The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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One Show
Network Rankings

 


McCann Worldgroup

Client

Title

Category

Award

Points

The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Virtual Reality (VR) Points: 75.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Branding / Brand Installations Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Design / Immersive Design Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Digital Installations Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Interactive / Ambient / Immersive Points: 25.0
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Online / Short Form - Single Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Experiential / Virtual Reality (VR) Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Branded Entertainment Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Use of Technology / Virtual Reality (VR) Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Craft / Storytelling Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Experiential / Augmented Reality Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Cross-Platform / Experiential Points: 25.0
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Online Films & Video / Short Form - Single Points: 25.0
Crushed Agency: The Martin Agency / Richmond + Park Pictures / New York Client: GEICO Category: Online Films & Video / Short Form - Campaign Points: 25.0
Crushed Agency: The Martin Agency / Richmond + Park Pictures / New York Client: GEICO Category: Innovation in Film / Online Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Craft / Use of Digital Technology - Single or Campaign Points: 25.0
Girls of Paradise Agency: McCANN Paris / Clichy + MRM//McCANN / Clichy Client: Mouvement du Nid Category: Innovation in Radio Points: 25.0
THE BULLETPEN Agency: McCann Worldgroup / Bogotá Client: MINISTRY OF NATIONAL EDUCATION Category: Media Relations Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Events & Experiential Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Public Relations Points: 25.0
Brutal Cut Agency: Weber Shandwick / London Client: Action Aid UK Category: Influencer Marketing / Multi-Channel Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Ambient / Immersive / Installations Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Craft / Use of Digital Technology - Single or Campaign Points: 25.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Direct Points: 25.0
Still Life Agency: McCann / Tokyo + AOI Pro. / Tokyo + Office SAKU / Tokyo Client: The END ALS Association Category: Branding / Brand Installations Points: 15.0
Playnasium Agency: McCann / Melbourne Client: YMCA Category: Branding / Brand Installations Points: 15.0
Amazon Fashion Week Tokyo 2017 S/S Opening Act Agency: McCann / Tokyo + TYO drive / Tokyo + WOW / Tokyo Client: Amazon Japan G.K. Category: Branding / Brand Installations Points: 15.0
Amazon Fashion Week Tokyo 2017 S/S Opening Act Agency: McCann / Tokyo + TYO inc. TYO drive / Tokyo + WOW inc. / Tokyo Client: Amazon Japan G.K. Category: Immersive / Environmental / Indoor Spaces Points: 15.0
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Film / Cinema / Fiction Points: 15.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Innovation in Responsive Environments Points: 15.0
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Brand Transformation Points: 15.0
Marco Polo Agency: The Martin Agency / Richmond + RadicalMedia / New York Client: Geico Category: Television / Short Form - Single Points: 15.0
LET US BULLY YOU - IN VIRTUAL REALITY Agency: McCANN / Stockholm + Colony / Stockholm + Giants & Toys / Stockholm + MediaMonks / Stockholm Client: UR (The Swedish Educational Broadcast Company) Category: Innovation in Public Relations Points: 15.0
Marriage in the Air – Cathay Pacific and Cathay Dragon Agency: McCann Worldgroup / Hong Kong + MRM//McCann / Shanghai Client: Cathay Pacific Airways Category: Influencer Marketing / Multi-Channel Points: 15.0
Why Can't Girls Code Agency: McCann / New York + Girls Who Code / New York + Tool / Santa Monica Client: Girls Who Code Category: Craft - Writing / Writing - Single Points: 15.0
The World's Biggest Asshole Agency: The Martin Agency / Richmond + Furlined / Los Angeles Client: Donate Life Category: Digital / Social Media & Viral Marketing Points: 15.0
THE DANCING LETTERS Agency: McCann World Group India / Mumbai Client: MAHARASHTRA DYSLEXIA ASSOCIATION Category: Editorial / Book Layout Design Points: 10.0
Playnasium Agency: McCann / Melbourne Client: YMCA Category: Immersive / Environmental / Outdoor Spaces Points: 10.0
It's Not Surprising Agency: The Martin Agency / Richmond + Radical Media / New York Client: GEICO Category: Television / Short Form - Campaign Points: 10.0
Crushed, Bagpipes Agency: The Martin Agency / Richmond + Park Pictures / New York Client: GEICO Category: Online Films & Video / Short Form - Single Points: 10.0
Crushed, Grocery Agency: The Martin Agency / Richmond + Park Pictures / New York Client: GEICO Category: Online Films & Video / Short Form - Single Points: 10.0
EITB - Embarazados Agency: The Cyranos // McCann / Barcelona + Primo / Madrid + Idea Sonora / Barcelona Client: EITB - Euskal Irrati Telebista: Sin Ir Más Lejos Category: Under 100K Budget Points: 10.0
Playnasium Agency: McCann / Melbourne Client: YMCA Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign Points: 10.0
Cryptaris Agency: McCann / New York + Universal McCann / New York + MRM/McCann / New York + Weber Shandwick / New York Client: U.S. Army Category: Web / User Experience Points: 10.0
THE BULLETPEN Agency: McCann Worldgroup / Bogotá Client: MINISTRY OF NATIONAL EDUCATION Category: Reputation Management Points: 10.0
Buy Back the Block Agency: Fitzgerald & Co / Atlanta + Uproxx Studios / Los Angeles Client: Checkers & Rally's Category: Cultural Driver Points: 10.0
THE DANCING LETTERS Agency: McCann World Group India / Mumbai Client: MAHARASHTRA DYSLEXIA ASSOCIATION Category: Promotional / Booklets, Brochures, & Product Catalogues Points: 5.0
The Flag Refill Agency: McCann / Bogota Client: Country Brand Colombia Category: Packaging / Specialty Points: 5.0
The Field Trip to Mars Agency: McCann / New York + Framestore / New York Client: Lockheed Martin Category: Digital / Interface Design Points: 5.0

Lockheed Martin

The Field Trip to Mars

Ambient / Immersive / Virtual Reality (VR)

2017 Interactive Gold Pencil

75.0

Lockheed Martin

The Field Trip to Mars

Branding / Brand Installations

2017 Design Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Design / Immersive Design

2017 Design Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Ambient / Immersive / Digital Installations

2017 Interactive Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Interactive / Ambient / Immersive

2017 Interactive Gold Pencil

25.0

Donate Life

The World's Biggest Asshole

Online / Short Form - Single

2017 Branded Entertainment Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Experiential / Virtual Reality (VR)

2017 Branded Entertainment Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Branded Entertainment

2017 Branded Entertainment Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Use of Technology / Virtual Reality (VR)

2017 Responsive Environments Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Craft / Storytelling

2017 Responsive Environments Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Experiential / Augmented Reality

2017 Cross-Platform Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Cross-Platform / Experiential

2017 Cross-Platform Gold Pencil

25.0

Donate Life

The World's Biggest Asshole

Online Films & Video / Short Form - Single

2017 Film Gold Pencil

25.0

GEICO

Crushed

Online Films & Video / Short Form - Campaign

2017 Film Gold Pencil

25.0

GEICO

Crushed

Innovation in Film / Online

2017 Film Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single

2017 Print & Outdoor Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Craft / Use of Digital Technology - Single or Campaign

2017 Print & Outdoor Gold Pencil

25.0

Mouvement du Nid

Girls of Paradise

Innovation in Radio

2017 Radio Gold Pencil

25.0

MINISTRY OF NATIONAL EDUCATION

THE BULLETPEN

Media Relations

2017 Public Relations Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Events & Experiential

2017 Public Relations Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Public Relations

2017 Public Relations Gold Pencil

25.0

Action Aid UK

Brutal Cut

Influencer Marketing / Multi-Channel

2017 Social Influencer Marketing Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Ambient / Immersive / Installations

2017 Direct Marketing Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Craft / Use of Digital Technology - Single or Campaign

2017 Direct Marketing Gold Pencil

25.0

Lockheed Martin

The Field Trip to Mars

Innovation in Direct

2017 Direct Marketing Gold Pencil

25.0

The END ALS Association

Still Life

Branding / Brand Installations

2017 Design Silver Pencil

15.0

YMCA

Playnasium

Branding / Brand Installations

2017 Design Silver Pencil

15.0

Amazon Japan G.K.

Amazon Fashion Week Tokyo 2017 S/S Opening Act

Branding / Brand Installations

2017 Design Silver Pencil

15.0

Amazon Japan G.K.

Amazon Fashion Week Tokyo 2017 S/S Opening Act

Immersive / Environmental / Indoor Spaces

2017 Design Silver Pencil

15.0

Donate Life

The World's Biggest Asshole

Film / Cinema / Fiction

2017 Branded Entertainment Silver Pencil

15.0

Lockheed Martin

The Field Trip to Mars

Innovation in Responsive Environments

2017 Responsive Environments Silver Pencil

15.0

Donate Life

The World's Biggest Asshole

Brand Transformation

2017 Cross-Platform Silver Pencil

15.0

Geico

Marco Polo

Television / Short Form - Single

2017 Film Silver Pencil

15.0

UR (The Swedish Educational Broadcast Company)

LET US BULLY YOU - IN VIRTUAL REALITY

Innovation in Public Relations

2017 Public Relations Silver Pencil

15.0

Cathay Pacific Airways

Marriage in the Air – Cathay Pacific and Cathay Dragon

Influencer Marketing / Multi-Channel

2017 Social Influencer Marketing Silver Pencil

15.0

Girls Who Code

Why Can't Girls Code

Craft - Writing / Writing - Single

2017 Moving Image Craft Silver Pencil

15.0

Donate Life

The World's Biggest Asshole

Digital / Social Media & Viral Marketing

2017 Direct Marketing Silver Pencil

15.0

MAHARASHTRA DYSLEXIA ASSOCIATION

THE DANCING LETTERS

Editorial / Book Layout Design

2017 Design Bronze Pencil

10.0

YMCA

Playnasium

Immersive / Environmental / Outdoor Spaces

2017 Design Bronze Pencil

10.0

GEICO

It's Not Surprising

Television / Short Form - Campaign

2017 Film Bronze Pencil

10.0

GEICO

Crushed, Bagpipes

Online Films & Video / Short Form - Single

2017 Film Bronze Pencil

10.0

GEICO

Crushed, Grocery

Online Films & Video / Short Form - Single

2017 Film Bronze Pencil

10.0

EITB - Euskal Irrati Telebista: Sin Ir Más Lejos

EITB - Embarazados

Under 100K Budget

2017 Film Bronze Pencil

10.0

YMCA

Playnasium

Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign

2017 Print & Outdoor Bronze Pencil

10.0

U.S. Army

Cryptaris

Web / User Experience

2017 UX / UI Bronze Pencil

10.0

MINISTRY OF NATIONAL EDUCATION

THE BULLETPEN

Reputation Management

2017 Public Relations Bronze Pencil

10.0

Checkers & Rally's

Buy Back the Block

Cultural Driver

2017 Cultural Driver Bronze Pencil

10.0

MAHARASHTRA DYSLEXIA ASSOCIATION

THE DANCING LETTERS

Promotional / Booklets, Brochures, & Product Catalogues

2017 Design Merit Award

5.0

Country Brand Colombia

The Flag Refill

Packaging / Specialty

2017 Design Merit Award

5.0

Lockheed Martin

The Field Trip to Mars

Digital / Interface Design

2017 Design Merit Award

5.0

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