The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Kerhonkson
Agency: Think Tank 3 / New York
Client: Barra + Trumbore
Category: Environmental Design / Environmental Design: Signage
Points: 15.0
Free, Trap, Turtle
Agency: AgênciaClick / São Paulo
Client: WWF Brasil
Category: Banners / Banner - Campaign
Points: 15.0
Arena Homme Plus
Agency: Lloyd (+ co) / New York
Client: Emap Elan East
Category: Publication Design / Trade Magazine Full Issue
Points: 15.0
Ingegerd Råman
Agency: Happy Forsman & Bodenfors / Göteborg
Client: Röhsska Design Museum
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Points: 15.0
Stick
Agency: M&C Saatchi / Sydney
Client: Sydney Dog's Home
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Points: 15.0
Brochure
Agency: Saatchi & Saatchi / Singapore
Client: Republic of Singapore Navy
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 15.0
Carrot
Agency: FCB / Singapore
Client: KHL Marketing
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 15.0
To Be Chosen Campaign
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 15.0
Designed by an architect! The island of sun and wind! Genuine gingerbread work! Genuine functional style! Romantic 18th century property!
Agency: Happy Forsman & Bodenfors / Göteborg
Client: Swedish Museum of Architecture
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 15.0
Excalibur Logo
Agency: Turner Duckworth / London
Client: Boa Housewares
Category: Brand and Corporate Identity Design / Logo/Trademark
Points: 15.0
Logo
Agency: Arnell Group / New York
Client: Gateway
Category: Brand and Corporate Identity Design / Logo/Trademark
Points: 15.0
Soul Mates, Sea Breeze, Scorcher
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut
Category: Banners / Banner - Campaign
Points: 15.0
The Udder Bag
Agency: Scholz & Friends / Berlin
Client: Kurt Hoppenstedt
Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Points: 15.0
The Wig Promotion
Agency: Scholz & Friends / Berlin
Client: Tenderloin
Category: Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Points: 15.0
The 2-in-1 brochure
Agency: Scholz & Friends / Berlin
Client: DaimlerChrysler AG, DCVD
Category: Direct Mail / Direct Mail: Single
Points: 15.0
Dusty Bookshelf, Packing Materials, Splayed Book
Agency: Bozell / New York
Client: Art Directors Club
Category: Direct Mail / Direct Mail: Campaign
Points: 15.0
Corporate Identity
Agency: neighbor / Singapore
Client: neighbor
Category: Brand and Corporate Identity / Corporate Identity
Points: 15.0
Polar Music Prize 2002
Agency: Happy Forsman & Bodenfors / Göteborg
Client: Polar Music Prize
Category: Package Design / Commercial Product Packaging
Points: 15.0
Desire
Agency: Lobo / São Paulo
Client: Diesel
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 15.0
Peter Pan
Agency: Zapping / Madrid
Client: Buenavista Disney
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 15.0
D&AD Annual
Agency: Mother / London
Client: D&AD
Category: Publication Design / Book Jacket Design
Points: 15.0
Aneel Annual Report
Agency: Young & Rubicam Brazil / São Paulo
Client: Aneel
Category: Brand and Corporate Identity Design / Annual Report
Points: 15.0
Nike Basketball
Agency: R/GA / New York
Client: Nike
Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 15.0
Jung von Matt Web Site
Agency: Jung von Matt / Stuttgart
Client: Jung von Matt
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 15.0
Shawn's Folk Art
Agency: Touchwood Design / Etobicoke
Client: Shawn's Folk Art
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 15.0
Pak Sok, Madam Loh, Abdul Malik
Agency: Fallon / Singapore
Client: Fallon Singapore
Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Points: 15.0
Nike Engineered for Women
Agency: HYRO Communications / Sydney
Client: Nike Australia
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 15.0
Terminator 3: Rise of the Machines Web Site
Agency: Genex / Los Angeles
Client: C2 Pictures
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 15.0
Big in 2002 Game
Agency: Pop & Company / New York
Client: VH1
Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Points: 15.0
The Show CD
Agency:
Client: Advertising Federation of Minnesota
Category: Promotional Advertising / Promotional Advertising - CD-ROM
Points: 15.0
Museo de las Aves de Mexico
Agency: W.Interactive.Media / Saltillo
Client: Instituto Coahuilense de Ecologia
Category: Non-Profit Organizations / Non-Profit - Web Sites
Points: 15.0
Casanova
Agency: TBWA\Chiat\Day/Tequila / New York
Client: Absolut
Category: Integrated Branding Campaign
Points: 15.0
HP Campaign
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard
Category: Integrated Branding Campaign
Points: 15.0
Broken Thumb
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Sony PlayStation
Category: Trade / Trade Color Full Page or Spread: Single
Points: 15.0
Nike Running
Agency: R/GA / New York
Client: Nike
Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 15.0
Altoids.com
Agency: WDDG / New York
Client: Kraft Foods
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 15.0
Pocket PC 2002
Agency: Fallon / Minneapolis
Client: Microsoft
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Points: 15.0
The Secret Tournament
Agency: Wieden+Kennedy / Amsterdam
Client: Nike
Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Points: 15.0
No!
Agency: Chopping Block, The / New York
Client: They Might Be Giants
Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Points: 15.0
Heimophotography.com
Agency: Butler, Shine & Stern/PeñaBrand / Sausalito
Client: Heimo Photography
Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Points: 15.0
Cut Me
Agency: De Pasquale / Brisbane
Client: Sashimi
Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Points: 15.0
Eagle F1 Web Site
Agency: Goodby Silverstein & Partners / San Francisco
Client: Goodyear
Category: Brand Gaming / Brand Gaming - Banners
Points: 15.0
Army Online Advertising
Agency: iLeo / Chicago
Client: Army
Category: Beyond the Banner
Points: 15.0
Coffee
Agency: AlmapBBDO / São Paulo
Client: Pilao Coffee
Category: Banners / Banner - Single
Points: 15.0
Devil's Island
Agency: Lowe / London
Client: Interbrew UK
Category: Consumer Television / Consumer Television Over :30 Single
Points: 15.0
Beach
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America
Category: Consumer Magazine / Magazine Color Full Page or Spread: Single
Points: 15.0
Forest, Upside Down, Sky
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 15.0
Rain, Cop, Daredevil
Agency: Ogilvy & Mather / Mexico City
Client: Hot Wheels
Category: Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Points: 15.0
Abridged Book of Motoring
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Points: 15.0
Suddenly Singles, Seeing Doubles, Bandit, Timmy
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Points: 15.0
Client:
Barra + Trumbore
Title:
Kerhonkson
Category:
Environmental Design / Environmental Design: Signage
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
WWF Brasil
Title:
Free, Trap, Turtle
Category:
Banners / Banner - Campaign
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Emap Elan East
Title:
Arena Homme Plus
Category:
Publication Design / Trade Magazine Full Issue
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Röhsska Design Museum
Title:
Ingegerd Råman
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Posters: Single
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Sydney Dog's Home
Title:
Stick
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political: Direct Mail
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Republic of Singapore Navy
Title:
Brochure
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
KHL Marketing
Title:
Carrot
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Merrydown
Title:
To Be Chosen Campaign
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Swedish Museum of Architecture
Title:
Designed by an architect! The island of sun and wind! Genuine gingerbread work! Genuine functional style! Romantic 18th century property!
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Boa Housewares
Title:
Excalibur Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Gateway
Title:
Logo
Category:
Brand and Corporate Identity Design / Logo/Trademark
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Absolut
Title:
Soul Mates, Sea Breeze, Scorcher
Category:
Banners / Banner - Campaign
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Kurt Hoppenstedt
Title:
The Udder Bag
Category:
Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Tenderloin
Title:
The Wig Promotion
Category:
Environmental Design / Environmental Design: Retail, Office, Restaurant, Outdoor
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
DaimlerChrysler AG, DCVD
Title:
The 2-in-1 brochure
Category:
Direct Mail / Direct Mail: Single
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Art Directors Club
Title:
Dusty Bookshelf, Packing Materials, Splayed Book
Category:
Direct Mail / Direct Mail: Campaign
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
neighbor
Title:
Corporate Identity
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Polar Music Prize
Title:
Polar Music Prize 2002
Category:
Package Design / Commercial Product Packaging
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Diesel
Title:
Desire
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Buenavista Disney
Title:
Peter Pan
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
D&AD
Title:
D&AD Annual
Category:
Publication Design / Book Jacket Design
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Aneel
Title:
Aneel Annual Report
Category:
Brand and Corporate Identity Design / Annual Report
Award:
2003 Design Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Basketball
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Jung von Matt
Title:
Jung von Matt Web Site
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Shawn's Folk Art
Title:
Shawn's Folk Art
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Fallon Singapore
Title:
Pak Sok, Madam Loh, Abdul Malik
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Nike Australia
Title:
Nike Engineered for Women
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
C2 Pictures
Title:
Terminator 3: Rise of the Machines Web Site
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
VH1
Title:
Big in 2002 Game
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Advertising Federation of Minnesota
Title:
The Show CD
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Instituto Coahuilense de Ecologia
Title:
Museo de las Aves de Mexico
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Absolut
Title:
Casanova
Category:
Integrated Branding Campaign
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Hewlett-Packard
Title:
HP Campaign
Category:
Integrated Branding Campaign
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Sony PlayStation
Title:
Broken Thumb
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Running
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Kraft Foods
Title:
Altoids.com
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Microsoft
Title:
Pocket PC 2002
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Other Digital Advertising
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
The Secret Tournament
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
They Might Be Giants
Title:
No!
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Heimo Photography
Title:
Heimophotography.com
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Sashimi
Title:
Cut Me
Category:
Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Goodyear
Title:
Eagle F1 Web Site
Category:
Brand Gaming / Brand Gaming - Banners
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Army
Title:
Army Online Advertising
Category:
Beyond the Banner
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Pilao Coffee
Title:
Coffee
Category:
Banners / Banner - Single
Award:
2003 Interactive Silver Pencil
Points:
15.0
Client:
Interbrew UK
Title:
Devil's Island
Category:
Consumer Television / Consumer Television Over :30 Single
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Volkswagen of America
Title:
Beach
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Single
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Nike
Title:
Forest, Upside Down, Sky
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Hot Wheels
Title:
Rain, Cop, Daredevil
Category:
Consumer Magazine / Magazine Color Full Page or Spread: Campaign
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
MINI
Title:
Abridged Book of Motoring
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Award:
2003 Advertising Silver Pencil
Points:
15.0
Client:
Nike
Title:
Suddenly Singles, Seeing Doubles, Bandit, Timmy
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Campaign
Award:
2003 Advertising Silver Pencil
Points:
15.0
