The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Nike Lab
Agency: R/GA / New York
Client: Nike
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 25.0
PeñaBrand Web Site
Agency: Butler, Shine & Stern/PeñaBrand / Sausalito
Client: Butler, Shine & Stern/PeñaBrand
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 25.0
Fly Guy
Agency: Trevor Van Meter / Greenville
Client: www.TrevorVanMeter.com
Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Points: 25.0
Nike Presto
Agency: R/GA / New York
Client: Nike
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 25.0
Sñnar Challenge
Agency: Double You / Barcelona
Client: Sñnar
Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Points: 25.0
Electronic Field Trip
Agency: Jung von Matt / Stuttgart
Client: Scouting Foundation
Category: Non-Profit Organizations / Non-Profit - Web Sites
Points: 25.0
The Secret Tournament
Agency: Wieden+Kennedy / Amsterdam
Client: Nike
Category: Integrated Branding Campaign
Points: 25.0
Nike Goddess
Agency: R/GA / New York
Client: Nike
Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 25.0
The Third Place
Agency: Hi-ReS! / London
Client: Sony Computer Entertainment Europe
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 25.0
WWF 1, WWF 2, WWF 3
Agency: Hakuhodo i-studio / Tokyo
Client: World Wide Fund for Nature Japan
Category: Banners / Banner - Campaign
Points: 25.0
Eastpak Backpacks
Agency: Double You / Barcelona
Client: Eastpak Spain
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Points: 25.0
2003 MasterCraft Mini-CD
Agency: Periscope / Minneapolis
Client: MasterCraft Boats
Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Points: 25.0
One Moviola
Agency: Spoon Creative / Singapore
Client: Moviola
Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Points: 25.0
Joy to the World
Agency: Euro RSCG / Hong Kong
Client: Euro RSCG
Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Points: 25.0
CAMCAMTIME
Agency: One Sky / Tokyo
Client: Sony Corporation
Category: Brand Gaming / Brand Gaming - Banners
Points: 25.0
Pen
Agency: Atmosphere BBDO / New York
Client: General Electric
Category: Beyond the Banner
Points: 25.0
Scorcher
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut
Category: Banners / Banner - Single
Points: 25.0
WEGA-Experience Simulator
Agency: Hakuhodo i-studio / Tokyo
Client: Sony Marketing (Japan)
Category: Banners / Banner - Single
Points: 25.0
+HP Banner Campaign
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard
Category: Banners / Banner - Campaign
Points: 25.0
BMW Films: The Hire
Agency: Fallon / Minneapolis
Client: BMW of North America
Category: Integrated Branding Campaign
Points: 25.0
Client:
Nike
Title:
Nike Lab
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Butler, Shine & Stern/PeñaBrand
Title:
PeñaBrand Web Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
www.TrevorVanMeter.com
Title:
Fly Guy
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Presto
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Sñnar
Title:
Sñnar Challenge
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Scouting Foundation
Title:
Electronic Field Trip
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Nike
Title:
The Secret Tournament
Category:
Integrated Branding Campaign
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Nike
Title:
Nike Goddess
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Sony Computer Entertainment Europe
Title:
The Third Place
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
World Wide Fund for Nature Japan
Title:
WWF 1, WWF 2, WWF 3
Category:
Banners / Banner - Campaign
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Eastpak Spain
Title:
Eastpak Backpacks
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
MasterCraft Boats
Title:
2003 MasterCraft Mini-CD
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Moviola
Title:
One Moviola
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Euro RSCG
Title:
Joy to the World
Category:
Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Sony Corporation
Title:
CAMCAMTIME
Category:
Brand Gaming / Brand Gaming - Banners
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
General Electric
Title:
Pen
Category:
Beyond the Banner
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Absolut
Title:
Scorcher
Category:
Banners / Banner - Single
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Sony Marketing (Japan)
Title:
WEGA-Experience Simulator
Category:
Banners / Banner - Single
Award:
2003 Interactive Gold Pencil
Points:
25.0
Client:
Hewlett-Packard
Title:
+HP Banner Campaign
Category:
Banners / Banner - Campaign
Award:
2003 Interactive Gold Pencil
Points:
25.0