The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc.
Category: Stunts & Activations
Points: 45.0
The Bread Exam
Agency: McCann / Paris
Client: Spinneys + Lebanese Breast Cancer Foundation
Category: Influencer Marketing / Multi-Channel
Points: 45.0
The Bread Exam
Agency: McCann / Paris
Client: Spinneys + Lebanese Breast Cancer Foundation
Category: Craft / Use of Visuals
Points: 45.0
Hate to Protect
Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Billancourt
Client: Guides TAO
Category: User-Generated Content
Points: 45.0
RECEATS
Agency: OneMethod / Toronto + Bensimon Byrne / Toronto + Narrative / Toronto
Client: Good Fortune
Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.0
Roast Day
Agency: VMLY&R / Kansas City + Wendy's / Dublin + Ketchum / Chicago + Spark Foundry / New York
Client: Wendy's
Category: Craft / Writing
Points: 45.0
The 9th Lane
Agency: BETC / Paris + Mars Octobre Music / Paris + Collectif Ensemble / Paris + Duck Factory / Paris
Client: Lacoste
Category: Livestream
Points: 45.0
The Bread Exam
Agency: McCann / Paris
Client: Spinneys + Lebanese Breast Cancer Foundation
Category: Social Post / Series
Points: 45.0
The Lost Class
Agency: Leo Burnett / Chicago + Hungry Man / Los Angeles + Change the Ref Inc. / Coral Springs
Client: Change the Ref Inc.
Category: Craft / Use of Visuals
Points: 45.0
Vienna strips on OnlyFans
Agency: Jung von Matt DONAU GmbH / Vienna
Client: Vienna Tourist Board
Category: Social Channel / Single Platform
Points: 45.0
Welcome to the Icelandverse
Agency: SS+K / New York + Peel Iceland / Reykjavík + M&C Saatchi Talk / London + Business Iceland
Client: Inspired By Iceland
Category: Social Post / Real-time Response
Points: 45.0
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Stunts & Activations
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Spinneys + Lebanese Breast Cancer Foundation
Title:
The Bread Exam
Category:
Influencer Marketing / Multi-Channel
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Spinneys + Lebanese Breast Cancer Foundation
Title:
The Bread Exam
Category:
Craft / Use of Visuals
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Guides TAO
Title:
Hate to Protect
Category:
User-Generated Content
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Good Fortune
Title:
RECEATS
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Wendy's
Title:
Roast Day
Category:
Craft / Writing
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Lacoste
Title:
The 9th Lane
Category:
Livestream
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Spinneys + Lebanese Breast Cancer Foundation
Title:
The Bread Exam
Category:
Social Post / Series
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Change the Ref Inc.
Title:
The Lost Class
Category:
Craft / Use of Visuals
Award:
2022 Social Media Gold Pencil
Points:
45.0
Client:
Vienna Tourist Board
Title:
Vienna strips on OnlyFans
Category:
Social Channel / Single Platform
Award:
2022 Social Media Gold Pencil
Points:
45.0