The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Eiffel Tower All Yours
Agency: Saatchi & Saatchi France / Paris + Saatchi & Saatchi UK / London
Client: HomeAway
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 15.0
GIGA Selfie
Agency: TBWA\HAKUHODO Inc. / Tokyo
Client: Tourism Australia
Category: Craft / Use of Digital Technology - Single or Campaign
Points: 15.0
Eiffel Tower All Yours
Agency: Saatchi & Saatchi France / Paris + Saatchi & Saatchi UK / London
Client: HomeAway
Category: Innovation in Print & Outdoor / Ambient Media
Points: 15.0
Loving the night
Agency: TBWA\THAILAND / Bangkok
Client: McDonald's
Category: Craft / Photography - Single or Campaign
Points: 15.0
Finding Her
Agency: DDB / Dubai
Client: UN Women
Category: Craft / Illustration - Single or Campaign
Points: 15.0
The World Needs more billionaires
Agency: Y&R / Prague + Studio Carioca / Bucharest
Client: Forbes
Category: Craft / Art Direction - Single or Campaign
Points: 15.0
Doors Of Thrones
Agency: Publicis / London
Client: Tourism Ireland
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Campaign
Points: 15.0
The Next Rembrandt
Agency: J. Walter Thompson / Amsterdam
Client: ING Nederland
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 15.0
The Baby Stroller Test-Ride by Contours
Agency: FCB / Chicago
Client: Kolcraft
Category: Ambient Media (Indoor & Outdoor) / Installations & Immersive - Single
Points: 15.0
Elizabeth Williams
Agency: Leo Burnett / Chicago
Client: Donate Life America
Category: Publishing / Newspaper - Single
Points: 15.0
Thanks, 2016. It's been weird.
Agency: Spotify / New York
Client: Spotify
Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Points: 15.0
Behind the leather
Agency: Ogilvy Group Thailand / Bangkok
Client: People for the Ethical Treatment of Animals
Category: Ambient Media (Indoor & Outdoor) / P.O.P. & In-Store - Single
Points: 15.0
THE LIVE FISH PACK
Agency: YOUNG & RUBICAM POLAND / WARSAW
Client: MILA
Category: Promotional / Collateral / Promotional Items - Single or Campaign
Points: 15.0
HEAT TECH WINDOW
Agency: Cheil Worldwide / Seoul + Junpasang Production / Seoul + Bounce Creative / Seoul
Client: UNIQLO
Category: Promotional / Collateral / Promotional Items - Single or Campaign
Points: 15.0
Documents
Agency: DDB / New York
Client: Gun by Gun
Category: Promotional / Collateral / Posters - Campaign
Points: 15.0
Thanks, 2016. It's been weird.
Agency: Spotify / New York
Client: Spotify
Category: Promotional / Collateral / Posters - Campaign
Points: 15.0
The World Needs more billionaires
Agency: Y&R / Prague + Studio Carioca / Bucharest
Client: Forbes
Category: Publishing / Magazine - Campaign
Points: 15.0
Frederick Jones
Agency: Leo Burnett / Chicago
Client: Donate Life America
Category: Publishing / Newspaper - Single
Points: 15.0
Nike Unlimited Stadium
Agency: BBH / Singapore + Party / NY + Birdman / Tokyo + Jack Morton / Singapore
Client: Nike
Category: Innovation in Print & Outdoor / Ambient Media
Points: 15.0