The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Interactive & Online
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Intellectual Property
- Interactive & Online
- Mobile
- Moving Image Craft
- Print & Outdoor
- Public Relations
- Radio & Audio
- Social Influencer Marketing
- Social Media
Award
-
Award
All
- All
- Gold Pencil
- Bronze Pencil
- Merit
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Black Friday Whopper Shopper
Agency: Grabarz & Partner / Hamburg + Burger King Corporation / Miami + Burger King Deutschland GmbH / Hannover
Client: Burger King Corporation
Category: Websites / E-Commerce
Points: 15.0
The Endless Ad
Agency: Wieden+Kennedy / São Paulo
Client: Old Spice
Category: Online Video / Online-only Video - Single
Points: 15.0
Whopper Neutrality
Agency: DAVID The Agency / Miami + Burger King / Miami
Client: Burger King
Category: Online Video / Online-only Video - Single
Points: 15.0
Draw to Art
Agency: Google Creative Lab / London
Client: Google Arts and Culture
Category: Digital Experiential & Immersive / Interactive Installations
Points: 15.0
Game of Thrones White Walkers are Organizing
Agency: Arts & Letters Creative Co. / Richmond
Client: Google Chromebook
Category: Craft / Writing
Points: 15.0
Story Sign
Agency: FCB Inferno / London
Client: Huawei
Category: Innovation in Interactive
Points: 15.0