The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Animal Trees
Agency: Ogilvy & Mather / Gurgaon
Client: WWF India
Category: Public Service / Posters - Series
Points: 25.0
The Great Paper Airplane Project
Agency: BBDO San Francisco / San Francisco
Client: Pima Air & Space Museum
Category: Design Does / Industrial Design
Points: 25.0
Icons of Progress
Agency: Ogilvy / New York
Client: IBM
Category: Design Does / Brand Transformation
Points: 25.0
Stadium UK
Agency: RKCR Y&R / London
Client: BBC Sport
Category: Craft / Animation - Single
Points: 25.0
Bridge of Life
Agency: Cheil Worldwide / Seoul
Client: Samsung Life Insurance
Category: Municipal Design / Single or Series
Points: 25.0
Implosion - Explosion
Agency: Kigi co., ltd. / Tokyo
Client: DNP Foundation for Cultural Promotion
Category: Craft / Printing and Paper Craft - Single or Series
Points: 25.0
Design and Paper Engineering
Agency: artless / Tokyo
Client: Yoshimori
Category: Craft / Printing and Paper Craft - Single or Series
Points: 25.0
Minicar Music Player
Agency: ADK / Tokyo
Client: Fuji heavy Industries
Category: Broadcast and Moving Image / Short Films and Videos
Points: 25.0
Tamabi
Agency: MR_DESIGN / Tokyo
Client: Tama Art University
Category: Craft / Typography - Series
Points: 25.0
Smile Makers Vibrators
Agency: Bear Meets Eagle On Fire / Sydney
Client: Ramblin' Brands
Category: Product Design / Single or Series
Points: 25.0
The Daily Abuse
Agency: Serviceplan / Munch
Client: Innocence in Danger
Category: Public Service / Outdoor and Transit - Single
Points: 25.0
9 Suns
Agency: Landor Associates / San Francisco
Client: 9 Suns
Category: Brand Identity / Brand Identity - Campaign
Points: 25.0
Soul
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Store Sao Paulo
Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 25.0
Tree Concert
Agency: BBDO Proximity Berlin GmbH / Duesseldorf
Client: BUND Berlin
Category: Spatial Design / Outdoor Spaces
Points: 25.0
LEGO Builders of Sound
Agency: Serviceplan / Munich
Client: LEGO
Category: Spatial Design / Indoor Spaces
Points: 25.0
Meltdown
Agency: Kolle Rebbe / Hamburg
Client: Gruner + Jahr
Category: Self-Promotion / Single or Series
Points: 25.0
The Tea Calendar
Agency: Kolle Rebbe / Hamburg
Client: Haelssen & Lyon
Category: Self-Promotion / Single or Series
Points: 25.0
Daily Fun Math
Agency: Grey / Jakarta
Client: PT KIE Indonesia
Category: Collateral Design / Promotional Items - Single or Series
Points: 25.0
Red Dot Exhibition Poster: Digilog601
Agency: 601bisang / seoul
Client: 601bisang
Category: Collateral Design / Posters - Series
Points: 25.0
Complice
Agency: Three & Co. / Osaka
Client: Complice
Category: Collateral Design / Posters - Series
Points: 25.0
Belleville
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre
Category: Collateral Design / Posters - Single
Points: 25.0
Smile Makers Vibrators
Agency: Bear Meets Eagle On Fire / Sydney
Client: Ramblin' Brands
Category: Package Design / Product Line
Points: 25.0
Absolut Unique
Agency: Family Business / Stockholm
Client: The Absolut Company
Category: Package Design / Single or Series
Points: 25.0
Recipeace
Agency: Leo Burnett / Chicago
Client: Peace One Day
Category: Design Does / Design for the Greater Good
Points: 25.0
Client:
WWF India
Title:
Animal Trees
Category:
Public Service / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Pima Air & Space Museum
Title:
The Great Paper Airplane Project
Category:
Design Does / Industrial Design
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
IBM
Title:
Icons of Progress
Category:
Design Does / Brand Transformation
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
BBC Sport
Title:
Stadium UK
Category:
Craft / Animation - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Samsung Life Insurance
Title:
Bridge of Life
Category:
Municipal Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
DNP Foundation for Cultural Promotion
Title:
Implosion - Explosion
Category:
Craft / Printing and Paper Craft - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Yoshimori
Title:
Design and Paper Engineering
Category:
Craft / Printing and Paper Craft - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Life Cycle
Title:
Life Cycle
Category:
Transit / Campaign
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Fuji heavy Industries
Title:
Minicar Music Player
Category:
Broadcast and Moving Image / Short Films and Videos
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Tama Art University
Title:
Tamabi
Category:
Craft / Typography - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Ramblin' Brands
Title:
Smile Makers Vibrators
Category:
Product Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Innocence in Danger
Title:
The Daily Abuse
Category:
Public Service / Outdoor and Transit - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
9 Suns
Title:
9 Suns
Category:
Brand Identity / Brand Identity - Campaign
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Leica Store Sao Paulo
Title:
Soul
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
BUND Berlin
Title:
Tree Concert
Category:
Spatial Design / Outdoor Spaces
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
LEGO
Title:
LEGO Builders of Sound
Category:
Spatial Design / Indoor Spaces
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Gruner + Jahr
Title:
Meltdown
Category:
Self-Promotion / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Haelssen & Lyon
Title:
The Tea Calendar
Category:
Self-Promotion / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
PT KIE Indonesia
Title:
Daily Fun Math
Category:
Collateral Design / Promotional Items - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
601bisang
Title:
Red Dot Exhibition Poster: Digilog601
Category:
Collateral Design / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Complice
Title:
Complice
Category:
Collateral Design / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Steppenwolf Theatre
Title:
Belleville
Category:
Collateral Design / Posters - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Ramblin' Brands
Title:
Smile Makers Vibrators
Category:
Package Design / Product Line
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
The Absolut Company
Title:
Absolut Unique
Category:
Package Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0