The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
BLINK TEST
Agency: J. Walter Thompson / INDIA + J. Walter Thompson / AMSTERDAM
Client: Jimmy Nelson Foundation
Category: Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Points: 15.0
Boys Don't Cry
Agency: Bensimon Byrne / Toronto + Narrative / Toronto
Client: White Ribbon
Category: Craft - Writing / Single
Points: 15.0
HPE I.T. Monster
Agency: The Mill / New York + Publicis / New York + Hewlett Packard Enterprise / San Jose
Client: Hewlett Packard Enterprise
Category: Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Points: 15.0
We Rise
Agency: BBDO / Toronto
Client: Right To Play
Category: Craft - Writing / Campaign
Points: 15.0
Hope
Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve
Client: International Committee of the Red Cross
Category: Craft - Editing / Single
Points: 15.0
Viva La Vulva
Agency: AMV BBDO / London
Client: Essity
Category: Craft - Use of Music / Licensed / Adapted Music
Points: 15.0
The Most Vicious Cycle
Agency: McCann / New York
Client: March for Our Lives
Category: Craft - Use of Music / Original Music
Points: 15.0
The Seven Worlds
Agency: DDB / Paris + RSA Films / London + 75 / Paris + MPC / London
Client: Hennessy
Category: Craft - Cinematography / Single
Points: 15.0
BLINK TEST
Agency: J. Walter Thompson / INDIA + J. Walter Thompson / AMSTERDAM
Client: Jimmy Nelson Foundation
Category: Craft - Use of Music / Original Music
Points: 15.0
Chocolate World
Agency: Vetor Zero / Lobo / São Paulo + Wieden+Kennedy / São Paulo + Evil Twin / São Paulo
Client: Lacta
Category: Craft - Animation / Campaign
Points: 15.0
Deadpool 2 opening titles
Agency: Method Studios / New York + 20th Century Fox / Los Angeles
Client: 20th Century Fox
Category: Craft - Title Sequences / Title Sequences
Points: 15.0
Phones Are Good
Agency: 750mph / London
Client: Three
Category: Craft - Sound Design / Single
Points: 15.0
The Seven Worlds
Agency: DDB / Paris + RSA Films / London + 75 / Paris + MPC / London
Client: Hennessy
Category: Craft - Sound Design / Single
Points: 15.0
Share Your Gifts
Agency: TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + BUCK / Los Angeles
Client: Apple
Category: Craft - Animation / Single
Points: 15.0
The Boy & The Piano
Agency: Academy Films / London + adam&eveDDB / London + MPC / London
Client: John Lewis & Partners
Category: Craft - Direction / Single
Points: 15.0
The Baptism
Agency: DDB / Paris + Henry / Paris + SCHMOOZE / BALLAD / Paris + MIKROS MPC / Paris
Client: Ubisoft
Category: Craft - Cinematography / Single
Points: 15.0
Welcome Home
Agency: Final Cut / Los Angeles + TBWA\Media Arts Lab / Los Angeles + OMD Worldwide / Los Angeles + MJZ / Los Angeles
Client: Apple
Category: Craft - Editing / Single
Points: 15.0
The Truth Is Worth It: Fearlessness
Agency: Droga5 / New York + Furlined / Los Angeles
Client: The New York Times
Category: Craft - Writing / Single
Points: 15.0
The Baptism
Agency: DDB / Paris + Henry / Paris + SCHMOOZE / BALLAD / Paris + MIKROS MPC / Paris
Client: Ubisoft
Category: Craft - Direction / Single
Points: 15.0
Client:
Jimmy Nelson Foundation
Title:
BLINK TEST
Category:
Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
White Ribbon
Title:
Boys Don't Cry
Category:
Craft - Writing / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Hewlett Packard Enterprise
Title:
HPE I.T. Monster
Category:
Craft - Innovation in Moving Image Craft / Innovation in Moving Image Craft
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Right To Play
Title:
We Rise
Category:
Craft - Writing / Campaign
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Editing / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Essity
Title:
Viva La Vulva
Category:
Craft - Use of Music / Licensed / Adapted Music
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
March for Our Lives
Title:
The Most Vicious Cycle
Category:
Craft - Use of Music / Original Music
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Hennessy
Title:
The Seven Worlds
Category:
Craft - Cinematography / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Jimmy Nelson Foundation
Title:
BLINK TEST
Category:
Craft - Use of Music / Original Music
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Lacta
Title:
Chocolate World
Category:
Craft - Animation / Campaign
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
20th Century Fox
Title:
Deadpool 2 opening titles
Category:
Craft - Title Sequences / Title Sequences
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Three
Title:
Phones Are Good
Category:
Craft - Sound Design / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Hennessy
Title:
The Seven Worlds
Category:
Craft - Sound Design / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Apple
Title:
Share Your Gifts
Category:
Craft - Animation / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
John Lewis & Partners
Title:
The Boy & The Piano
Category:
Craft - Direction / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Ubisoft
Title:
The Baptism
Category:
Craft - Cinematography / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
Apple
Title:
Welcome Home
Category:
Craft - Editing / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0
Client:
The New York Times
Title:
The Truth Is Worth It: Fearlessness
Category:
Craft - Writing / Single
Award:
2019 Moving Image Craft Silver Pencil
Points:
15.0