The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Colour of Corruption
Agency: GREY / SAO PAULO + GREY / LATAM + GREY / -
Client: Reclame Aqui
Category: Websites / Utility
Points: 25.0
NEIGHBORHOODS
Agency: GOOD / Moscow + Hype production / Moscow + Dentsu Smart / Moscow + Segmento / Moscow
Client: Sberbank of Russia
Category: Online Advertising / Banners
Points: 25.0
Google Home of The Whopper
Agency: DAVID / Miami
Client: Burger King
Category: Interactive Video
Points: 25.0
Elton John - Farewell Yellow Brick Road Global Launch
Agency: Spinifex Group / Torrance
Client: Sir Elton John
Category: Craft / Visual Effects / Animation
Points: 25.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York
Client: Downtown Records
Category: Craft / Music / Sound
Points: 25.0
Nosferatu
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Craft / Music / Sound
Points: 25.0
JFK - Unsilenced
Agency: Rothco | Accenture Interactive / Dublin
Client: The Times/News UK and Ireland
Category: Craft / Music / Sound
Points: 25.0
Google Home of The Whopper
Agency: DAVID / Miami
Client: Burger King
Category: Innovation in Interactive / Online
Points: 25.0
Audi Enter Sandbox
Agency: POL / OSLO + MediaMonks / Stockholm
Client: Audi
Category: Experiential / Virtual Reality (VR)
Points: 25.0
More Than A Game
Agency: adam&eveDDB / London + The Mill / London + Smuggler / London + Factory / London
Client: FIFA
Category: Gaming
Points: 25.0
To The Last Tree Standing
Agency: Ogilvy & Mather Polska / Warsaw
Client: Greenpeace Poland
Category: Gaming
Points: 25.0
60th GRAMMYs - Play the City
Agency: TBWA\Chiat\Day / Los Angeles + TOOL of North America / Los Angeles + Rock Paper Scissors / Los Angeles
Client: The Recording Academy
Category: Innovation in Interactive / Experiential
Points: 25.0
More Than A Game
Agency: adam&eveDDB / London + Factory / London + Smuggler / London + The Mill / London
Client: FIFA
Category: Innovation in Interactive / Gaming
Points: 25.0
Client:
Reclame Aqui
Title:
The Colour of Corruption
Category:
Websites / Utility
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Sberbank of Russia
Title:
NEIGHBORHOODS
Category:
Online Advertising / Banners
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Google Home of The Whopper
Category:
Interactive Video
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Sir Elton John
Title:
Elton John - Farewell Yellow Brick Road Global Launch
Category:
Craft / Visual Effects / Animation
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Downtown Records
Title:
Live Looper
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Getty Images
Title:
Nosferatu
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
The Times/News UK and Ireland
Title:
JFK - Unsilenced
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Google Home of The Whopper
Category:
Innovation in Interactive / Online
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Audi
Title:
Audi Enter Sandbox
Category:
Experiential / Virtual Reality (VR)
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
FIFA
Title:
More Than A Game
Category:
Gaming
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Greenpeace Poland
Title:
To The Last Tree Standing
Category:
Gaming
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
The Recording Academy
Title:
60th GRAMMYs - Play the City
Category:
Innovation in Interactive / Experiential
Award:
2018 Interactive Gold Pencil
Points:
25.0