The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Xperia Aquatech Store
Agency: FP7 / Dubai
Client: Sony Mobile Communications
Category: Experiential Advertising / Installations
Points: 15.0
Dumb Ways to Die: The Games
Agency: McCann / Melbourne
Client: Metro Trains
Category: Websites / Branded Games
Points: 15.0
Unskippable: Elevator
Agency: The Martin Agency / Richmond
Client: GEICO
Category: Interactive Advertising / Other Interactive Media - Single
Points: 15.0
HomelessFonts
Agency: The Cyranos//McCann / Barcelona
Client: Fundació Arrels
Category: Interactive Advertising / Public Service / Non-Profit
Points: 15.0
Pay Per Laugh
Agency: The Cyranos//McCann / Barcelona
Client: Teatreneu
Category: Gaming, Music & Mobile / Branded Mobile
Points: 15.0
Dumb Ways to Die: The Games
Agency: McCann / Melbourne
Client: Metro Trains
Category: Mobile Applications / Branded Games
Points: 15.0
MANGO
Agency: McCann Worldgroup India / Mumbai
Client: Perfetti Van Melle / Big Babol
Category: Collateral / Posters - Single
Points: 15.0
FRUITS
Agency: McCann Worldgroup India / Mumbai
Client: Perfetti Van Melle / Big Babol
Category: Collateral / P.O.P. & In-Store - Campaign
Points: 15.0
Ghita, The Social Shepherd
Agency: BV McCann Erickson Romania / Bucharest
Client: Vodafone Romania
Category: Social Media / Branded Social Campaign
Points: 15.0
Client:
Sony Mobile Communications
Title:
Xperia Aquatech Store
Category:
Experiential Advertising / Installations
Award:
2015 Cross-Platform Silver Pencil
Points:
15.0
Client:
Metro Trains
Title:
Dumb Ways to Die: The Games
Category:
Websites / Branded Games
Award:
2015 Interactive Silver Pencil
Points:
15.0
Client:
GEICO
Title:
Unskippable: Elevator
Category:
Interactive Advertising / Other Interactive Media - Single
Award:
2015 Interactive Silver Pencil
Points:
15.0
Client:
Fundació Arrels
Title:
HomelessFonts
Category:
Interactive Advertising / Public Service / Non-Profit
Award:
2015 Interactive Silver Pencil
Points:
15.0
Client:
Teatreneu
Title:
Pay Per Laugh
Category:
Gaming, Music & Mobile / Branded Mobile
Award:
2015 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Metro Trains
Title:
Dumb Ways to Die: The Games
Category:
Mobile Applications / Branded Games
Award:
2015 Mobile Silver Pencil
Points:
15.0
Client:
Perfetti Van Melle / Big Babol
Title:
MANGO
Category:
Collateral / Posters - Single
Award:
2015 Print & Outdoor Silver Pencil
Points:
15.0
Client:
Perfetti Van Melle / Big Babol
Title:
FRUITS
Category:
Collateral / P.O.P. & In-Store - Campaign
Award:
2015 Print & Outdoor Silver Pencil
Points:
15.0