The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Recipeace
Agency: Leo Burnett / Chicago
Client: Peace One Day
Category: Design Does / Design for the Greater Good
Points: 75.0
9 Suns
Agency: Landor Associates / San Francisco
Client: 9 Suns
Category: Brand Identity / Brand Identity - Campaign
Points: 25.0
Absolut Unique
Agency: Family Business / Stockholm
Client: The Absolut Company
Category: Package Design / Single or Series
Points: 25.0
Smile Makers Vibrators
Agency: Bear Meets Eagle On Fire / Sydney
Client: Ramblin' Brands
Category: Package Design / Product Line
Points: 25.0
Belleville
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre
Category: Collateral Design / Posters - Single
Points: 25.0
Complice
Agency: Three & Co. / Osaka
Client: Complice
Category: Collateral Design / Posters - Series
Points: 25.0
Red Dot Exhibition Poster: Digilog601
Agency: 601bisang / seoul
Client: 601bisang
Category: Collateral Design / Posters - Series
Points: 25.0
Daily Fun Math
Agency: Grey / Jakarta
Client: PT KIE Indonesia
Category: Collateral Design / Promotional Items - Single or Series
Points: 25.0
The Tea Calendar
Agency: Kolle Rebbe / Hamburg
Client: Haelssen & Lyon
Category: Self-Promotion / Single or Series
Points: 25.0
Meltdown
Agency: Kolle Rebbe / Hamburg
Client: Gruner + Jahr
Category: Self-Promotion / Single or Series
Points: 25.0
LEGO Builders of Sound
Agency: Serviceplan / Munich
Client: LEGO
Category: Spatial Design / Indoor Spaces
Points: 25.0
Tree Concert
Agency: BBDO Proximity Berlin GmbH / Duesseldorf
Client: BUND Berlin
Category: Spatial Design / Outdoor Spaces
Points: 25.0
Soul
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Store Sao Paulo
Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 25.0
Animal Trees
Agency: Ogilvy & Mather / Gurgaon
Client: WWF India
Category: Public Service / Posters - Series
Points: 25.0
The Daily Abuse
Agency: Serviceplan / Munch
Client: Innocence in Danger
Category: Public Service / Outdoor and Transit - Single
Points: 25.0
Smile Makers Vibrators
Agency: Bear Meets Eagle On Fire / Sydney
Client: Ramblin' Brands
Category: Product Design / Single or Series
Points: 25.0
Tamabi
Agency: MR_DESIGN / Tokyo
Client: Tama Art University
Category: Craft / Typography - Series
Points: 25.0
Minicar Music Player
Agency: ADK / Tokyo
Client: Fuji heavy Industries
Category: Broadcast and Moving Image / Short Films and Videos
Points: 25.0
Design and Paper Engineering
Agency: artless / Tokyo
Client: Yoshimori
Category: Craft / Printing and Paper Craft - Single or Series
Points: 25.0
Implosion - Explosion
Agency: Kigi co., ltd. / Tokyo
Client: DNP Foundation for Cultural Promotion
Category: Craft / Printing and Paper Craft - Single or Series
Points: 25.0
Bridge of Life
Agency: Cheil Worldwide / Seoul
Client: Samsung Life Insurance
Category: Municipal Design / Single or Series
Points: 25.0
Stadium UK
Agency: RKCR Y&R / London
Client: BBC Sport
Category: Craft / Animation - Single
Points: 25.0
Icons of Progress
Agency: Ogilvy / New York
Client: IBM
Category: Design Does / Brand Transformation
Points: 25.0
The Great Paper Airplane Project
Agency: BBDO San Francisco / San Francisco
Client: Pima Air & Space Museum
Category: Design Does / Industrial Design
Points: 25.0
Recipeace
Agency: Leo Burnett / Chicago
Client: Peace One Day
Category: Design Does / Design for the Greater Good
Points: 25.0
One Page. One Ink. One Goal.
Agency: Trigger / Calgary
Client: Calgary Zoo
Category: Collateral Design / Annual Reports and Corporate Sustainability Reports (CSRs)
Points: 15.0
Sydney Pavilion / Shanghai Biennale
Agency: Re / Sydney
Client: 4A Centre for Contemporary Asian Art
Category: Collateral Design / Booklets and Brochures
Points: 15.0
Icons of Progress
Agency: Ogilvy / New York
Client: IBM
Category: Brand Identity / Logo Design
Points: 15.0
Liquitex Art Prize 2012
Agency: Nippon Design Center / Tokyo
Client: bonnyColArt Co.
Category: Brand Identity / Brand Identity - Campaign
Points: 15.0
Corporate Identity
Agency: TBWA\Istanbul / Istanbul
Client: IF ISTANBUL INDEPENDENT FILM FESTIVAL
Category: Brand Identity / Brand Identity - Single
Points: 15.0
Beckers Scotte Packaging
Agency: BVD / Stockholm
Client: Tikkurila Sverige
Category: Package Design / Product Line
Points: 15.0
Do It Yourself
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Leica Store Sao Paulo
Category: Collateral Design / Posters - Single
Points: 15.0
Manimal
Agency: Y&R / Dubai
Client: Papers Worldwide
Category: Collateral Design / Posters - Series
Points: 15.0
Absolut Unique
Agency: Family Business / Stockholm
Client: The Absolut Company
Category: Collateral Design / Point of Purchase and In-Store - Single
Points: 15.0
The Rodenstock Font Glasses
Agency: Serviceplan / Munich
Client: Rodenstock
Category: Collateral Design / Point of Purchase and In-Store - Series
Points: 15.0
Stationery
Agency: TBWA\Istanbul / Istanbul
Client: TBWA\Istanbul
Category: Self-Promotion / Single or Series
Points: 15.0
Microtropolis
Agency: Mother New York / New York
Client: Microsoft Windows 8
Category: Spatial Design / Indoor Spaces
Points: 15.0
Project EDSA
Agency: TBWA\Santiago Mangada Puno / Makati
Client: Pacific Paint (Boysen) Philippines
Category: Spatial Design / Outdoor Spaces
Points: 15.0
Athletes
Agency: McCann Germany / Frankfurt
Client: The Coca-Cola Company
Category: Collateral Design / Outdoor - Series
Points: 15.0
The Rodenstock Font Glasses
Agency: Serviceplan / Munich
Client: Rodenstock
Category: Collateral Design / Outdoor - Series
Points: 15.0
SIFFtacular
Agency: Wong, Doody, Crandall, Wiener / Seattle
Client: Seattle International Film Festival
Category: Broadcast and Moving Image / Broadcast Design - Single or Series
Points: 15.0
Bigfoot Art Show
Agency: Office: Jason Schulte Design / San Francisco
Client: 826 Valencia, 826 Boston
Category: Public Service / Posters - Series
Points: 15.0
The Tea Calendar
Agency: Kolle Rebbe / Hamburg
Client: Haelssen & Lyon
Category: Product Design / Single or Series
Points: 15.0
From Love to Bingo
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Broadcast and Moving Image / Short Films and Videos
Points: 15.0
FOIL BOOK PRODUCE BY E. 2012
Agency: E. Co. / Tokyo
Client: E. Co.
Category: Craft / Printing and Paper Craft - Single or Series
Points: 15.0
Milwaukee Police News
Agency: Cramer - Krasselt / Milwaukee
Client: Milwaukee Police Department
Category: Municipal Design / Single or Series
Points: 15.0
MvsW
Agency: pill & pillow / Hong Kong
Client: Nike
Category: Data Visualization / Online - Interactive and Real-time
Points: 15.0
Design Indaba 15 I am not a Designer
Agency: The Jupiter Drawing Room (South Africa) / Cape Town
Client: Interactive Africa
Category: Craft / Animation - Single
Points: 15.0
Client:
Peace One Day
Title:
Recipeace
Category:
Design Does / Design for the Greater Good
Award:
2013 Design Best of Show Pencil
Points:
75.0
Client:
9 Suns
Title:
9 Suns
Category:
Brand Identity / Brand Identity - Campaign
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
The Absolut Company
Title:
Absolut Unique
Category:
Package Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Ramblin' Brands
Title:
Smile Makers Vibrators
Category:
Package Design / Product Line
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Steppenwolf Theatre
Title:
Belleville
Category:
Collateral Design / Posters - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Complice
Title:
Complice
Category:
Collateral Design / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
601bisang
Title:
Red Dot Exhibition Poster: Digilog601
Category:
Collateral Design / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
PT KIE Indonesia
Title:
Daily Fun Math
Category:
Collateral Design / Promotional Items - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Haelssen & Lyon
Title:
The Tea Calendar
Category:
Self-Promotion / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Gruner + Jahr
Title:
Meltdown
Category:
Self-Promotion / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
LEGO
Title:
LEGO Builders of Sound
Category:
Spatial Design / Indoor Spaces
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
BUND Berlin
Title:
Tree Concert
Category:
Spatial Design / Outdoor Spaces
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Leica Store Sao Paulo
Title:
Soul
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
WWF India
Title:
Animal Trees
Category:
Public Service / Posters - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Innocence in Danger
Title:
The Daily Abuse
Category:
Public Service / Outdoor and Transit - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Ramblin' Brands
Title:
Smile Makers Vibrators
Category:
Product Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Tama Art University
Title:
Tamabi
Category:
Craft / Typography - Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Fuji heavy Industries
Title:
Minicar Music Player
Category:
Broadcast and Moving Image / Short Films and Videos
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Life Cycle
Title:
Life Cycle
Category:
Transit / Campaign
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Yoshimori
Title:
Design and Paper Engineering
Category:
Craft / Printing and Paper Craft - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
DNP Foundation for Cultural Promotion
Title:
Implosion - Explosion
Category:
Craft / Printing and Paper Craft - Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Samsung Life Insurance
Title:
Bridge of Life
Category:
Municipal Design / Single or Series
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
BBC Sport
Title:
Stadium UK
Category:
Craft / Animation - Single
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
IBM
Title:
Icons of Progress
Category:
Design Does / Brand Transformation
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Pima Air & Space Museum
Title:
The Great Paper Airplane Project
Category:
Design Does / Industrial Design
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Peace One Day
Title:
Recipeace
Category:
Design Does / Design for the Greater Good
Award:
2013 Design Gold Pencil
Points:
25.0
Client:
Calgary Zoo
Title:
One Page. One Ink. One Goal.
Category:
Collateral Design / Annual Reports and Corporate Sustainability Reports (CSRs)
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
4A Centre for Contemporary Asian Art
Title:
Sydney Pavilion / Shanghai Biennale
Category:
Collateral Design / Booklets and Brochures
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
IBM
Title:
Icons of Progress
Category:
Brand Identity / Logo Design
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
bonnyColArt Co.
Title:
Liquitex Art Prize 2012
Category:
Brand Identity / Brand Identity - Campaign
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
IF ISTANBUL INDEPENDENT FILM FESTIVAL
Title:
Corporate Identity
Category:
Brand Identity / Brand Identity - Single
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Tikkurila Sverige
Title:
Beckers Scotte Packaging
Category:
Package Design / Product Line
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Leica Store Sao Paulo
Title:
Do It Yourself
Category:
Collateral Design / Posters - Single
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Papers Worldwide
Title:
Manimal
Category:
Collateral Design / Posters - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
The Absolut Company
Title:
Absolut Unique
Category:
Collateral Design / Point of Purchase and In-Store - Single
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Rodenstock
Title:
The Rodenstock Font Glasses
Category:
Collateral Design / Point of Purchase and In-Store - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
TBWA\Istanbul
Title:
Stationery
Category:
Self-Promotion / Single or Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Microsoft Windows 8
Title:
Microtropolis
Category:
Spatial Design / Indoor Spaces
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Pacific Paint (Boysen) Philippines
Title:
Project EDSA
Category:
Spatial Design / Outdoor Spaces
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
The Coca-Cola Company
Title:
Athletes
Category:
Collateral Design / Outdoor - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Rodenstock
Title:
The Rodenstock Font Glasses
Category:
Collateral Design / Outdoor - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Seattle International Film Festival
Title:
SIFFtacular
Category:
Broadcast and Moving Image / Broadcast Design - Single or Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
826 Valencia, 826 Boston
Title:
Bigfoot Art Show
Category:
Public Service / Posters - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Haelssen & Lyon
Title:
The Tea Calendar
Category:
Product Design / Single or Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
PUMA
Title:
Gaffer Font
Category:
Craft / Typography - Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Getty Images
Title:
From Love to Bingo
Category:
Broadcast and Moving Image / Short Films and Videos
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
E. Co.
Title:
FOIL BOOK PRODUCE BY E. 2012
Category:
Craft / Printing and Paper Craft - Single or Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Milwaukee Police Department
Title:
Milwaukee Police News
Category:
Municipal Design / Single or Series
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Nike
Title:
MvsW
Category:
Data Visualization / Online - Interactive and Real-time
Award:
2013 Design Silver Pencil
Points:
15.0
Client:
Interactive Africa
Title:
Design Indaba 15 I am not a Designer
Category:
Craft / Animation - Single
Award:
2013 Design Silver Pencil
Points:
15.0
