The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Black Supermarket
Agency: Carrefour / Massy + Marcel / Paris
Client: Carrefour
Category: Events & Competitions
Points: 25.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery
Category: Events & Competitions
Points: 25.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver
Client: McDonald's
Category: Spaces & Immersive / Brand Installations
Points: 25.0
DEISEL GO WITH THE FAKE
Agency: Publicis Italy / Milan + Publicis / New York
Client: Diesel
Category: Spaces & Immersive / Brand Installations
Points: 25.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery
Category: Spaces & Immersive / Brand-Owned Experiences
Points: 25.0
My Line
Agency: MULLENLOWE SSP3 / Bogotá + Macarena Films / Bogotá
Client: Ministry of Technology & Communication of Colombia
Category: Use of Technology
Points: 25.0
A/R Jordan
Agency: R/GA / Portland
Client: Jordan Brand
Category: Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Points: 25.0
The Whopper Detour
Agency: FCB / New York + O Positive / New York
Client: Burger King
Category: Use of Technology
Points: 25.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
McDonald's
Title:
The Flip
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Diesel
Title:
DEISEL GO WITH THE FAKE
Category:
Spaces & Immersive / Brand Installations
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Spaces & Immersive / Brand-Owned Experiences
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Ministry of Technology & Communication of Colombia
Title:
My Line
Category:
Use of Technology
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0
Client:
Jordan Brand
Title:
A/R Jordan
Category:
Use of Technology / Augmented, Virtual and Mixed Reality (AR, VR, MR)
Award:
2019 Experiential & Immersive Gold Pencil
Points:
25.0