The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
War Correspondents on Breast Cancer
Agency: Cheil Worldwide Spain / Madrid + Samsung Electronics Iberia / Madrid
Client: Samsung Electronics Iberia
Category: Branded Content
Points: 10.0
The Most Vicious Cycle
Agency: McCann / New York + March for our Lives / Parkland
Client: March for our Lives
Category: Film / Health & Wellness
Points: 10.0
Story Sign
Agency: FCB Inferno / London
Client: Huawei
Category: Digital / Use of Technology
Points: 10.0
5 Million Puffs
Agency: FCB Health / New York + L&A Artist / New York + Boehringer Ingelheim Pharmaceuticals Inc. / Ridgefield, CT
Client: Boehringer Ingelheim Pharmaceuticals Inc.
Category: Print / Pharma
Points: 10.0
#UNIGNORABLE
Agency: TAXI / Toronto + United Way / Toronto
Client: United Way
Category: Out of Home / Health & Wellness
Points: 10.0
Air Time
Agency: Cossette / Toronto + Pirate / Toronto + OMD / Toronto + Cossette Media / Toronto
Client: SickKids Foundation
Category: Radio & Audio
Points: 10.0
Story Sign
Agency: FCB Inferno / London
Client: Huawei
Category: Innovation in Health & Wellness
Points: 10.0
Hope
Agency: Sra Rushmore SA / Madrid + Blur Films / Madrid
Client: International Committee of the Red Cross
Category: Film / Health & Wellness
Points: 10.0
Client:
Samsung Electronics Iberia
Title:
War Correspondents on Breast Cancer
Category:
Branded Content
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
Huawei
Title:
Story Sign
Category:
Products
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
March for our Lives
Title:
The Most Vicious Cycle
Category:
Film / Health & Wellness
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
Huawei
Title:
Story Sign
Category:
Digital / Use of Technology
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
Boehringer Ingelheim Pharmaceuticals Inc.
Title:
5 Million Puffs
Category:
Print / Pharma
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
United Way
Title:
#UNIGNORABLE
Category:
Out of Home / Health & Wellness
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
SickKids Foundation
Title:
Air Time
Category:
Radio & Audio
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0
Client:
Huawei
Title:
Story Sign
Category:
Innovation in Health & Wellness
Award:
2019 Health, Wellness & Pharma Bronze Pencil
Points:
10.0