The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Iconoclasts
Agency: @radical.media / New York
Client: Grey Goose
Category: Television / Reality/Unscripted Series
Points: 15.0
The Rocket Project
Agency: 180LA / Santa Monica
Client: Sony Electronics
Category: Television / Specials or one-time screenings
Points: 15.0
REPLAY Season 1
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade
Category: Film / Documentaries
Points: 15.0
Volvo Eclipse
Agency: Euro RSCG 4D Amsterdam / Arnold Worldwide
Client: Volvo Car Corporation
Category: Gaming / Online gaming
Points: 15.0
Bud United/Paint Your Face App
Agency: DDB/Chicago/Tribal DDB/Amsterdam/Grip Limited
Client: AB-INBEV
Category: Branded Applications /
Points: 15.0
Social Media Sobriety Test
Agency: TDA_Boulder / Boulder
Client: Webroot
Category: Branded Applications /
Points: 15.0
Up There
Agency: Mother / ny
Client: Stella Artois
Category: Online Branded Entertainment /
Points: 15.0
Xtreme Xrunch Kart
Agency: Crispin Porter + Bogusky / Boulder
Client: Bolthouse Farms
Category: Gaming / Branded Mobile Games
Points: 15.0
Bright Falls
Agency: agencytwofifteen / San Francisco
Client: Microsoft Xbox
Category: Online Branded Entertainment / Campaign
Points: 15.0
YouTube Play
Agency: Obscura Digital / San Francisco
Client: YouTube
Category: Events and Installations /
Points: 15.0
Forever Fresh Digital Billboard
Agency: Space150 / Minneapolis
Client: Forever 21
Category: Other Branded Entertainment /
Points: 15.0
My Movie Pitch From American Express
Agency: DIGITAS, NY / New York
Client: American Express
Category: Other Branded Entertainment /
Points: 15.0
Great Expectations
Agency: Design Army / Washington
Client: University of Virginia Library
Category: Branding / Annual Report
Points: 15.0
SNOW VOICE - A man who loves snow - Booklet@for Haiku Event
Agency: DENTSU INC. Tokyo / Tokyo
Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD
Category: Branding / Booklet/Brochure
Points: 15.0
Homemade is best
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA
Category: Branding / Booklet/Brochure
Points: 15.0
Comedymark Logo
Agency: TheLab / New York
Client: Comedy Central
Category: Branding / Logo/Trademark Design - Single Only
Points: 15.0
All About Acupressure
Agency: Ogilvy & Mather, Mumbai / Mumbai
Client: Dr. S. M. Vaidya
Category: Corporate Identity / Single
Points: 15.0
SLOW Lounge
Agency: Grid Worldwide Branding and Design / Johannesburg
Client: Comair
Category: Corporate Identity / Campaign
Points: 15.0
SHIZUOKA CITY MUSEUM OF ART
Agency: 10inc / Sibuya-ku
Client: SHIZUOKA CITY MUSEUM OF ART
Category: Corporate Identity / Campaign
Points: 15.0
Goertz 17 Shoelace Box
Agency: kempertrautmann gmbh / Hamburg
Client: Goertz 17 GmbH
Category: Package Design / Single
Points: 15.0
STOP THE WATER WHILE USING ME!
Agency: Kolle Rebbe / Hamburg
Client: T.D.G. Vertriebs UG (haftungsbeschraenkt) & Co. KG
Category: Package Design / Campaign
Points: 15.0
Shiner Beers 101 Packaging
Agency: McGarrah Jessee / Austin
Client: Spoetzl Brewery
Category: Package Design / Campaign
Points: 15.0
Copy on Campaign - Motif: Baby
Agency: Ogilvy Frankfurt / Frankfurt
Client: RollingStone Magazine
Category: Collateral Design / Posters - Single
Points: 15.0
Music. See what it´s made of.
Agency: AlmapBBDO / São Paulo
Client: Billboard
Category: Collateral Design / Posters - Campaign
Points: 15.0
Nanshan ABCDance Cards
Agency: BBH China / Shanghai
Client: AVA DAIRY
Category: Collateral Design / P.O.P. and In-Store - Single
Points: 15.0
Splitting Headache
Agency: Y&R Dubai / DUBAI
Client: Paras Pharma
Category: Collateral Design / P.O.P. and In-Store - Campaign
Points: 15.0
Immigration Stamps - Calendar
Agency: TBWA\ Gurgaon / Gurgaon
Client: Yatra.com
Category: Collateral Design / Promotion
Points: 15.0
STRIP
Agency: Design Army / Washington
Client: AIGA Baltimore
Category: Collateral Design / Self-promotion
Points: 15.0
bit.code by Julius Popp
Agency: Ogilvy Frankfurt / Frankfurt
Client: SAP
Category: Spatial Design / Indoor Spaces
Points: 15.0
Andes Teletransporter
Agency: Del Campo Nazca Saatchi & Saatchi / Martinez
Client: Inbev
Category: Outdoor Design / Single
Points: 15.0
Hairmoticons
Agency: BBDO Germany GmbH / Duesseldorf
Client: Braun GmbH
Category: Outdoor Design / Campaign
Points: 15.0
Borkebjs.The Return of the Monsters.
Agency: Kolle Rebbe / Hamburg
Client: Borkebjs.com
Category: Publication Design / Book Cover Design
Points: 15.0
A Hai
Agency: qing zhao / Nanjing
Client: A Hai
Category: Publication Design / Book Layout Design
Points: 15.0
Immigration Stamps - Calendar
Agency: TBWA\ Gurgaon / Gurgaon
Client: Yatra.com
Category: Direct Mail / Single
Points: 15.0
Subaru "The CarParts"
Agency: Starland Co.,Ltd. / Tokyo
Client: Fuji Heavy Industries LTD
Category: Broadcast Design / Single
Points: 15.0
Signature Theatre Season Posters
Agency: Design Army / Washington
Client: Signature Theatre
Category: Public Service / Outdoor and Posters - Campaign
Points: 15.0
Once More To The Lake
Agency: Toth Brand Imaging / Cambridge
Client: Mike Toth
Category: Typography in Design / Single
Points: 15.0
#1 in Europe
Agency: MacLaren McCann Canada / Calgary
Client: Fotolia
Category: Typography in Design / Campaign
Points: 15.0
The Wilderness Downtown
Agency: Milk+Koblin and Google Creative Lab / New York
Client: Arcade Fire/Google
Category: Broadcast Design / Music Videos
Points: 15.0
Izia
Agency: BETC Euro RSCG / Paris
Client: Petit Bateau
Category: Broadcast Design / Music Videos
Points: 15.0
Batelco Directory - Hospital
Agency: FP7/BAH / Dubai
Client: Batelco
Category: Newspaper / Full Page or Spread - Single
Points: 15.0
Batelco Directory - Hospital
Agency: FP7/BAH / Dubai
Client: Batelco
Category: Magazine / Full Page or Spread - Single
Points: 15.0
Go Outside
Agency: Talent Comunicacao e Planejamento S/A. / Sao Paulo
Client: Magazine Go Outside
Category: Magazine / Full Page or Spread - Campaign
Points: 15.0
Music. See what it´s made of.
Agency: AlmapBBDO / São Paulo
Client: Billboard
Category: Magazine / Full Page or Spread - Campaign
Points: 15.0
Supor Non-Strick Pans
Agency: Leo Burnett / Shanghai
Client: SUPOR
Category: Out Of Home / Single
Points: 15.0
The Cascade of Books
Agency: McCann Worldgroup Mumbai / mumbai
Client: Videocon Mobile Phones
Category: Out Of Home / Single
Points: 15.0
MAD light bulb
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Panini Verlags
Category: Out Of Home / Single
Points: 15.0
Music. See what it´s made of.
Agency: AlmapBBDO / São Paulo
Client: Billboard
Category: Out Of Home / Campaign
Points: 15.0
Builders of Tomorrow
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: LEGO GmbH
Category: Collateral / Posters - Campaign
Points: 15.0
Client:
Grey Goose
Title:
Iconoclasts
Category:
Television / Reality/Unscripted Series
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Sony Electronics
Title:
The Rocket Project
Category:
Television / Specials or one-time screenings
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Gatorade
Title:
REPLAY Season 1
Category:
Film / Documentaries
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Volvo Car Corporation
Title:
Volvo Eclipse
Category:
Gaming / Online gaming
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
AB-INBEV
Title:
Bud United/Paint Your Face App
Category:
Branded Applications /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Webroot
Title:
Social Media Sobriety Test
Category:
Branded Applications /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Stella Artois
Title:
Up There
Category:
Online Branded Entertainment /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Scope
Title:
See The Person
Category:
Music
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Bolthouse Farms
Title:
Xtreme Xrunch Kart
Category:
Gaming / Branded Mobile Games
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Microsoft Xbox
Title:
Bright Falls
Category:
Online Branded Entertainment / Campaign
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
YouTube
Title:
YouTube Play
Category:
Events and Installations /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
Forever 21
Title:
Forever Fresh Digital Billboard
Category:
Other Branded Entertainment /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
American Express
Title:
My Movie Pitch From American Express
Category:
Other Branded Entertainment /
Award:
2011 Branded Entertainment Silver Pencil
Points:
15.0
Client:
University of Virginia Library
Title:
Great Expectations
Category:
Branding / Annual Report
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD
Title:
SNOW VOICE - A man who loves snow - Booklet@for Haiku Event
Category:
Branding / Booklet/Brochure
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
IKEA
Title:
Homemade is best
Category:
Branding / Booklet/Brochure
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Comedy Central
Title:
Comedymark Logo
Category:
Branding / Logo/Trademark Design - Single Only
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Dr. S. M. Vaidya
Title:
All About Acupressure
Category:
Corporate Identity / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Comair
Title:
SLOW Lounge
Category:
Corporate Identity / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
SHIZUOKA CITY MUSEUM OF ART
Title:
SHIZUOKA CITY MUSEUM OF ART
Category:
Corporate Identity / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Goertz 17 GmbH
Title:
Goertz 17 Shoelace Box
Category:
Package Design / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
T.D.G. Vertriebs UG (haftungsbeschraenkt) & Co. KG
Title:
STOP THE WATER WHILE USING ME!
Category:
Package Design / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Spoetzl Brewery
Title:
Shiner Beers 101 Packaging
Category:
Package Design / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
RollingStone Magazine
Title:
Copy on Campaign - Motif: Baby
Category:
Collateral Design / Posters - Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Billboard
Title:
Music. See what it´s made of.
Category:
Collateral Design / Posters - Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
AVA DAIRY
Title:
Nanshan ABCDance Cards
Category:
Collateral Design / P.O.P. and In-Store - Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Paras Pharma
Title:
Splitting Headache
Category:
Collateral Design / P.O.P. and In-Store - Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Yatra.com
Title:
Immigration Stamps - Calendar
Category:
Collateral Design / Promotion
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
AIGA Baltimore
Title:
STRIP
Category:
Collateral Design / Self-promotion
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
SAP
Title:
bit.code by Julius Popp
Category:
Spatial Design / Indoor Spaces
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Inbev
Title:
Andes Teletransporter
Category:
Outdoor Design / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Braun GmbH
Title:
Hairmoticons
Category:
Outdoor Design / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Borkebjs.com
Title:
Borkebjs.The Return of the Monsters.
Category:
Publication Design / Book Cover Design
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
A Hai
Title:
A Hai
Category:
Publication Design / Book Layout Design
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Yatra.com
Title:
Immigration Stamps - Calendar
Category:
Direct Mail / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Fuji Heavy Industries LTD
Title:
Subaru "The CarParts"
Category:
Broadcast Design / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Signature Theatre
Title:
Signature Theatre Season Posters
Category:
Public Service / Outdoor and Posters - Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Mike Toth
Title:
Once More To The Lake
Category:
Typography in Design / Single
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Fotolia
Title:
#1 in Europe
Category:
Typography in Design / Campaign
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Arcade Fire/Google
Title:
The Wilderness Downtown
Category:
Broadcast Design / Music Videos
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Petit Bateau
Title:
Izia
Category:
Broadcast Design / Music Videos
Award:
2011 Design Silver Pencil
Points:
15.0
Client:
Batelco
Title:
Batelco Directory - Hospital
Category:
Newspaper / Full Page or Spread - Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Batelco
Title:
Batelco Directory - Hospital
Category:
Magazine / Full Page or Spread - Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Magazine Go Outside
Title:
Go Outside
Category:
Magazine / Full Page or Spread - Campaign
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Billboard
Title:
Music. See what it´s made of.
Category:
Magazine / Full Page or Spread - Campaign
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
SUPOR
Title:
Supor Non-Strick Pans
Category:
Out Of Home / Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Videocon Mobile Phones
Title:
The Cascade of Books
Category:
Out Of Home / Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Panini Verlags
Title:
MAD light bulb
Category:
Out Of Home / Single
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
Billboard
Title:
Music. See what it´s made of.
Category:
Out Of Home / Campaign
Award:
2011 Advertising Silver Pencil
Points:
15.0
Client:
LEGO GmbH
Title:
Builders of Tomorrow
Category:
Collateral / Posters - Campaign
Award:
2011 Advertising Silver Pencil
Points:
15.0
