The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Illegal Blood Bank
Agency: ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client: LADbible Group
Category: Single Country or Region / Non-Profit / Charity
Points: 9.0
Colors of the World
Agency: Crayola + dentsumcgarrybowen / New York
Client: Crayola
Category: Creative Effectiveness / Consumer / Brand
Points: 9.0
Good Morning World
Agency: Special / Auckland + Special / Sydney + Sweetshop
Client: Tourism New Zealand
Category: Multi-Country or Global / Consumer / Brand
Points: 9.0
Michelob ULTRA Courtside
Agency: FCB / New York
Client: Michelob ULTRA, Microsoft, NBA
Category: Single Country or Region / Consumer / Brand
Points: 9.0
Sleeping Flags
Agency: Rothco, Part of Accenture Interactive / Dublin + O.N.E.
Client: O.N.E.
Category: Creative Effectiveness / Non-Profit / Charity
Points: 9.0
The Anticorruption Hackathon
Agency: WMC Grey / Prague + Grey / Europe
Client: Znamkamarada
Category: Single Country or Region / Non-Profit / Charity
Points: 9.0
The Beer Cap Project.
Agency: MullenLowe SSP3 / Bogotá + AB InBev / Bogotá
Client: AB InBev / Aguila Beer
Category: Creative Effectiveness / Consumer / Brand
Points: 9.0
The Illegal Blood Bank
Agency: ELVIS + FreedomToDonate + Hotwire + Jack Agency
Client: LADbible Group
Category: Creative Effectiveness / Non-Profit / Charity
Points: 9.0
The Last Dance Deep Fake
Agency: Translation / Brooklyn + ESPN CreativeWorks / New York + ArtClass Content / New York
Client: ESPN / State Farm
Category: Single Country or Region / Consumer / Brand
Points: 9.0
Client:
LADbible Group
Title:
The Illegal Blood Bank
Category:
Single Country or Region / Non-Profit / Charity
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
Crayola
Title:
Colors of the World
Category:
Creative Effectiveness / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
Tourism New Zealand
Title:
Good Morning World
Category:
Multi-Country or Global / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
Michelob ULTRA, Microsoft, NBA
Title:
Michelob ULTRA Courtside
Category:
Single Country or Region / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
O.N.E.
Title:
Sleeping Flags
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
Znamkamarada
Title:
The Anticorruption Hackathon
Category:
Single Country or Region / Non-Profit / Charity
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
AB InBev / Aguila Beer
Title:
The Beer Cap Project.
Category:
Creative Effectiveness / Consumer / Brand
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0
Client:
LADbible Group
Title:
The Illegal Blood Bank
Category:
Creative Effectiveness / Non-Profit / Charity
Award:
2021 Creative Effectiveness Bronze Pencil
Points:
9.0