The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
- Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
You Can't Stop Sports (Campaign)
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Online Films & Video / Long Form - Series
We Got You Baby
Agency: Droga5 / New York + Kimberly-Clark/Huggies / New York + SMUGGLER
Client: Kimberly-Clark/Huggies Category: Television & VOD / Long Form - Single
The Match of Ages
Agency: We Believers / New York
Client: Corona Category: Television & VOD / Long Form - Single
Omega Mart Grand Opening
Agency: Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks
Client: Meow Wolf Category: Television & VOD / Long Form - Single
UNBOXING
Agency: FCB&FiRe / Madrid
Client: Netflix / PlayStation Category: Innovation & Transformation / Innovation in Film
The Unfinished Votes
Agency: McCann Health / New York + LightFarm Studios / Rio de Janeiro + The Colony / New York + Yessian / Detroit
Client: Change the Ref Category: Innovation & Transformation / Innovation in Film
Uber Eats No Repeats
Agency: Special / Sydney + Chee Productions + Revolver / Sydney + The Glue Society
Client: Uber Eats Category: Innovation & Transformation / Innovation in Film
Maurice and The Black Bear School
Agency: Droga5 / New York + Moet Hennessy / New York + Somesuch / New York + The Mill / New York
Client: Hennessy Category: Cinema Advertising
The Last Dance Deep Fake
Agency: ESPN CreativeWorks / New York + Translation / Brooklyn + ArtClass Content / New York
Client: ESPN / State Farm Category: Television & VOD / Short Form - Single
Together, A Short Film You Can Buy
Agency: CALLEN + Psyop
Client: National YoungArts Foundation Category: Innovation & Transformation / Innovation in Lockdown
Courage is Beautiful
Agency: Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto
Client: Unilever / Dove Category: Online Films & Video / Short Form - Single
Maurice and The Black Bear School
Agency: Droga5 / New York + Moet Hennessy / New York + Somesuch / New York + Wave Studios / New York
Client: Hennessy Category: Online Films & Video / Long Form - Single
A Career-Limiting Film
Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London
Client: Global Women Category: Online Films & Video / Long Form - Single
Nobody Is Normal
Agency: The Gate / London + BlinkInk / London + Rowdy / London + Childline / London
Client: Childline Category: Online Films & Video / Long Form - Single
Kobe - Better
Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Joint Editorial + a52
Client: Nike Category: Online Films & Video / Long Form - Single
You Can't Stop Sisters
Agency: Wieden+Kennedy / Portland + Joint Editorial + a52
Client: Nike Category: Online Films & Video / Long Form - Single