The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Experiential & Immersive
- All
- Brand-Side / In-House
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Design
- Direct Marketing
- Experiential & Immersive
- Film
- Gaming
- Health & Wellness
- Integrated
- Interactive & Mobile Craft
- Interactive, Online & Mobile
- IP & Products
- Moving Image Craft
- Music & Sound Craft
- Out of Home
- Pharma
- Public Relations
- Radio & Audio
- Social Media
Award
-
Award
Gold Pencil
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc.
Category: Events / Stunts / Competitions / In-Person
Points: 45.0
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc.
Category: Brand Installations
Points: 45.0
Creativity is Essential
Agency: AMV BBDO / London + OMD / London + Ogilvy PR / London + Niemand Studio / London
Client: Bacardi Bombay Sapphire
Category: Craft / Art Direction
Points: 45.0
Degree Inclusive
Agency: Wunderman Thompson Argentina
Client: Unilever
Category: Physical Products
Points: 45.0
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code
Client: Girls Who Code
Category: Craft / Use of Technology
Points: 45.0
Hidden Spots
Agency: GUT / São Paulo + HEFTY / São Paulo + I Hate Flash + Mol / São Paulo
Client: Kraft Heinz + Activision Blizzard
Category: Brand Partnerships
Points: 45.0
Plastic fishing tournament
Agency: We Believers / New York + Primo Content / Mexico + Relevant + StereoMonkey Studio
Client: AB InBev / Corona
Category: Innovation & Transformation / Innovation in Experiential
Points: 45.0
The 9th Lane
Agency: BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris
Client: Lacoste
Category: Craft / Dynamic Data Visualization
Points: 45.0
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc.
Category: Craft / Dynamic Data Visualization
Points: 45.0
WATERLIGHT
Agency: Wunderman Thompson / Bogota
Client: E-DINA ENERGY
Category: Innovation & Transformation / Innovation in Experiential
Points: 45.0