The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Network Rankings
McCann Worldgroup
Client
Title
Category
Award
Points
Fast Forward, Forest
Agency: The Martin Agency / Richmond + Furlined / New York
Client: GEICO
Category: Consumer - Advertising / Interactive Video
Points: 10.0
Subaru Environmental Website featuring the National Parks Zero Landfill Initiative
Agency: Carmichael Lynch / Minneapolis + RESN / Amsterdam
Client: Subaru of America
Category: CSR - Websites / Websites
Points: 10.0
Youtube Arrels
Agency: The Cyranos // McCann / Barcelona
Client: Fundació Arrels
Category: Non-Profit - Advertising / Advertising
Points: 10.0
Fast Forward, Lake
Agency: The Martin Agency / Richmond + Furlined / New York
Client: GEICO
Category: Consumer - Online / Short Form Videos
Points: 10.0
Spy
Agency: The Martin Agency / Richmond + Hungry Man / New York
Client: GEICO
Category: Consumer - Television / 30 Second - Single
Points: 10.0
Spy
Agency: The Martin Agency / Richmond + Hungry Man / New York
Client: GEICO
Category: Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single
Points: 10.0
Fast Forward, Forest
Agency: The Martin Agency / Richmond + Furlined / New York
Client: GEICO
Category: Consumer - Online Films & Video / Short Form - Single
Points: 10.0
Make Up Genius
Agency: McCann / Paris + Image Metrics / Las Vegas + My Studio Factory / Paris
Client: L'Oréal Paris
Category: Consumer - Use of Technology / Product & Mobile Integration
Points: 10.0
Musical Instruments
Agency: MCCANN WORLDGROUP INDIA / Mumbai
Client: Dabur Gastrina
Category: Consumer - Small Space Print - Campaign / Small Space Print - Campaign
Points: 10.0
Flugelhorn
Agency: MCCANN WORLDGROUP INDIA / Mumbai
Client: Dabur Gastrina
Category: Consumer - Collateral / Posters - Single
Points: 10.0
Survival Billboard
Agency: McCann / London + Momentum Worldwide / London
Client: Microsoft
Category: Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Points: 10.0
Pandora Radio "Thumb Moments"
Agency: twofifteenmccann / San Francisco + Skunk / Los Angeles
Client: Pandora
Category: Innovation - Innovation in Radio / Innovation in Radio
Points: 10.0
Sunday Grannies
Agency: MCCANN / Bucharest + UM ROMANIA / Bucharest
Client: Vodafone Romania
Category: Consumer - Social Media Page by a Brand / Social Media Page by a Brand
Points: 10.0
Rich Kids of Instagram
Agency: MCCANN / Bucharest + MRM//MCCANN / Bucharest + UM ROMANIA / Bucharest
Client: KFC Romania
Category: Consumer - Brands, Products & Services / User Generated Content
Points: 10.0
Technology & Stuff
Agency: Commonwealth//McCann / Detroit
Client: Chevrolet
Category: Consumer - Brands, Products & Services / Integrated Campaign
Points: 10.0
Client:
GEICO
Title:
Fast Forward, Forest
Category:
Consumer - Advertising / Interactive Video
Award:
2016 Interactive Bronze Pencil
Points:
10.0
Client:
Subaru of America
Title:
Subaru Environmental Website featuring the National Parks Zero Landfill Initiative
Category:
CSR - Websites / Websites
Award:
2016 Interactive Bronze Pencil
Points:
10.0
Client:
Fundació Arrels
Title:
Youtube Arrels
Category:
Non-Profit - Advertising / Advertising
Award:
2016 Interactive Bronze Pencil
Points:
10.0
Client:
GEICO
Title:
Fast Forward, Lake
Category:
Consumer - Online / Short Form Videos
Award:
2016 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
GEICO
Title:
Spy
Category:
Consumer - Television / 30 Second - Single
Award:
2016 Film Bronze Pencil
Points:
10.0
Client:
GEICO
Title:
Spy
Category:
Consumer - Cinema Advertising / 90 Seconds & Under (Short Form) - Single
Award:
2016 Film Bronze Pencil
Points:
10.0
Client:
GEICO
Title:
Fast Forward, Forest
Category:
Consumer - Online Films & Video / Short Form - Single
Award:
2016 Film Bronze Pencil
Points:
10.0
Client:
L'Oréal Paris
Title:
Make Up Genius
Category:
Consumer - Use of Technology / Product & Mobile Integration
Award:
2016 Mobile Bronze Pencil
Points:
10.0
Client:
Dabur Gastrina
Title:
Musical Instruments
Category:
Consumer - Small Space Print - Campaign / Small Space Print - Campaign
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Dabur Gastrina
Title:
Flugelhorn
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Microsoft
Title:
Survival Billboard
Category:
Innovation - Ambient (Indoor & Outdoor) / Ambient (Indoor & Outdoor)
Award:
2016 Print & Outdoor Bronze Pencil
Points:
10.0
Client:
Pandora
Title:
Pandora Radio "Thumb Moments"
Category:
Innovation - Innovation in Radio / Innovation in Radio
Award:
2016 Radio Bronze Pencil
Points:
10.0
Client:
Vodafone Romania
Title:
Sunday Grannies
Category:
Consumer - Social Media Page by a Brand / Social Media Page by a Brand
Award:
2016 Social Media Bronze Pencil
Points:
10.0
Client:
KFC Romania
Title:
Rich Kids of Instagram
Category:
Consumer - Brands, Products & Services / User Generated Content
Award:
2016 Public Relations Bronze Pencil
Points:
10.0