The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Discipline
#
One Show
Network Rankings
FCB
Client
Title
Category
Award
Points

Africa's Travel Indaba
Agency: FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg Client: South African Tourism Category: Branding / Logo
Points: 2.0


Africa's Travel Indaba
Agency: FCB Joburg (Pty) Ltd / Johannesburg + South African Tourism / Johannesburg Client: South African Tourism Category: Branding / Identity System
Points: 2.0


Use Your Vote
Agency: FCB West / San Francisco Client: Levi Strauss & Co Category: Online Films & Video / Long Form - Single
Points: 2.0


The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Online Films & Video / Long Form - Single
Points: 2.0


Oat the Goat
Agency: FCB New Zealand / Auckland + Assembly / Auckland Client: Ministry of Education NZ Category: Innovation in Film
Points: 2.0


TXT 2 HLP
Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Utility
Points: 2.0


The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Out-of-Home / P.O.P. & In-Store - Single
Points: 2.0


The Rape Tax
Agency: Area 23, An FCB Health Network Company / New York + FCB Global / New York Client: National Organization for Victim Assistance (NOVA) Category: User-Generated Campaign
Points: 2.0


Posts Into Letters
Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Craft / Use of Digital Technology
Points: 2.0


Judged by a Phone
Agency: FCB Inferno / London + MediaMonks / London Client: Huawei Category: Social Engagement / User-Generated Content
Points: 2.0


Raise your Voice. Not your Phone.
Agency: FCB & Hellocomputer / Cape Town Client: Western Cape Government Category: Social Engagement / Community Building
Points: 2.0


The Whopper Detour
Agency: FCB / New York + O Positive / New York Client: Burger King Category: Social Engagement / Stunts & Activations
Points: 2.0


Posts Into Letters
Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Current Event Response
Points: 2.0


Posts Into Letters
Agency: Area 23, An FCB Health Network Company / New York Client: Change The Ref Category: Innovation in Public Relations
Points: 2.0


Use Your Vote
Agency: FCB West / San Francisco Client: Levi Strauss & Co Category: Craft - Use of Music / Licensed / Adapted Music
Points: 2.0


Watermarks for Water
Agency: FCB / Chicago + Cutters Studio / New York + Lord + Thomas / Chicago Client: Getty Category: Digital & Online / Websites & Mobile
Points: 2.0


BlindMeters
Agency: Happiness / an FCB alliance / Brussels + BLISS Interactive / Saigon Client: OVK / PEVR (Parents of Road Victims) Category: Digital & Online / Websites & Mobile
Points: 2.0


Buffer Rage
Agency: Happiness / an FCB alliance / Brussels Client: VOO Category: Digital & Online / Banners & Pop-ups
Points: 2.0


Toughest Bag
Agency: FCB / Chicago + Lord + Thomas / Chicago + Glad / Oakland Client: Clorox/Glad Category: Non-traditional & Guerrilla Marketing
Points: 2.0


Posts Into Letters
Agency: Area 23, An FCB Health Network Company / New York Client: Change the Ref Category: Craft / Printing / Production
Points: 2.0


The Worst Restaurant In Town
Agency: Area 23, An FCB Health Network Company / New York + The diaTribe Foundation / San Francisco, CA Client: The diaTribe Foundation Category: Digital / Web & Mobile
Points: 2.0


TXT 2 HLP
Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Digital / Web & Mobile
Points: 2.0


Pre-Testie Bestie
Agency: FCB New Zealand / Auckland Client: Health Promotion Agency Category: Digital / Social Media
Points: 2.0


Around The Corner
Agency: Area 23, An FCB Health Network Company / New York Client: UMD Urgent Care Category: Print / Health & Wellness
Points: 2.0


The World's Smallest Booth
Agency: Area 23, An FCB Health Network Company / New York + FCB Health / New York + Axios NYC / New York Client: Eli Lilly and Company Category: Out of Home / Pharma
Points: 2.0


BlindMeters
Agency: Happiness / an FCB alliance / Brussels + BLISS Interactive / Saigon Client: OVK / PEVR (Parents of Road Victims) Category: Websites
Points: 2.0


TXT 2 HLP
Agency: Area 23, An FCB Health Network Company / New York Client: NY Presbyterian Hospital Category: Websites / Utility
Points: 2.0


Watermarks for Water
Agency: FCB / Chicago + Lord + Thomas / Chicago + Cutters Studio / New York Client: Getty Category: Websites / E-Commerce
Points: 2.0


Buffer Rage
Agency: Happiness / an FCB alliance / Brussels Client: VOO Category: Online Advertising / Display Ads
Points: 2.0


Warboard
Agency: FCB Brasil / São Paulo Client: Estadão Newspaper Category: Craft / Art Direction
Points: 2.0


Oat the Goat
Agency: FCB New Zealand / Auckland + Assembly / Auckland Client: Ministry of Education NZ Category: Craft / Writing
Points: 2.0


Travel Ads
Agency: FCB / Chicago + Lord + Thomas / Chicago Client: Radio Flyer Category: Craft / Writing - Campaign
Points: 2.0


Behind The Numbers
Agency: Happiness / an FCB alliance / Brussels Client: OVK / PEVR (Parents of Road Victims) Category: Innovation in Radio & Audio
Points: 2.0


LG B&Binge
Agency: FCB / New York + Allied Experiential / New York + LG Electronics / New Jersey Client: LG Electronics Category: Events & Competitions
Points: 2.0


BlindMeters
Agency: Happiness / an FCB alliance / Brussels + BLISS Interactive / Saigon Client: OVK / PEVR (Parents of Road Victims) Category: Craft / Dynamic Data Visualization
Points: 2.0


Client:
South African Tourism
Title:
Africa's Travel Indaba
Category:
Branding / Logo
Award:
2019 Design Merit Award
Points:
2.0

Client:
South African Tourism
Title:
Africa's Travel Indaba
Category:
Branding / Identity System
Award:
2019 Design Merit Award
Points:
2.0

Client:
Levi Strauss & Co
Title:
Use Your Vote
Category:
Online Films & Video / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0

Client:
Burger King
Title:
The Whopper Detour
Category:
Online Films & Video / Long Form - Single
Award:
2019 Film Merit Award
Points:
2.0

Client:
Ministry of Education NZ
Title:
Oat the Goat
Category:
Innovation in Film
Award:
2019 Film Merit Award
Points:
2.0

Client:
NY Presbyterian Hospital
Title:
TXT 2 HLP
Category:
Utility
Award:
2019 Mobile Merit Award
Points:
2.0

Client:
Burger King
Title:
The Whopper Detour
Category:
Out-of-Home / P.O.P. & In-Store - Single
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
National Organization for Victim Assistance (NOVA)
Title:
The Rape Tax
Category:
User-Generated Campaign
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
Change The Ref
Title:
Posts Into Letters
Category:
Craft / Use of Digital Technology
Award:
2019 Print & Outdoor Merit Award
Points:
2.0

Client:
Huawei
Title:
Judged by a Phone
Category:
Social Engagement / User-Generated Content
Award:
2019 Social Media Merit Award
Points:
2.0

Client:
Western Cape Government
Title:
Raise your Voice. Not your Phone.
Category:
Social Engagement / Community Building
Award:
2019 Social Media Merit Award
Points:
2.0

Client:
Burger King
Title:
The Whopper Detour
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Merit Award
Points:
2.0

Client:
Change The Ref
Title:
Posts Into Letters
Category:
Current Event Response
Award:
2019 Public Relations Merit Award
Points:
2.0

Client:
Change The Ref
Title:
Posts Into Letters
Category:
Innovation in Public Relations
Award:
2019 Public Relations Merit Award
Points:
2.0

Client:
Levi Strauss & Co
Title:
Use Your Vote
Category:
Craft - Use of Music / Licensed / Adapted Music
Award:
2019 Moving Image Craft Merit Award
Points:
2.0

Client:
Getty
Title:
Watermarks for Water
Category:
Digital & Online / Websites & Mobile
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
OVK / PEVR (Parents of Road Victims)
Title:
BlindMeters
Category:
Digital & Online / Websites & Mobile
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
VOO
Title:
Buffer Rage
Category:
Digital & Online / Banners & Pop-ups
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
Clorox/Glad
Title:
Toughest Bag
Category:
Non-traditional & Guerrilla Marketing
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
Change the Ref
Title:
Posts Into Letters
Category:
Craft / Printing / Production
Award:
2019 Direct Marketing Merit Award
Points:
2.0

Client:
The diaTribe Foundation
Title:
The Worst Restaurant In Town
Category:
Digital / Web & Mobile
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
NY Presbyterian Hospital
Title:
TXT 2 HLP
Category:
Digital / Web & Mobile
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
Health Promotion Agency
Title:
Pre-Testie Bestie
Category:
Digital / Social Media
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
UMD Urgent Care
Title:
Around The Corner
Category:
Print / Health & Wellness
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
Eli Lilly and Company
Title:
The World's Smallest Booth
Category:
Out of Home / Pharma
Award:
2019 Health, Wellness & Pharma Merit Award
Points:
2.0

Client:
OVK / PEVR (Parents of Road Victims)
Title:
BlindMeters
Category:
Websites
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
NY Presbyterian Hospital
Title:
TXT 2 HLP
Category:
Websites / Utility
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
Getty
Title:
Watermarks for Water
Category:
Websites / E-Commerce
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
VOO
Title:
Buffer Rage
Category:
Online Advertising / Display Ads
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
Estadão Newspaper
Title:
Warboard
Category:
Craft / Art Direction
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
Ministry of Education NZ
Title:
Oat the Goat
Category:
Craft / Writing
Award:
2019 Interactive & Online Merit Award
Points:
2.0

Client:
Radio Flyer
Title:
Travel Ads
Category:
Craft / Writing - Campaign
Award:
2019 Radio & Audio Merit Award
Points:
2.0

Client:
OVK / PEVR (Parents of Road Victims)
Title:
Behind The Numbers
Category:
Innovation in Radio & Audio
Award:
2019 Radio & Audio Merit Award
Points:
2.0

Client:
LG Electronics
Title:
LG B&Binge
Category:
Events & Competitions
Award:
2019 Experiential & Immersive Merit Award
Points:
2.0
