The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Adios Amigo
Agency: Havas / New York + Sound Lounge / New York
Client: Heineken / Dos Equis
Category: Broadcast / Any Length - Single
Points: 15.0
Countdown.
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG
Category: Broadcast / Any Length - Campaign
Points: 15.0
Escobar Frequency
Agency: AKQA / São Paulo
Client: Netflix
Category: Online / Brand or Product Integration into Storyline
Points: 15.0
BMW Original Parts 'CEO'
Agency: OpenCo - The Open Collaboration / Johannesburg + Howard Audio / Johannesburg
Client: BMW South Africa
Category: Craft / Writing - Single
Points: 15.0
Love At First Wash - Date Night
Agency: DDB / Dubai
Client: Henkel
Category: Craft / Sound Design - Single
Points: 15.0
Love At First Wash - Sunday Stroll
Agency: DDB / Dubai
Client: Henkel
Category: Craft / Sound Design - Single
Points: 15.0
A Kauri Cries
Agency: Ogilvy & Mather New Zealand / Auckland + Thick as Thieves / Auckland + Liquid Studios / Auckland
Client: Auckland City Council
Category: Innovation in Radio
Points: 15.0