency: Creature / Seattle
Client: No. 6 Cider Category: Collateral Design / Promotional Items - Single or Series
Get Back, Tohoku.
Agency: Dentsu Inc. / Tokyo
Client: EAST JAPAN RAILWAY COMPANY Category: Collateral Design / Promotional Items - Single or Series
Soundlab Box
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Gallery São Paulo Category: Collateral Design / Promotional Items - Single or Series
Landscapes
Agency: FCB / Chicago
Client: Valspar Category: Collateral Design / Promotional Items - Single or Series
Tire Kimono
Agency: McCann Worldgroup Japan / McCann Erickson Japan / Tokyo
Client: Toyo Tire & Rubber Co., Ltd. Category: Collateral Design / Promotional Items - Single or Series
Cannot leave books behind Graphics Design Exhibition in Chengdu
Agency: qing zhao / Nanjing
Client: Hanqingtang Deisgn Category: Collateral Design / Promotional Items - Single or Series
Sun Hung Kai Properties ' Instant Newspaper Recycler'
Agency: Saatchi & Saatchi Services (HK) Limited / Hong Kong
Client: Sun Hung Kai Properties Category: Collateral Design / Promotional Items - Single or Series
Blowing in The Wind
Agency: Akestam Holst / Stockholm
Client: Apotek Hjartat Category: Collateral Design / Outdoor - Single
Sufi Rock - Lighter
Agency: Ogilvy & Mather India / Gurgaon
Client: Pernod Ricard India Pvt. Ltd. Category: Collateral Design / Outdoor - Single
DEEP VEILS
Agency: H55 / SINGAPORE
Client: ERIK L'HEUREUX Category: Publication Design / Book Layout Design
Little Books of Big Consequences
Agency: Y&R / Dubai
Client: Global Export Co. Category: Publication Design / Book Layout Design
Induction Box
Agency: Ogilvy & Mather Cape Town / Cape Town + Ogilvy PR / Cape Town + RedWorks / Cape Town
Client: Ogilvy & Mather Cape Town Category: Self-Promotion / Single or Series
MOSHIMO BOOK CALENDAR
Agency: YOMIKO Advertising Inc. / Tokyo
Client: YOMIKO Advertising Inc. Category: Self-Promotion / Single or Series
No Child Brides
Agency: Havas Worldwide India Pvt. Ltd. / Gurgaon
Client: Child Survival India Category: Design for the Greater Good / Government / Non-Profit Initiated
Words Can Be Weapons
Agency: Ogilvy Beijing / Beijing
Client: Center for Psychological Research, Shenyang Category: Design for the Greater Good / Government / Non-Profit Initiated
HomelessFonts
Agency: The Cyranos//McCann / Barcelona
Client: Fundació Arrels Category: Design for the Greater Good / Government / Non-Profit Initiated
