The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Book of Splashes and Book of Frames
Agency: Happy Forsman & Bodenfors / Gotenburg
Client: Arctic Paper
Category: Direct Mail / Direct Mail: Single
Points: 15.0
Half Foot
Agency: AlmapBBDO / São Paulo
Client: Mizuno
Category: Banners / Banner - Single
Points: 15.0
Scroll, Kite, Sky Day, Wheel, Sky Night
Agency: AgênciaClick / São Paulo
Client: Fiat Stilo - Brasil
Category: Banners / Banner - Campaign
Points: 15.0
FTD+hp Bouquet Banner, Bang amp; Olufsen+hp Voice Visualizer Banner, Bang amp; Olufsen+hp Light Banner
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard
Category: Banners / Banner - Campaign
Points: 15.0
Taxi 3
Agency: Getty Images / London
Client: Getty Images Creative Studio
Category: Publication Design / Trade Magazine Full Issue
Points: 15.0
Taxi 4
Agency: Getty Images / London
Client: Getty Images Creative Studio
Category: Publication Design / Trade Magazine Full Issue
Points: 15.0
No Running/No Diving
Agency: Craig Cutler / New york
Client: Craig Cutler
Category: Collateral Design / Self-Promotion - Single Only
Points: 15.0
Keep Your Distance
Agency: The Dukes of Urbino.Com / Global
Client: Department of Transport
Category: Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Points: 15.0
Gary Taxali
Agency: Campbell Doyle Dye / London
Client: Merrydown
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Single
Points: 15.0
Harvey Birdman, Attorney at Law, Space Ghost Coast to Coast, The Brak Show, Sealab 2021, Aqua Teen Hunger Force
Agency: Cartoon Network Trade Creative Services / Atlanta
Client: Cartoon Network, Trade Creative Services
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 15.0
January, February, March, April, May
Agency: Ogilvy & Mather / Mumbai
Client: Mid-Day
Category: Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Points: 15.0
IPod Zine
Agency: Arnold Worldwide / Boston
Client: Volkswagen
Category: Collateral Design / Point-of-Purchase and In-Store: Single
Points: 15.0
GiftFinder Microsite
Agency: Goodby Silverstein & Partners / San Francisco
Client: Discover Card
Category: Beyond the Banner
Points: 15.0
March/April 2003, May/June 2003, July/August 2003, September/October 2003
Agency: Sandstrom Design / Portland
Client: Mark Hooper
Category: Direct Mail / Direct Mail: Campaign
Points: 15.0
El Centro
Agency: bl?k design / Mexico DF
Client: El centro
Category: Brand and Corporate Identity / Corporate Identity
Points: 15.0
My first goal
Agency: Nordpol / Hamburg
Client: goool sportswear GmbH
Category: Publication Design / Consumer Magazine Full Issue
Points: 15.0
Der Mausetod (The Death of the Mouse)
Agency: Ogilvy & Mather Frankfurt / Frankfurt
Client: Ogilvy & Mather Frankfurt
Category: Package Design / Commercial Product Packaging
Points: 15.0
Carlton Packs - Limited Editions - Art Nouveau
Agency: DPZ / São Paulo
Client: Souza Cruz
Category: Package Design / Commercial Product Packaging
Points: 15.0
mtvU: Hairy Tattoo
Agency: MTV Networks / New York
Client: mtvU
Category: Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Points: 15.0
Openings, Countdown, Countdown
Agency: la comunidad / Miami Beach
Client: MTV
Category: Broadcast Design / Broadcast Design: Network Identity
Points: 15.0
THE JUNGLE BOOK 2/ PRESS BOOK
Agency: grupo zapping comunicacion / madrid
Client: DISNEY/BUENAVISTA
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 15.0
ruimte (space)
Agency: samenwerkende ontwerpers / 1016 BN Amsterdam
Client: drukkerij Ando
Category: Brand and Corporate Identity / Booklet/Brochure
Points: 15.0
Survival Kit
Agency: BBDO / New York
Client: Guinness
Category: Trade / Trade Color Full Page or Spread: Single
Points: 15.0
Linotype Fontcomparer
Agency: Scholz & Volkmer / Wiesbaden
Client: Linotype Library
Category: E-Commerce / E-Commerce - Other Digital Advertising
Points: 15.0
Self Promo Website
Agency: EyeballNYC / New York
Client: EyeballNYC
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 15.0
Gorgeous Website
Agency: UNIT 9 / London
Client: Gorgeous Enterprises
Category: Self-Promotion / Self-Promotion - Web Sites
Points: 15.0
Scholz & Volkmer Timesaver
Agency: Scholz & Volkmer / Wiesbaden
Client: Scholz & Volkmer
Category: Self-Promotion / Self-Promotion - Other Digital Advertising
Points: 15.0
Sabrina Setlur/SABS
Agency: Neue Digitale / Frankfurt am Main
Client: 3p Pelham Power Production
Category: Promotional Advertising / Promotional Advertising - Web Sites
Points: 15.0
RX Pocket Hard Drive
Agency: TeamOne Advertising / El Segundo
Client: Lexus
Category: Promotional Advertising / Promotional Advertising - Other Digital Advertising
Points: 15.0
Lord of the Rings: Return of the King Interactive CD ROM
Agency: Blitz Digital Studios / North Hollywood
Client: New Line Cinema/Sponsored by Dell
Category: Promotional Advertising / Promotional Advertising - CD-ROM
Points: 15.0
Cayenne Dealer Toolkit
Agency: Carmichael Lynch / Minneapolis
Client: Porsche Cars North America
Category: Promotional Advertising / Promotional Advertising - CD-ROM
Points: 15.0
Official FFM Site
Agency: Grupo W / Saltillo
Client: Flash for Mexico
Category: Non-Profit Organizations / Non-Profit - Web Sites
Points: 15.0
The Mystery of Dalarö
Agency: Fuel Europe / 1071 DB Amsterdam
Client: Volvo Cars of Europe
Category: Integrated Branding Campaign
Points: 15.0
Nike iD
Agency: Framfab / Copenhagen
Client: Nike Europe
Category: E-Commerce / E-Commerce B2C - Web Sites
Points: 15.0
Nike Goddess
Agency: R/GA / New York
Client: Nike
Category: E-Commerce / E-Commerce B2B - Web Sites
Points: 15.0
boots, halloween, parade
Agency: FALLON SINGAPORE PTE LTD / SINGAPORE
Client: TIME Magazine
Category: Trade / Trade Color Full Page or Spread: Campaign
Points: 15.0
The Inside Story
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Cars Sweden/Volvo S40
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 15.0
Nike Lab
Agency: R/GA / New York
Client: Nike
Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Points: 15.0
The Chrysler Crossfire Experience CD-ROM
Agency: Firstborn Multimedia / New York
Client: BBDO/The Arnell Group
Category: Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Points: 15.0
Website ACHT FRANKFURT
Agency: Scholz & Volkmer / Wiesbaden
Client: ACHT FRANKFURT Digital Solutions
Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Points: 15.0
Class of Tomorrow CD-ROM
Agency: J. Walter Thompson / Atlanta
Client: United States Marine Corps
Category: Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Points: 15.0
USP Challenge
Agency: Pop & Co. / New York
Client: PUMA
Category: Brand Gaming / Brand Gaming - Websites
Points: 15.0
Nikeplay.com - The Game
Agency: DoubleYou / Barcelona
Client: American Nike
Category: Brand Gaming / Brand Gaming - Websites
Points: 15.0
Teen Titans: Battle Blitz
Agency: Pop & Co. / New York
Client: Cartoon Network
Category: Brand Gaming / Brand Gaming - Websites
Points: 15.0
http://www.where-does-the-carbon-fiber-begin-and-the-aluminum-end.com, http://www.where-vibrations-go-to-die.com, http://www.nine-honking-inches-of-travel.com, http://www.30-years-of-ups-and-downs.com, http://www.it-knows.com
Agency: Goodby Silverstein & Partners / San Francisco
Client: Specialized
Category: Beyond the Banner / Beyond the Banner - Campaign
Points: 15.0
Keep the Ball Alive
Agency: AKQA / San Francisco
Client: Nike
Category: Beyond the Banner
Points: 15.0
Drama, Remind Me, Chinese Office
Agency: BBDO / New York
Client: Fed Ex
Category: Consumer Television / Consumer Television :30/:25 Campaign
Points: 15.0
Manual of Motoring
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Points: 15.0
Missile Car "
Agency: J. Walter Thompson Sdn Bhd / Kuala Lumpur
Client: Channel 9. Ch-9 Media Sdn Bhd ( TV Station )
Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 15.0
PYLONS
Agency: Taxi Advertising & Design / Toronto
Client: MINI CANADA
Category: Exceptional Innovation in Marketing / Innovative Marketing: Single
Points: 15.0
Client:
Arctic Paper
Title:
Book of Splashes and Book of Frames
Category:
Direct Mail / Direct Mail: Single
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Mizuno
Title:
Half Foot
Category:
Banners / Banner - Single
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Fiat Stilo - Brasil
Title:
Scroll, Kite, Sky Day, Wheel, Sky Night
Category:
Banners / Banner - Campaign
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Hewlett-Packard
Title:
FTD+hp Bouquet Banner, Bang amp; Olufsen+hp Voice Visualizer Banner, Bang amp; Olufsen+hp Light Banner
Category:
Banners / Banner - Campaign
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Getty Images Creative Studio
Title:
Taxi 3
Category:
Publication Design / Trade Magazine Full Issue
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Getty Images Creative Studio
Title:
Taxi 4
Category:
Publication Design / Trade Magazine Full Issue
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Craig Cutler
Title:
No Running/No Diving
Category:
Collateral Design / Self-Promotion - Single Only
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Department of Transport
Title:
Keep Your Distance
Category:
Public Service / Non-Profit / Educational-Print / Public Service/Political Booklet/Brochure & Other Collateral
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Merrydown
Title:
Gary Taxali
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Single
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Cartoon Network, Trade Creative Services
Title:
Harvey Birdman, Attorney at Law, Space Ghost Coast to Coast, The Brak Show, Sealab 2021, Aqua Teen Hunger Force
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Mid-Day
Title:
January, February, March, April, May
Category:
Collateral Design / Promotional and Point-of-Purchase Posters: Campaign
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Volkswagen
Title:
IPod Zine
Category:
Collateral Design / Point-of-Purchase and In-Store: Single
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Discover Card
Title:
GiftFinder Microsite
Category:
Beyond the Banner
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Mark Hooper
Title:
March/April 2003, May/June 2003, July/August 2003, September/October 2003
Category:
Direct Mail / Direct Mail: Campaign
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
El centro
Title:
El Centro
Category:
Brand and Corporate Identity / Corporate Identity
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
goool sportswear GmbH
Title:
My first goal
Category:
Publication Design / Consumer Magazine Full Issue
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Ogilvy & Mather Frankfurt
Title:
Der Mausetod (The Death of the Mouse)
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Souza Cruz
Title:
Carlton Packs - Limited Editions - Art Nouveau
Category:
Package Design / Commercial Product Packaging
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
mtvU
Title:
mtvU: Hairy Tattoo
Category:
Broadcast Design / Broadcast Design: Typography, Credits, Etc.
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
MTV
Title:
Openings, Countdown, Countdown
Category:
Broadcast Design / Broadcast Design: Network Identity
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
DISNEY/BUENAVISTA
Title:
THE JUNGLE BOOK 2/ PRESS BOOK
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
drukkerij Ando
Title:
ruimte (space)
Category:
Brand and Corporate Identity / Booklet/Brochure
Award:
2004 Design Silver Pencil
Points:
15.0
Client:
Guinness
Title:
Survival Kit
Category:
Trade / Trade Color Full Page or Spread: Single
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
Linotype Library
Title:
Linotype Fontcomparer
Category:
E-Commerce / E-Commerce - Other Digital Advertising
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
EyeballNYC
Title:
Self Promo Website
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Gorgeous Enterprises
Title:
Gorgeous Website
Category:
Self-Promotion / Self-Promotion - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Scholz & Volkmer
Title:
Scholz & Volkmer Timesaver
Category:
Self-Promotion / Self-Promotion - Other Digital Advertising
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
3p Pelham Power Production
Title:
Sabrina Setlur/SABS
Category:
Promotional Advertising / Promotional Advertising - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Lexus
Title:
RX Pocket Hard Drive
Category:
Promotional Advertising / Promotional Advertising - Other Digital Advertising
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
New Line Cinema/Sponsored by Dell
Title:
Lord of the Rings: Return of the King Interactive CD ROM
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Porsche Cars North America
Title:
Cayenne Dealer Toolkit
Category:
Promotional Advertising / Promotional Advertising - CD-ROM
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Flash for Mexico
Title:
Official FFM Site
Category:
Non-Profit Organizations / Non-Profit - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Volvo Cars of Europe
Title:
The Mystery of Dalarö
Category:
Integrated Branding Campaign
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Nike Europe
Title:
Nike iD
Category:
E-Commerce / E-Commerce B2C - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Goddess
Category:
E-Commerce / E-Commerce B2B - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
TIME Magazine
Title:
boots, halloween, parade
Category:
Trade / Trade Color Full Page or Spread: Campaign
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
Volvo Cars Sweden/Volvo S40
Title:
The Inside Story
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
Nike Lab
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
BBDO/The Arnell Group
Title:
The Chrysler Crossfire Experience CD-ROM
Category:
Corporate Image-Business to Consumer / Corporate Image B2C - CD-ROM's
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
ACHT FRANKFURT Digital Solutions
Title:
Website ACHT FRANKFURT
Category:
Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
United States Marine Corps
Title:
Class of Tomorrow CD-ROM
Category:
Corporate Image-Business to Business / Corporate Image B2B - CD-ROMs
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
PUMA
Title:
USP Challenge
Category:
Brand Gaming / Brand Gaming - Websites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
American Nike
Title:
Nikeplay.com - The Game
Category:
Brand Gaming / Brand Gaming - Websites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Cartoon Network
Title:
Teen Titans: Battle Blitz
Category:
Brand Gaming / Brand Gaming - Websites
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Specialized
Title:
http://www.where-does-the-carbon-fiber-begin-and-the-aluminum-end.com, http://www.where-vibrations-go-to-die.com, http://www.nine-honking-inches-of-travel.com, http://www.30-years-of-ups-and-downs.com, http://www.it-knows.com
Category:
Beyond the Banner / Beyond the Banner - Campaign
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Nike
Title:
Keep the Ball Alive
Category:
Beyond the Banner
Award:
2004 Interactive Silver Pencil
Points:
15.0
Client:
Fed Ex
Title:
Drama, Remind Me, Chinese Office
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
MINI
Title:
Manual of Motoring
Category:
Consumer Magazine / Magazine B/W or Color Less Than a Page: Single
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
Channel 9. Ch-9 Media Sdn Bhd ( TV Station )
Title:
Missile Car "
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2004 Advertising Silver Pencil
Points:
15.0
Client:
MINI CANADA
Title:
PYLONS
Category:
Exceptional Innovation in Marketing / Innovative Marketing: Single
Award:
2004 Advertising Silver Pencil
Points:
15.0
