The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Dogs for Dogs
Agency: CLM BBDO / Boulogne-Billancourt
Client: Pedigree
Category: Social Channel
Points: 10.0
Hailstorm in Istanbul
Agency: TBWA\ / Istanbul
Client: IKEA
Category: Social Post / Real-time Response
Points: 10.0
The Day Women Left The Set
Agency: Pagés BBDO / Santo Domingo
Client: La Sirena
Category: Livestream
Points: 10.0
#MyGameMyName
Agency: Africa / Sao Paulo
Client: Telefonica's Vivo/WWT
Category: Social Engagement / User-Generated Content
Points: 10.0
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications
Client: Monica Lewinsky/ Anti-Bullying
Category: Social Engagement / Community Building
Points: 10.0
Universal Love Songs
Agency: McCann / New York
Client: MGM Resorts International
Category: Social Engagement / Stunts & Activations
Points: 10.0
Dundee: The Son of a Legend Returns Home
Agency: Droga5 / New York
Client: Tourism Australia
Category: Social Engagement / Stunts & Activations
Points: 10.0
The Sopranos Nicknames
Agency: HBO / New York + Engine Group / New York
Client: HBO
Category: Craft / Writing
Points: 10.0
Nike Just Do It 'Dream Crazy'
Agency: Wieden+Kennedy / Portland + Nike / Beaverton
Client: Nike
Category: Craft / Writing
Points: 10.0
We Believe
Agency: GREY / New York + Procter & Gamble / Boston, MA + Townhouse / New York + Cosmo Street / New York
Client: Gillette (P&G)
Category: Social Post / Single
Points: 10.0
Planet or Plastic
Agency: McCann / New York + National Geographic / New York
Client: National Geographic
Category: Craft / Use of Visuals
Points: 10.0
Client:
Pedigree
Title:
Dogs for Dogs
Category:
Social Channel
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
IKEA
Title:
Hailstorm in Istanbul
Category:
Social Post / Real-time Response
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
La Sirena
Title:
The Day Women Left The Set
Category:
Livestream
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Telefonica's Vivo/WWT
Title:
#MyGameMyName
Category:
Social Engagement / User-Generated Content
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Monica Lewinsky/ Anti-Bullying
Title:
#DefyTheName
Category:
Social Engagement / Community Building
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
MGM Resorts International
Title:
Universal Love Songs
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Tourism Australia
Title:
Dundee: The Son of a Legend Returns Home
Category:
Social Engagement / Stunts & Activations
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
HBO
Title:
The Sopranos Nicknames
Category:
Craft / Writing
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Nike
Title:
Nike Just Do It 'Dream Crazy'
Category:
Craft / Writing
Award:
2019 Social Media Bronze Pencil
Points:
10.0
Client:
Gillette (P&G)
Title:
We Believe
Category:
Social Post / Single
Award:
2019 Social Media Bronze Pencil
Points:
10.0